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Features

Ads that made history: No. 5 The Film by Chanel

Nicole Kidman and Film Director Baz Luhrmann have always had their own “thing.” By good Baz’s own admittance in an old Vanity Fair interview, him and the movie star have worked together since they were much younger and there has...

Posted by: Antonino Lupo
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Inspiration

The fearless gambles of Signal Film - #CompanySpotlight

How do you cut through the noise in the overly-technological age of social media? How do you aim to be different when the barriers of entry to production stand lower than ever? If all this sounds discouraging, you should clearly read the story of...

Posted by: Creativepool Editorial
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Inspiration

Discussing the LatAm film industry with filmmaker Alejandro Giorlando

Alejandro Giorlando is a dubbing coordinator for NatGeo by day, and an ambitious, driven filmmaker by night. He dreams of directing his own feature film, even though government support and the problems in the LatAm film industry get in the way....

Posted by: Creativepool Editorial
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Inspiration

Learning the value of self-doubt with film production house Anattic TV

"You’ll know you’re on the right path when you realise that no matter how better you get, you’ll always criticise yourself." We've had way too many occasions to talk about the impostor syndrome and why you shouldn't believe it. And...

Posted by: Creativepool Editorial
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Inspiration

Talking life and contrast with film director Brendan Beachman

Few professionals know the value of contrast like film director Brendan Beachman - and it's not just a simple word play. Brendan started as a production assistant right after graduating in film studies, then moved to be an office PA at a reality TV...

Posted by: Creativepool Editorial
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Leaders

Danish Cancer Society film is based on 50s TV show The Little Rascals

Kids of the world come together in a new campaign for Danish Cancer Society and foundation TrygFonden to raise awareness about sun damage to Danish children. Help a Small Dane, which takes inspiration from classic 50s TV show The Little Rascals, is...

Posted by: Creativepool Editorial
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Industry

Cannes Lions 2019: Film, Titanium, Glass, Sustainable Development winners

Friday night saw the final awards show of Cannes Lions 2019 take place with the Communication and Good Track winners announced as well as special awards, celebrating the industry's best performing companies across the five-day event, as well as...

Posted by: Creativepool Editorial
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Inspiration

Spotlight: X-Wing marks the spot in James Birks film art

A quick glance at freelance illustrator and graphic designer James Birks' portfolio will tell you he’s a film fan. Some of the pieces inspired by Hollywood movies include iconic imagery from the likes of Star Wars, Robocop and Leon in the form...

Posted by: Creativepool Editorial
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Leaders

4 ways to amplify your brand purpose through film

After speaking at the Brand Film Festival in London recently, I decided to share my approach when using video in a campaign with a cause (capital ‘C’, or otherwise). Film can be an incredibly powerful way of amplifying your brand purpose,...

Posted by: Creativepool Editorial
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Leaders

Short film for Mercedes-Benz encourages you to #PlayByYourRules

A new short film created by Berlin-based agency antoni encourages consumers to remember who they are by channelling their youth alongside the tagline #PlayByYourRules. The five-minute film (below) introduces an adult male with a busy professional...

Posted by: Creativepool Editorial
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Leaders

The Smalls launch first ever brand-led film fund

Not only is film one of the most competitive industries to break into, it is also expensive, costing an average of £10,000 to create a short film. Many ambitious filmmakers have struggled to pursue their dreams because of a lack of funding....

Posted by: Creativepool Editorial
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Leaders

Elton John: The Cut winners announced at Cannes Film Festival

The winners of the Elton John: The Cut music video contest have been revealed at the Cannes Film Festival. The talent competition called for young filmmakers to create the first official music videos for three of Elton John and Bernie Taupin’s...

Posted by: Creativepool Editorial
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Leaders

Could virtual and augmented reality create new opportunities in film?

There is currently a great deal of fascination, curiosity and temptation with the new opportunities for communication and storytelling presented by developments in Virtual Reality and Augmented Reality. In its very first use, moving image, was in...

Posted by: Radley Yeldar
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Leaders

Karmarama enjoy a movie break with Honda for new Film on 4 idents

Honda is launching a series of sponsorship idents for Channel 4’s Film On 4 showing that even the most progressive people and products need some time out once in a while. The £5 million campaign is the first TV work created by Karmarama...

Posted by: Creativepool Editorial
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Leaders

krow and DFS celebrate Great Brits in Team GB brand film

Throughout the upcoming Rio Olympics, DFS will be promoting their official Team GB partnership by celebrating the hard work that goes into getting to the top of your game. The campaign is based around a new brand film, created by krow communications,...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016 Highlight: FilmBrazil’s Film[Me]Brazil Campaign

FilmBrazil returned to the Cannes Lions International Festival of Creativity for 2016 with an exciting, new campaign called “Film[Me]Brazil,” which brought together the top Brazilian Directors at Cannes this year to create a series of...

Posted by: Creativepool Editorial
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Leaders

DDB NY get sexually creative for the Wildlife Conservation Film Festival

Sex is a natural part of life that advertising largely ignores because it's not 'clean' or 'safe' enough for many brands, but the DDB New York has thrown caution to the wind with a new campaign for the Wildlife Conservation Film Festival, which...

Posted by: Creativepool Editorial
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Leaders

Droga5 and Tiger Beer create a crowd-sourced film using beer coasters

To launch the new Tiger White wheat beer in Malaysia, Tiger has put its “It all starts with White” platform to the ultimate test by giving beer drinkers the chance to be part of a major creative production unlike any other in history....

Posted by: Creativepool Editorial
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Leaders

Film about free speculative work goes viral

Just over a week ago, a two-minute film called 'Say No To Spec' was released onto the web and has become a viral sensation. Originally created for Strategy Magazine's Agency of the Year competition in Canada, the film calls into question the common...

Posted by: Magnus Shaw
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Inspiration

Plenty's new film 'We Need to Talk About Alice' supports Oxfam

We can finally reveal the exciting news that Jelly London’s award winning art & motion studio Plenty have had the honour of creating this year’s Good Books film in conjunction with the 150th Anniversary of Lewis Carroll’s...

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Leaders

Rankin's climactic new film for Coco De Mer is definitely NSFW

“Sex sells” is a cliché so run into the ground it's probably as old as advertising itself, but that doesn't make it any less true, and it doesn't mean that there are not still a few creative masterminds out there who are ready to...

Posted by: Benjamin Hiorns
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Leaders

M&C Saatchi's CD to judge Knog film contest

Ben Welsh, the executive creative director at M&C Saatchi, has been announced as a judge on the panel for the unique “No Ordinary Night” film content by Knog; the urban bike lighting brand. He joins Rolling Stone editor Mat Cotye and Knog...

Posted by: Creativepool Editorial
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An Alien of Ariake stars in Saga city promotion film

Geometry Global Japan has launched a new film to draw visitors to Saga City, Japan. The film, ‘Alien of Ariake - W · R · S · B’, features an alien creature of the in the nearby Ariake Sea. Created for Saga City, the film...

Posted by: Ogilvy & Mather Japan
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Leaders

Havas Worldwide and Iris gain new heads of film

Last week there was a bit of a shakeup at Havas Worldwide London, with Leila Bartlam leaving the agency for a job at Iris as head of TV, film and content, and Lucy Powell moving to claim Bartlam's vacated role. Powell has been a TV producer at Havas...

Posted by: Benjamin Hiorns

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