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Displaying 3925 - 3960 of 5055 results

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Leaders

Brand Case Study: H&M need to #REWORKIT

Back in April, H&M hosted World Recycle Week, an initiative designed to promote sustainability in fashion and to ‘Close The Loop’ on the thousands of items of clothing that are cast aside on landfill every year. But whilst the campaign...

Posted by: Kate Lewin
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Features

Despark presents: A smart talking interview with Hive by British Gas

Tom Guy is Commercial & Product Director at Hive, a British Gas innovation. Despark, an International digital specialist, spoke to him to find out what it takes to create a cutting-edge, offshoot as part of a 200-year-old legacy company and to hear...

Posted by: Despark
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Industry

Embassy of Dutch Creativity goes to Cannes Lions

Creativepool is the media partner of the Dutch Digital Agencies and the #Like ADutchie talks in Cannes this year. Come along and connect with the Dutch and the creative community from Amsterdam and enjoy drinks and bites and get inspired...

Posted by: Dutch Digital Agencies
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Leaders

NBBJ build one of the largest offices in North America for Samsung

Whilst Samsung will probably never overtake Apple in terms of global recognition at this point, one area they can at least take them on, is in sheer scale. Enter US architectural firm NBBJ, who have designed and built, for Samsung, one of the largest...

Posted by: Benjamin Hiorns
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Leaders

#fansofcannes: Our/Vodka

Here’s a brand with bold ambition and a clear vision: to become the world’s first global brand with local roots. And arguably, this is what it has achieved. At a time when the term ‘craft’ immediately caused people to switch...

Posted by: Jones Knowles Ritchie
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Leaders

Tony Blair asked AllofUs to reinvent his educational platform

The internet is, by and large and on balance, a force for good in the world. We honestly believe that. It's also a place where people are free to reinvent themselves, largely free of prejudice. So, even with our misgivings regarding former prime...

Posted by: Creativepool Editorial
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Leaders

adam&eveDDB and Harvey Nichols strip Jeremy Corbyn down to his pants

We appear to be living through an age of divisive political figures. Whether that's down to the prevalence of media coverage in 2016 or the fact that simply people are bored of the “Same old suits” is open for debate, but wherever you...

Posted by: Creativepool Editorial
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Leaders

Clemenger BBDO teach us How To Date Properly

DrinkWise, Clemenger BBDO Melbourne and Mediacom recently launched “How to Date Properly,” a cheeky addition to their How to Drink Properly campaign. Aimed at encouraging young Australians to date classy by “Drinking classy,”...

Posted by: Creativepool Editorial
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Leaders

RSA Student Design Awards: The Winners

This year’s winners of the world’s longest-running global student competition, the RSA Student Design Awards, were announced last week, and include a kettle that collects grip data to measure frailty, a new insulation material made from...

Posted by: Creativepool Editorial
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Leaders

Emoji Equality: Google pushes Unicode to reconsider emoji gender roles

Google’s recent proposal, put forward to Silicon Valley's Unicode Consortium (the body that controls and approves universal software standards for letters and other characters), wants to increase the representation of women in emoji and calls...

Posted by: Kate Lewin
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Leaders

Agency of the Week: Publicis

Publicis Conseil launch digital Renault F1 campaign Publicis Conseil & Renault have released a bold new digital campaign, which will lead to some lucky fans having their names printed on the Renault F1 car at the next Grand Prix. The idea behind the...

Posted by: Creativepool Editorial
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Leaders

UK Creatives say NO to Brexit

Brexit is the nonsensical word on the tip of everyone's tongue right now, and with good reason. The EU Referendum is, by quite a wide margin, one of the most important democratic decisions most of us will ever have to make. By this point you probably...

Posted by: Benjamin Hiorns
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Leaders

#fansofcannes: Raw for the Oceans

An idea born out of a purpose that doesn’t just highlight the cause it’s trying to address; it actually does something about it through the product it actually is. Too often, the marketing mix and design are asked to make people want...

Posted by: Jones Knowles Ritchie
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Inspiration

Guide to Computing: INK and Docubyte

INK’s James Ball, aka Docubyte, discusses the thought process behind the G​uide to Computing photo series ... Guide to Computing Guide to Computing represents the first release of a body of work documenting the beginning of our computing...

Posted by: INK
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Workshop

Free online finance guide for freelancers

Unsure what your freelance rate should be? Fed up of pesky late-paying clients? Too scared to take a holiday? You need A Field Guide to Freelancer Finances! Packed with tips, reports, real life stories and much more, our free ebook is all about how...

Posted by: FreeAgent
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Leaders

Taylor Herring unleash a Giant Robot Hamster on the streets of London

I'm rarely one to be impressed or amused by self-knowingly quirky gimmicks, but Taylor Herring have taken the art of the advertising stunt to a completely random and wonderfully bold place with this latest creative stunt for Kwik Fit. I'm referring,...

