Industry
The Cannes Lions International Festival of Creativity 2019 is less than a month away and while that may seem like plenty of time to get your calendar in order, it’ll be here before you know it.
Planning your rosé sessions in the sun can...
Posted by: Creativepool
Industry
Appraising this month’s slate of alluring extracurricular activities in The Darnell Works Agency global creative calendar, everyone who’s open to new experiences has much to gain.
Future and current leaders from vital industry sectors...
Posted by: The Darnell Works Agency
Leaders
China is booming. The growing economy, advanced technology and investment from outside the country mean content consumption is on the up and the opportunities for brands is endless.
At Creativepool’s Connect: London festival, digital creative...
Posted by: Creativepool Editorial
Leaders
Content which engages the right consumers rather than attracting an endless stream of clicks from irrelevant customers is what brands should be aiming for.
A panel at Creativepool’s Connect: London festival agreed that it is better for content...
Posted by: Creativepool Editorial
Leaders
The growth of video on social media has contributed to a need for cheaper, faster branded content, according to a marketing executive at Toronto-based Shutterstock Custom.
Paul Cowan, VP of enterprise and SMB marketing, believes the introduction of...
Posted by: Ryan Watson
Industry
Smoothie brand Innocent’s Annual Brand Team of the Year win in 2018 energised its whole creative team, according to Katie Rosen, group head of creative.
The department has grown by 10 - from 8 to 18 - in her five-year tenure since she joined...
Posted by: Ryan Watson
Leaders
Brands should be more open minded about how they speak to younger audiences, according to a panel at Creativepool’s inaugural Connect: London event.
The two-day festival saw key members of the ad, design and branding worlds come together to...
Posted by: Creativepool Editorial
Industry
While most of this year is history, I hope you are ready, willing and able to celebrate the fact that the best is yet to come.
Are you focused on sharpening your skills for 2019? If so, some of the world’s most elite organisers are preparing...
Posted by: The Darnell Works Agency
Leaders
Creativepool held its annual Connect: London festival at Boiler House, Old Truman Brewery last week with two days of inspiring talks, workshops and networking events for the creative industry.
The packed programme saw the action take place across...
Posted by: Creativepool
Features
At Connect: London this week, Stuart Wilson, creative director at McCann Central, will host a session about deepfake technology and look to take the audience on a journey around the subject.
Deepfake is an AI-based technology used to produce or...
Posted by: Ryan Watson
Features
Simon Richings, ECD at digital creative agency AnalogFolk, will appear at Creativepool's Connect: London festival next week alongside Miguel Alvarez, director of technology, to offer insight on how artificial intelligence (AI) can be harnessed as a...
Posted by: Ryan Watson
Industry
Anyone who commits to lifelong learning can expect many prolific returns. Expanding one’s knowledge presents opportunities to better understand the world and our fellow humans while advancing our skills. In a constantly changing world,...
Posted by: The Darnell Works Agency