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Displaying 37 - 72 of 4985 results

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Workshop

Top 5 copywriting tips from creative director Max Vinall

As a writer with nearly 30 years’ experience (currently creative director at Jellyfish, and Copywriting, Branding and Tone of Voice trainer), let me tell you one thing: The words matter. Whether you write for the web, social, TV, film, the...

Posted by: Max
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Leaders

4 ways to amplify your brand purpose through film

After speaking at the Brand Film Festival in London recently, I decided to share my approach when using video in a campaign with a cause (capital ‘C’, or otherwise). Film can be an incredibly powerful way of amplifying your brand purpose,...

Posted by: Creativepool Editorial
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Leaders

Short film for Mercedes-Benz encourages you to #PlayByYourRules

A new short film created by Berlin-based agency antoni encourages consumers to remember who they are by channelling their youth alongside the tagline #PlayByYourRules. The five-minute film (below) introduces an adult male with a busy professional...

Posted by: Creativepool Editorial
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Leaders

The Smalls launch first ever brand-led film fund

Not only is film one of the most competitive industries to break into, it is also expensive, costing an average of £10,000 to create a short film. Many ambitious filmmakers have struggled to pursue their dreams because of a lack of funding....

Posted by: Creativepool Editorial
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Leaders

Elton John: The Cut winners announced at Cannes Film Festival

The winners of the Elton John: The Cut music video contest have been revealed at the Cannes Film Festival. The talent competition called for young filmmakers to create the first official music videos for three of Elton John and Bernie Taupin’s...

Posted by: Creativepool Editorial
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Leaders

Matthew McConaughey hired as Creative Director for Wild Turkey whisky

Until quite recently, Matthew McConaughey was seem as more of a punchline than a legitimate actor. A series of poor career decisions led to the formerly well-regarded actor being side-lined as a slack-jawed, indifferent rom-com schlub to act as the...

Posted by: Benjamin Hiorns
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Leaders

krow and DFS celebrate Great Brits in Team GB brand film

Throughout the upcoming Rio Olympics, DFS will be promoting their official Team GB partnership by celebrating the hard work that goes into getting to the top of your game. The campaign is based around a new brand film, created by krow communications,...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016 Highlight: FilmBrazil’s Film[Me]Brazil Campaign

FilmBrazil returned to the Cannes Lions International Festival of Creativity for 2016 with an exciting, new campaign called “Film[Me]Brazil,” which brought together the top Brazilian Directors at Cannes this year to create a series of...

Posted by: Creativepool Editorial
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Leaders

Droga5 and Tiger Beer create a crowd-sourced film using beer coasters

To launch the new Tiger White wheat beer in Malaysia, Tiger has put its “It all starts with White” platform to the ultimate test by giving beer drinkers the chance to be part of a major creative production unlike any other in history....

Posted by: Creativepool Editorial
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Leaders

Film about free speculative work goes viral

Just over a week ago, a two-minute film called 'Say No To Spec' was released onto the web and has become a viral sensation. Originally created for Strategy Magazine's Agency of the Year competition in Canada, the film calls into question the common...

Posted by: Magnus Shaw
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Leaders

Wieden's creative director presented with governmental award

Wieden+Kennedy Amsterdam creative director Alvaro Sotomayor, has been awarded a rare and prestigious honour by the Amsterdam City Council in recognition of his creative contribution to the city over his 20-year career at the agency. Sotomayor was...

Posted by: Creativepool Editorial
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Inspiration

Plenty's new film 'We Need to Talk About Alice' supports Oxfam

We can finally reveal the exciting news that Jelly London’s award winning art & motion studio Plenty have had the honour of creating this year’s Good Books film in conjunction with the 150th Anniversary of Lewis Carroll’s...

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Leaders

Rankin's climactic new film for Coco De Mer is definitely NSFW

“Sex sells” is a cliché so run into the ground it's probably as old as advertising itself, but that doesn't make it any less true, and it doesn't mean that there are not still a few creative masterminds out there who are ready to...

Posted by: Benjamin Hiorns
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Job Description: Art Director

Art Directors in advertising are responsible for what advertisements look like. They are involved in creating a campaign that has an instant, positive impact on the consumer in order to promote the product or brand being advertised. They can be...

Posted by: Creativepool
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Inspiration

jelly London launch award-winning director Effie Pappa

This week, jelly London welcome award-winning animator, Effie Pappa, to their exclusive team of directors. Effie specialises in all ranges of Stop Motion as well as 2D animation. She is best known for her short film “My Stuffed Granny”,...

