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Displaying 73 - 108 of 8661 results

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Leaders

Social commerce: why we must not ignore this new ROI goldmine

As we ease back into a new normal and things start opening up again, there are new avenues of profits for brands and advertisers worldwide that simply can't be ignored. Our favourred social media platforms have turned into proper digital...

Posted by: Creativepool Editorial
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Job Description: Events Designer

Events always have been and always will be an incredibly important part of the creative industries and Events Designers are the ones working behind the scenes to bring events to life. If you’ve ever found yourself at an event where you were...

Posted by: Creativepool
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Inspiration

Make what makes you smile - #MemberSpotlight

Richard Hill defines himself as a down-to-earth Creative Director, and we can definitely see where that sentiment comes from. As an extremely passionate creative professional, Richard can find inspiration wherever he goes, but makes it his own...

Posted by: Creativepool Editorial
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Inspiration

Mosaics of creative excellence - #AnnualSpotlight

The first time we laid eyes upon Charis Tsevis's work, we knew we'd found something incredibly special and unique. For some reason that still escapes our best guessing exercises, Charis loves mosaics and has founded a whole, entirely personal style...

Posted by: Creativepool Editorial
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Workshop

How much should I charge as a Freelance Writer?

A guide to writing rates, with tips and advice on how to price your freelance services Writers are masters of words, weavers of stories and often incredible storytelling enthusiasts. When writing freelance and online, structure is their best friend,...

Posted by: Antonino Lupo
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Workshop

How much should I charge as a freelance 3D Artist?

A guide to 3D modelling and illustration rates, with tips and advice from experienced professionals in the industry 3D artists shape reality to build the products, characters and worlds for all of us to dive into. Be it a commercial artist, a...

Posted by: Antonino Lupo
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Workshop

How much should I charge as a freelancer?

So you’ve decided you want to go freelance. Congratulations! Choosing the freelance life is a huge decision and I’m sure you didn’t take it lightly. Of course, autonomy and independence comes at a certain price; and that price, you...

Posted by: Antonino Lupo
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Inspiration

What is the fuel of endless inspiration?

When you are just starting out, you can easily get caught in a storm of passion, ambition and motivation for everything related to your craft. Some people lose that, or become disillusioned with time. You shouldn't. Senior Graphic Designer Stuart...

Posted by: Creativepool Editorial
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Inspiration

Breaking your creative patterns

Curiosity brings knowledge. Knowledge brings experience. Experience brings confidence. You are hardly going to make it as a creative if you don't open your mind to new inputs and experiences. We know we babble about that a lot, but the more members...

Posted by: Creativepool Editorial
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Inspiration

Design to transform lives

Every good creative project and innovation has at its core the need to solve an existing problem, and the passion to do so will usually bring you as far as you need to succeed. Design can change lives. And this was what started it all for creative...

Posted by: Creativepool Editorial
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Leaders

Al Young on loving the ordinary

There may not be a secret formula to great leadership, but if there were, we'd say that chief creative officer Al Young is on the right path to finding it. Having joined St Luke's as a junior writer all the way back in 1992, Al has "grown into" his...

Posted by: Creativepool Editorial
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Leaders

Dare to be different

Is our desire to be different in freefall? And could Covid be the unexpected cure? The dilemma of originality in advertising has been keeping the industry awake for many-a nights, and the issue never seems to untangle itself. As time passes, things...

Posted by: Creativepool Editorial
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Workshop

What makes a good leader?

We all have that one person in mind who exemplifies the concepts of ‘leader’ and ‘leadership’ in our eyes. As I write this very sentence, I think of a few people in my past that have been fundamental to my understanding of...

Posted by: Antonino Lupo
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Inspiration

Creativity and Adaptation in Mihaly Sipos

Is there a magic formula to remain inspired and motivated? Every once in a while you do get that random bunch of online gurus trying to sell you the ULTIMATE SOLUTION TO REMAIN ENDLESSLY INSPIRED™, but creativity simply doesn't work that way....

Posted by: Creativepool Editorial
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Leaders

Leaders – Andrew Wilkie on challenging the status quo

There isn't a perfect formula for being an effective leader. But if there were one, we'd believe head of creativity and engagement at touch Andrew Wilkie cracked it a long time ago. A believer in humility, hunger for knowledge and constant...

Posted by: Creativepool Editorial
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Leaders

Marketers, please don't take advantage of the pandemic

There is a fine line separating sympathy and blunt exploitation, which means it takes as little as a misinterpreted image to fall on the wrong side of a conversation. COVID-19 is proving to be an ‘unprecedented time’ and a...

