Leaders
VCCP - Cadbury Twirl
Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional...
Posted by: Creativepool Editorial
Leaders
innovision - Pride in London
Pride in London has appointed innovision as its new production partner for 2018. The exciting new partnership follows confirmation from the Mayor of London that Pride in London has been re-appointed to organise The...
Posted by: Creativepool Editorial
Leaders
Pi Studios - WeTransfer
Pi Studios, the Amsterdam-based premium entertainment company and part of the WE ARE Pi family, has created a brand new global documentary series for WeTransfer. The four-part series explores the creative process of some of...
Posted by: Creativepool Editorial
Leaders
Pentagram - Fashion for Good
In 2017, Fashion for Good launched as a global initiative to reimagine how fashion is designed, made, worn and reused. Fashion for Good, and its founding partner C&A Foundation, recently tasked Pentagram with creating a...
Posted by: Creativepool Editorial
Leaders
AnalogFolk
Independent digital agency AnalogFolk, has announced the appointment of Fredrik Dahlberg as Creative Director. Dahlberg will be responsible for the development of the agency’s copy arm as well as bolstering the agency’s...
Posted by: Creativepool Editorial
Leaders
Anomaly - Dear Satan
Anomaly has teamed up with Adelphoi Music, 750mph and 7thfl to launch this brilliant Christmas film, featuring the enrapturing voice of Patrick Stewart. Hope is a little girl excited about Christmas and does what any little kid...
Posted by: Creativepool Editorial
Leaders
Big Al's Creative Emporium - Bank's
Finally, someone says what we’re all thinking this Christmas. Banks’s Beer does away with the cheesy festivities with its refreshingly honest take on the holiday season. For the daring and...
Posted by: Creativepool Editorial
Leaders
CHI & Partners - Netflix (Bright)
CHI & Partners has picked up the brief to launch Netflix's first blockbuster movie, Bright. The agency won the business following a pitch against undisclosed agencies. Bright is Netflix’s biggest ever movie...
Posted by: Creativepool Editorial
Leaders
Gravity Road - Sainsbury's
Sainsbury’s obviously caters for those that love Halloween, but what about those that don’t? Every year there are people who actively avoid having to deal with trick-or-treaters. It’s a fact. 70% of Brits...
Posted by: Creativepool Editorial
Leaders
Splendid Unlimited - Royal Holloway
Royal Holloway, University of London, has appointed Splendid Unlimited to transform the institution's website experience to communicate its reputation as one of the UK's best universities. Royal Holloway is ranked...
Posted by: Creativepool Editorial
Leaders
Uncommon Creative Studio - Halo Coffee/Headstart
This week saw the launch of Uncommon Creative Studio, which has been built with one singular mission. In a world where people wouldn’t care if most brands disappeared tomorrow, Uncommon wants to...
Posted by: Creativepool Editorial
Leaders
Soul - Wightlink
Soul has been appointed by the ferry travel company Wightlink, one of the UK’s largest domestic ferry operators, to establish the firm as the preferred choice for trips between the Isle of Wight and the mainland. The agency...
Posted by: Creativepool Editorial
Leaders
Leo Burnett - McDonald's McDelivery
McDonald's has handed its £77m global advertising account for the new McDelivery home-ordering service to Leo Burnett London after a pitch involving roster agencies. McDelivery has now begun testing in the...
Posted by: Creativepool Editorial
Leaders
Saatchi & Saatchi - HomeAway
In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...
Posted by: Benjamin Hiorns
Leaders
Another 12 months and another few hundred ads to sort through, but this year it was actually more of a pleasure than a chore. My only criteria this year was that I vowed to steer clear of any spots that were tied to heavily to a particular pop...
Posted by: Benjamin Hiorns
Leaders
In-House - Specsavers
Considering this is our first week back after a rather elongated (and particularly stressful) Christmas break, there were A LOT of new ads to get through, and we’d be remiss to ignore so many great spots. Hence the...
Posted by: Creativepool Editorial
Leaders
Claiming a batch of Epica Awards for charming, but serious animation
For the COP21 Climate Change Conference currently happening in Paris (until December 11), WIZZdesign produced a poignant film with director Leyla Kaddoura for Publicis Nurun and...
Posted by: Creativepool Editorial
Leaders
Leo Burnett India - General Mills
Leo Burnett India has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch, with most top agencies participating. After Bajaj this is yet another...
Posted by: Creativepool Editorial