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Leaders

M&C Saatchi's CD to judge Knog film contest

Ben Welsh, the executive creative director at M&C Saatchi, has been announced as a judge on the panel for the unique “No Ordinary Night” film content by Knog; the urban bike lighting brand. He joins Rolling Stone editor Mat Cotye and Knog...

Posted by: Creativepool Editorial
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Leaders

Spinal Tap director gets PetSmart

Spinal Tap is one of my favourite movies of all time. Me and my brother hold viewings at least twice a year where we spend practically the entire duration of the film matching the characters quote for quote, and even after more than 15 years it's...

Posted by: Benjamin Hiorns
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Leaders

CAA Marketing scoop new creative director from Ogilvy & Mather

CAA Marketing, the marketing division of the Creative Artists Agency (one of Hollywood's top talent agencies), has hired former Ogilvy & Mather Paris executive director and creative director Fred Levron to fill the same role at their Los Angeles...

Posted by: Benjamin Hiorns
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Leaders

Havas Worldwide and Iris gain new heads of film

Last week there was a bit of a shakeup at Havas Worldwide London, with Leila Bartlam leaving the agency for a job at Iris as head of TV, film and content, and Lucy Powell moving to claim Bartlam's vacated role. Powell has been a TV producer at Havas...

Posted by: Benjamin Hiorns
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Features

Meet the Creative Director, Dominic Williams of Fat Media

Tell us a bit about you Dom... I’m a Liverpool lad who studied Fine Art at Uni, but then got interested in digital in the process. Straight from graduating in 1998 I joined an ISP which gave me my foundation in all things internet, then went...

Posted by: Fat Media
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Features

Spotlight - Max Polak - Art director

- View Max’s Creativepool profile “I started my creative career as a graffiti writer and was priveleged enough to work with the likes of Banksy, Revok & Aroe MSK. I then moved into fashion and worked as a graphics and branding designer...

Posted by: Creativepool
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Features

5 minutes with... Mark Ferguson -Director at Very Own Studio

"Very Own Studio is a small independent practice specialising in identity and graphic design for print and screen. It was formed by Mark Ferguson in 2009 in Manchester but is currently based in sunny Brighton." What do you actually do? I'm a...

Posted by: Creativepool
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Features

5 minutes with... Will Pyne - Executive Creative Director at Holler

Tell us what you do for a living and who you work for? Joint founder and Executive Creative Director of Holler. What does that involve? Leading and mentoring the creative team (50%) and running the business (50%) How did you get started in the...

Posted by: Creativepool
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Features

5 Minutes with...David Dalley, Creative Director and Fine Artist

by John Fountain. Following a successful career as an award winning creative director, David is now a successful fine artist. Here he talks about his career, his travels and how things have changed over the years. So how would you describe your day...

Posted by: Creativepool
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Meet Alex Bamford. Art director and photographer.

Alex has been working in advertising for over 25 years. Today he works on the Land Rover, Lloyds and Dell accounts for RKCR/Y&R. Not content with working in one of the best agencies around, he also spends much of his spare time stuck behind a tripod,...

Posted by: Creativepool
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Leaders

#GettingToKnow Joanne Lucy, Managing Director @ Major Players

Tell us a bit about your role! Is there a “typical” day? In one word: Hectic! I’m the Managing Director for Majar Group - a talent solutions business in the creative, digital, and tech space, formed from the merger of Major Players...

Posted by: Creativepool Editorial
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Leaders

#MemberSpotlight on commercial director and filmmaker Martin Edwards

How did you get into the industry? I was living the dream of being an indie filmmaker in New York-in other words, struggling to pay the rent and eating a lot of iffy cheeseburgers-when a friend hooked me up with a gig at a SoHo ad agency....

Posted by: Creativepool Editorial
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Industry

#MemberSpotlight on Creative Director Marc Posch

How did you get into the industry? Design has always held a strong allure for me. Early on, I recognized its magical potential as a craft that profoundly influences people's perceptions of products and services. I found this to be very powerful, and...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Louisa O’Connor, Managing Director at Seen Presents

Tell us a bit about your role! Is there a “typical” day? As the head of a brand experience agency, it's a blend of jumping into new business meetings, hashing out creative strategies for ongoing projects, and throwing in some...

Posted by: Creativepool Editorial

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