Posted by: Antonino Lupo
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Inspiration

Pleasure in Small Things with Dmitry Pushkarev

Dmitry's story is one of jaw-drops, twists, turns and dreams. Born a soldier, grown a policeman, turned carpenter and then 3D modeller, we are fascinated by the range of experiences Dmitry has lived in his life and we are impatient to share them with...

Posted by: Creativepool Editorial
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Inspiration

Green City Solutions: Breathing Air Back into Cities

Air Design were fortunate to have had a studio workshop with Green City Solutions last March to learn how their revolutionary technology, which revitalises and breathes clean air back into our polluted cities, can be effectively incorporated within...

Posted by: Air Design Limited
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Inspiration

Designers’ Response to Secure Our Future

With “well-being” and “sustainability” being the key focus nowadays, we’ve created a shortlist of new innovative solutions and products showcased at Futurebuild this year where designers and brands across the globe came...

Posted by: Air Design Limited
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Inspiration

Getting to know - The big ideas of Kevin Forister

If you have been reading Creativepool for a while then Kevin Forister is probably a name you’re well aware of. For years now, Kevin has been spoiling us with his weekly videos geared towards inspiring aspiring creatives and we’ve also...

Posted by: Creativepool Editorial
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Workshop

Creative insights: Oliver Lyu on a career in stock music 

Shutterstock isn’t just the internet’s go-to repository of stock images, it’s also home to thousands of stock music tracks that offer a more affordable solution for filmmakers who might not have the funds to licence Taylor Swift...

Posted by: Benjamin Hiorns
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Features

Creativepool Annual 2020 Spotlight: Simon Waloszek on next-gen creativity

Simon Waloszek is something of a Creativepool legend. In the 6 years since he first joined the site, his work has been nominated for the Annual four times and last year, he received two silver People’s Choice awards for his insanely colourful...

Posted by: Creativepool Editorial
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Inspiration

All I want for Christmas is nothing: Breaking the Secret Santa curse

Christmas is wonderful and everything, but if there’s one thing about it that becomes more and more tedious as the years drag on - it’s the presents. As a child, there’s something undeniably magical about waking up at the crack of...

Posted by: Benjamin Hiorns
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Leaders

Are brands doing enough for the planet?

The creative industry can help brands contribute to the greater good, in ways that feel genuine and authentic. It’s clear that consumers are becoming more attuned to brands acting in socially and environmentally beneficial ways and they show...

Posted by: Clarity
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Features

Getting to know... Grey's Diego Medvedocky

Diego Medvedocky was recently promoted to president of Grey Latin America, a role he holds in addition to being chief creative officer of the region and president of Grey Argentina. Medvedocky joined the agency as ECD in 2013 and it has made a major...

Posted by: Creativepool Editorial
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Leaders

10 reasons why these Chanel ads should never have been made

Check out the above and below ads created for French fashion and perfume brand Chanel. Here's a list of 10 reasons why they should never have been made... 1. The product doesn't look premium. 2. There is no human insight. 3. There is no customer...

Posted by: Lucian Trestler
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Inspiration

Company Spotlight: The house style of AKQA Casa

“It’s like living in an amazing house with your best friends,” say Diego Machado and Hugo Veiga, executive creative directors at AKQA São Paulo, about what it’s like to work at their studio known as 'AKQA Casa'. The...

Posted by: Ryan Watson
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Leaders

Paddy Power puts 'modern twist' on shirt sponsorships

UK bookmaker Paddy Power has unveiled the designs of its first football club shirt sponsorship - for Huddersfield Town FC - with its name presented in an oversized sash. In what the brand is calling a “modern twist” on traditional shirt...

Posted by: Creativepool Editorial
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Inspiration

Spotlight: Photographer Nigel Harniman on 30 years of shooting cars

“I’ve been freelancing since 1989 and have shot globally for most automotive brands from Rolls Royce to Renault, Bentley to Buick, Cadillac to Kia,” says Nigel Harniman, reflecting on 30 years of photography. “More recently,...

Posted by: Creativepool Editorial
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Leaders

Why the right music is key to cracking Christmas campaigns

By Heather Andrew, UK CEO, Neuro-Insight... With Christmas ad spend set to hit an all-time high, the race is on again to achieve the coveted most memorable ad. Previous years have taught us that the aim of the game with festive spots is emotional...

Posted by: Creativepool Editorial

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