Leaders
Etcetera - Ben
Dutch telecom provider Ben, and Amsterdam-based creative agency Etcetera, have launched the Ben-branded phone-condom - an eye-catching stunt to kick-off their “Better in Bed” campaign - and a radical solution to some of...
Posted by: Creativepool Editorial
Leaders
Thirst Craft - Cold Town Beer
There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...
Posted by: Creativepool Editorial
Leaders
MullenLowe London - UN Women/Unstereostype Alliance
UN Women and Unilever's Unstereotype Alliance first film explores the character stereotypes that actors are constantly called up to portray in adverts, including the happy housewife, the useless...
Posted by: Creativepool Editorial
Leaders
Somesuch
Alex Lill joins the Somesuch roster worldwide for music-video and commercial representation. Alex Lill, known for his genre-defining music videos for artists such as Sampha, Joey Bada$$, Lil Yachty and Melody's Echo Chamber. His...
Posted by: Creativepool Editorial
Leaders
Curious Films - The Wilderness Society
Zoë Bell’s latest spot, “Save Ugly” for The Wilderness Society, boasts an A-list cast with the likes of Rosario Dawson, Cate Blanchett and Joel Edgerton. A three-minute musical comedy,...
Posted by: Creativepool Editorial
Leaders
isobel - Kelly's of Cornwall
Top ice-cream brand, Kelly’s of Cornwall, returns to our screens with a new TV ad spoken entirely in Cornish. The quirky ad, by creative agency isobel, aims to show that there’s a Kelly’s flavour for...
Posted by: Creativepool Editorial
Leaders
Raconteur
A women-led tour de force is in full swing, as Marissa Puget and Olia Ougrik take the mantle of ownership of Raconteur, the Los Angeles and Paris-based consultancy known for their creative storytelling approach to publicity, marketing, and...
Posted by: Creativepool Editorial
Leaders
Brothers and Sisters - Sunny
Sunny, the online lender, is launching a new TV ad - the latest instalment in the brand’s on-going “Life Support” campaign. The ad, created by Brothers and Sisters, transports viewers to a faraway place...
Posted by: Creativepool Editorial
Leaders
Taylor Herring - Westworld (NOW TV)
Streaming service NOW TV has glimpsed into the future of marketing by promoting the return of dark odyssey Westworld using a hyper-realistic humanoid robot, inspired by the show’s artificially intelligent...
Posted by: Creativepool Editorial
Leaders
GTB UK - Ford
WPP agency GTB UK and Ford of Britain have launched “Elephant in the Transit,” a new campaign born out of the Channel 4 Diversity in Advertising competition, and then developed into a meaningful partnership with the mental...
Posted by: Creativepool Editorial
Leaders
Chermayeff & Geismar & Haviv - US Open
The US Open has rebranded to coincide with the tennis competition’s 50th anniversary, revealing a new logo by Chermayeff & Geismar & Haviv. One of the four Grand Slam tennis events that take place...
Posted by: Creativepool Editorial
Leaders
Pentagram - Fashion for Good
In 2017, Fashion for Good launched as a global initiative to reimagine how fashion is designed, made, worn and reused. Fashion for Good, and its founding partner C&A Foundation, recently tasked Pentagram with creating a...
Posted by: Creativepool Editorial
Leaders
Grey London - McVities
In a new purpose-led campaign created by Grey London, McVitie’s shows how the simple act of sharing a biscuit has the power to bring people together. Using a modern day fable of characters who feel disconnected, the spot...
Posted by: Creativepool Editorial
Leaders
RSA Films
RSA Films has added filmmaker and acclaimed actor Ewan McGregor for commercial representation globally. The film, theatre and TV actor, who won a Golden Globe this year for Best Actor in FX’s “Fargo,” is also a natural...
Posted by: Creativepool Editorial
Leaders
Grey London - Lucozade Energy
Lucozade Energy is partnering with the new Tomb Raider film for a bold campaign featuring action from the movie. Created by Grey London, the campaign introduces the agency’s new “Energy Beats...
Posted by: Creativepool Editorial
Leaders
Eureka! - Bristol Old Vic
The Bristol Old Vic has unveiled a new visual identity to coincide with the theatre undergoing major redevelopment. The oldest continuously working theatre in the English-speaking world, Bristol Old Vic was technically...
Posted by: Creativepool Editorial
Leaders
BBH Labs - Justice4Grenfell
The community-led organisation, Justice4Grenfell, paraded three billboards through central London on the way to Grenfell Tower on Thursday, February 15th, to highlight the lack of progress being made in the wake of the...
Posted by: Creativepool Editorial
Leaders
Stink Studios
Stink Studios has grown its leadership team with the appointment of Kate Sutherland, L.A. Ronayne and Jim Hunt. Sutherland joins as Executive Producer from BBH, where she lead Digital Production. She was part of the successful team...
Posted by: Creativepool Editorial
Leaders
GBH - Royal Mail (stamps)
Epic fantasy drama Game of Thrones is being celebrated in a new set of Royal Mail stamps which have been designed by studio GBH. The set of 15 first class stamps is one of the biggest ever commissioned by the Royal Mail and...
Posted by: Creativepool Editorial
Leaders
Officer & Gentleman - Pornhub
Even for many Jewish people, Hanukkah can sometimes be hard to get excited about. That’s why this year Pornhub, the world’s largest adult network, is going to give people a whole new reason to rekindle their...
Posted by: Creativepool Editorial
Leaders
Netflix get Abstract for the Art of Design series (January)
Netflix began the year with the launch of a new documentary series that took an in-depth look inside the beating heart of the design industry, in much the same manner as their previous,...
Posted by: Benjamin Hiorns
Leaders
The swarm of drones illuminating Miami Beach
Amsterdam-based Studio Drift has choreographed 300 drones to mimic a flock of birds over the beach during this year's art week in Miami. Presented by Future\Pace gallery and BMW, the Franchise Freedom...
Posted by: Creativepool Editorial
Leaders
BBD Perfect Storm - Stop Hate UK
BBD Perfect Storm has launched mistletoe into space as part of “A Non-Nuclear Christmas” - a campaign it’s created for Stop Hate UK, a charity working to challenge all forms of hate crime and...
Posted by: Creativepool Editorial
Leaders
Havas London - Heathrow
Heathrow has unveiled its second-ever Christmas advert, revealing the epic, 50-year-long love story of Doris and Edward Bair, the much-loved teddy bears, who were shown in the airport's first Christmas TV ad last year. The...
Posted by: Creativepool Editorial
Leaders
ROTHCO - Soar
Creative agency ROTHCO and independent national youth outreach movement, Soar, have launched a moving two-minute short film “It’s Just a Phase,” which aims to raise awareness around perhaps the most uncertain and...
Posted by: Creativepool Editorial
Leaders
Officer & Gentleman - Pornhub
Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
Leaders
Dare.Win
Dare.Win group has announced the promotions of copywriter Fabienne Fiorucci (formerly of Y&R and TBWA\Paris) and art director Damien Foui (formerly of Marcel and TBWA\Paris) to Creative Directors. This dynamic duo, known by their nickname...
Posted by: Creativepool Editorial