Posted by: Benjamin Hiorns
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Leaders

Hollywood comes to Cannes Lions for 2016

Cannes Lions has confirmed a show-stopping roster of star speakers set to keep the red carpet firmly in place outside the Palais des Festivals. Some of Hollywood’s most famous faces will unite with industry stars to share insights and...

Posted by: Creativepool Editorial
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Leaders

#fansofcannes: Oreo's wonderfilled

Ever wondered what makes a great campaign? wonder noun: 1. 
a feeling of amazement and admiration, caused by something beautiful, remarkable, or unfamiliar. "He observed the intricacy of the ironwork with the wonder of a child." 2. 
a person...

Posted by: Jones Knowles Ritchie
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Leaders

Catch put some Cats on a Plane for Thomas Cook

Everyone knows that cats are essentially the gatekeepers of the internet, and as long as they continue to be cute, cuddly and prone to fits of random insanity, agencies and brands alike will continue to utilise their charms in all manner of inventive...

Posted by: Creativepool Editorial
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Leaders

The Clerkenwell Design Week Must-See Shortlist

Icon’s House of Culture at Fabric In its second year, Icon House of Culture will once again feature a curated selection of top international brands within it's extraordinarily raw surroundings. Dare...

Posted by: Creativepool
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Inspiration

Focal Point: Exploring the big ambitions at Common Industry post-pencil

From the beginning, Common Industry's mission was to build an independent communications company. One that blurred the lines of traditional disciplines and agency structures. Now the proud owners of a D&AD award as well as a client base including...

Posted by: Kate Lewin
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Leaders

J. Walter Thompson free the nipple for mums post-birth with Bepanthen

In a new global campaign called “10th month,” Bepanthen, the Bayer skin care brand, aims to speak to new mums and bring them the support and attention they need in the critical post-birth period. The campaign is based on the insight that...

Posted by: Creativepool Editorial
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Leaders

FCB Inferno support Get In and Go Far apprenticeship campaign

When it comes to taking that first step onto the career ladder, apprenticeships generally come a distant second to university, which is a real shame considering apprenticeships offer real world, paid working experience to young people from all...

Posted by: Creativepool Editorial
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Leaders

Cheil Worldwide's latest innovations are improving life

Whilst it began life as an agency created specifically to service Samsung, Cheil has gone from strength to strength in recent years with work that continues to push boundaries and make people think. Here, we've highlighted two recent campaigns from...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Just So - DFS DFS UK - Ambassador Adam Peaty DFS launched the second phase of its Rio 2016 Olympic sponsorship campaign this week with profiles of three of Great Britain’s Olympic medal-winning hopefuls; cyclist Laura Trott, swimmer Adam...

Posted by: Benjamin Hiorns
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Leaders

Wieden+Kennedy show us how to live with Corona

“This is Living”, the latest campaign for Corona by Wieden+Kennedy, is a gloriously romantic campaign that taps into a universal desire for freedom that the brand hopes will inspire people to go outside and live more “Moments that...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Cuban Rum to Marbled Popcorn

Pearlfisher - Havana Club Pearlfisher has partnered up with a team of Cuban artists to reposition the Havana Club rum brand as a hand-crafted product designed to appeal to rum connoisseurs and first time drinkers alike. A new identity and visual...

Posted by: Creativepool Editorial
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Industry

Creativepool's next Pool Party is heading back to Cannes

As the official partner of Cannes Lions Festival, Creativepool is taking their Pool Party concept to Cannes once again. The Pool Party Cannes 2016 is co-hosted with Greenlight and is an exclusive event inviting industry leaders and close friends to...

Posted by: Christie H.Kristensen
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Workshop

Why should you work in advertising?

Jacques Séguéla founded the ad agency RSCG. He was also the author of a book called “Don’t tell my mother I work in advertising. She thinks I’m the piano player in a brothel.” According to our data, one in three of...

Posted by: Advertising Association
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Workshop

How to write effective job adverts

Writing an effective job advert to attract the best candidates to your jobs is a very important part of using any job site. A simple rule as you are going through the process is to think about your target audience - ie. think what would you like to...

Posted by: Creativepool
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Workshop

How to find work as a freelancer

One of the most important things you’ll ever learn as a freelancer is that you’re never unemployed, you’re self-employed. You provide a service which means you’re a business and you work for that business. Like any business, you won’t get...

Posted by: Boox
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Features

Recruiter Insight: McCann London with Robert Stone

The Creativepool Recruiter Insight series is a new batch of podcasts we'll be bringing you over the coming weeks, which aim to answer the questions on the lips of every Creativepooler: “What will it take to bag me a job at my dream agency, and...

Posted by: Creativepool
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Leaders

AKQA show off state-of-the-art trains in Eurostar campaign

Eurostar, the high-speed rail service linking the UK and mainland Europe, is launching a new above the line campaign designed to showcase Eurostar’s service benefits and features of the new state-of-the-art fleet, which started service in...

Posted by: Creativepool Editorial

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