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Features

It’s okay if you don’t want that six-figure freelance life

‘How I became a six-figure freelancer’. ‘The reality of being a six-figure freelancer’. And perhaps the worst of all: ‘Here’s exactly what I do every day to earn six figures as a freelancer’. You’ve...

Posted by: Antonino Lupo
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Workshop

Should you quit your job and go freelance?

“The freelance revolution”, they’re calling it. People all over the western world (especially in Europe and US) are quitting their longstanding, once granted jobs to pursue new opportunities in the freelance scene. It certainly has...

Posted by: Antonino Lupo
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Workshop

The Ultimate and Comprehensive Guide to Freelance Tax

In 2015, nearly 40% of the UK’s self-employed workforce did not file their taxes by the HMRC deadline. That accounts for over 890,000 freelancers in the UK, who all faced a £100 late fee. The mere thought of taxes is often nightmare fuel...

Posted by: Antonino Lupo
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Industry

How HarrimanSteel invited the industry to "fly its flag" - #BehindTheIdea

To say that 2020 was a year of tumult is easily an understatement. With lockdowns, BLM protests and increasing awareness about climate change, it truly was an incredible start of the decade and one during which brands learned how to embrace purpose...

Posted by: Creativepool Editorial
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Leaders

How can we *truly* make a difference for the industry?

A chat with the authors of Sustainable Marketing, published by Bloomsbury Business Some time ago, we worked on a piece about greenwashing and the harm it can do to the industry on the short and longer term. Too many organisations are still making...

Posted by: Creativepool Editorial
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Features

We should do more to champion neurodiversity in the industry

Growing research has established an unbreakable link between neurodiversity and one's propension to creative thinking. The creative industry itself has among the highest rates of neurodiversity representation in the whole business world, from...

Posted by: Creativepool Editorial
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Leaders

How the events industry is adapting to the new normal

With a good portion of the world working from home or in lockdown, one can guess the events industry isn't doing too well right now. But you would be wrong to assume that the industry hasn't been working behind the scenes to envision new solutions,...

Posted by: Creativepool Editorial
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Features

10 ways to fend off freelance loneliness in 2021

Happy new year, freelancers! Surely 2020 has been an interesting one for all of you, in both good and bad ways. After an initial discouraging time of radio silence and cancelled projects, it seems that some clients are finally starting to come back,...

Posted by: Antonino Lupo
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Features

How the music industry is winning Covid

Around this time last year, I was getting pumped up to go to a Nightmare Before Christmas live concert on the night of the 5th of December. Danny Elfman was there. Pretty much the entire cast was there. Tim Burton wasn't, but that's okay. It was one...

Posted by: Antonino Lupo
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Leaders

Why the industry needs more diverse voices – With Sachini Imbuldeniya

"No one makes a difference in the world by playing it safe." Sachini Imbuldeniya didn't exactly have an easy or calm childhood. Growing up in one of the "roughest" council estates in London, she learned to look after herself quite quickly, with her...

Posted by: Creativepool Editorial
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Inspiration

Discussing the LatAm film industry with filmmaker Alejandro Giorlando

Alejandro Giorlando is a dubbing coordinator for NatGeo by day, and an ambitious, driven filmmaker by night. He dreams of directing his own feature film, even though government support and the problems in the LatAm film industry get in the way....

Posted by: Creativepool Editorial
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Features

How AR can save the travel industry post-COVID

It is no surprise that the pandemic has had drastic effects on travel across the globe, with thousands having holidays cancelled. While many still have the travel bug and would love to rebook, they remain anxious to leave the country. Travel...

Posted by: Poplar
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Inspiration

Here's to you, women in the COVID-hit creative industry

“Thud is the dry blow, from my temples to my toes. The air escaped my lungs and I am overcome by a deafening silence. It is over. Finally.” What is behind a layoff? This pandemic, among other issues, has demonstrated our unpreparedness....

Posted by: Paola Figueroa
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Features

The industry’s mental health is in bad shape, but there's hope

With the COVID-19 outbreak showing no signs of giving up, more and more professionals in the creative industry have been struggling with mental health, with 67% of people feeling now more anxious than ever, according to Anxiety UK. The mental health...

Posted by: Antonino Lupo
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Leaders

Patola Figueroa on being a woman in the creative industry

There are plenty of words we could write about Isobar Mexico VP, Patola Figueroa. There is plenty of time we could spend trying to capture her essence, her strength, her attitude to leadership and all of her personal backstory. But in truth, there...

Posted by: Creativepool Editorial
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Workshop

Finding your way into the design industry during the COVID crisis

Finding a job - particularly your first, permanent one in your desired field - is an intimidating task at the best of times, especially for aspiring design graduates in an already competitive job market. And now, the economic effect of the pandemic...

Posted by: Jess Patel
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Features

90% of the creative industry is working from home

Being one of the world's largest creative communities, Creativepool is in a unique position to understand how the creative industry is struggling in self-isolation for the Coronavirus lockdown. We had the power to make a difference by asking about...

Posted by: Creativepool Editorial
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Features

Report – How is the creative industry coping with Coronavirus?

Being one of the world's largest creative communities, Creativepool is in a unique position to understand how the creative industry is struggling in self-isolation for the Coronavirus lockdown. We had the power to make a difference by asking about...

Posted by: Creativepool Editorial
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Inspiration

Another Industry to Disrupt

When we started The Pop Up Agency and proposed a different approach to solving briefs, we were met with both love and resistance. Many established companies were skeptical of our agile methods and some people said it would be impossible to solve...

Posted by: Maksimilian Kallhed
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Leaders

Feeling twitchy? How the ad industry is upping its game through Twitch

It’s all just fun and games until something wins a Cannes Grand Prix. Then it might be worth taking more seriously. Below, our deputy ECD, Jason Cascarina, reveals what makes live streaming video platform Twitch so appealing to the masses and...

Posted by: Proximity London
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Leaders

What the creative industry can learn from Chernobyl

- Spoiler Alert - The final episode of HBO’s TV series Chernobyl aired last night. It’s being met with wild applause across the globe and is officially the highest-rated show in HBO history. Chernobyl is a miniseries that documents the...

Posted by: Maksimilian Kallhed
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Features

Industry Influencers: Michael Scantlebury

Independent ad agency Impero was founded by Michael Scantlebury in 2009 as an innovative, risk-taking challenger to the big networks. The company recently reported a negative pay gap, with women being paid 3% more than men on average, while its...

Posted by: Creativepool Editorial
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Features

Industry Influencers: Pancho González

Pancho González is co-founder and chief creative officer at Inbrax Chile. Despite being one of the region’s top creatives, he only got into advertising because he didn’t get the qualifications needed to study medicine. However, he...

Posted by: Creativepool Editorial
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Features

Industry Influencers: Caroline Foster Kenny

Caroline Foster Kenny is CEO of IPG Mediabrands for Europe, Middle East and Africa. With over 25 years of global client leadership and business experience, she now oversees all of the network's digital and media businesses across the region,...

Posted by: Creativepool Editorial

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