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Displaying 1945 - 1980 of 3323 results

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Features

Getting to Know... VMLY&R's Fred Saldanha

Creative agency VMLY&R New York recently announced the appointment of Fred Saldanha to lead creative for Colgate-Palmolive as global chief creative officer on the account. Joining from Arnold Worldwide, he's racked up almost 30 years of experience...

Posted by: Creativepool Editorial
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Workshop

6 ways to get commissioned as an illustrator

Getting your first commission as a creative in any field can be tough, but with self-belief, perseverance and a solid plan of action, you can bag that first client and kick on. Following a recent interview with California-based freelance cartoonist,...

Posted by: Creativepool Editorial
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Leaders

The Freelancer Grind: Creating an eye-catching portfolio

You need a strong online portfolio to be able to make a good impression on prospective clients. Many designers I meet have weak portfolios and wonder why they don’t find work. Your portfolio showcases you as a designer, your skills and...

Posted by: Hashmukh Kerai
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Features

Getting to Know... FF LA's Nicolas Berthier

French creative agency Fred & Farid Paris recently named Nicolas Berthier as creative director at its West Coast studio FF LA in the US. Having spent the last year as associate creative director for the company in Paris, Berthier has made the move...

Posted by: Creativepool Editorial
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Features

Getting to Know... New Land's Trine Pillay

Scandi production company New Land opened in London recently with former Smuggler exec producer Trine Pillay at the helm. New Land launched in 2014 and has since become Scandinavia’s most awarded production company with offices in Stockholm...

Posted by: Creativepool Editorial
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Leaders

The Freelancer Grind: Understanding your role as a freelancer

I'm Hashmukh and I’ve been a freelancer since 2013. I’m a motion designer and 3D illustrator working in advertising. I’ve had the privilege to work with a range of clients and brands, big and small. Born and bred in east London,...

Posted by: Hashmukh Kerai
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Features

A moment with The Visual Agency

Indigo Award had the pleasure of meeting not one, but three extraordinary talents behind The Visual Agency-a multifaceted design company that has been taking the world by storm since 2011. The faces behind the enterprise are Giacomo Bettiol as...

Posted by: Indigo Design Award
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Leaders

The power of sport in brand activism

Throughout history, athletes have operated in the sphere of public good. From Mohammad Ali resisting the Vietnam War draft, Billie Jean King playing the now infamous 'Battle of the Sexes' match to promote women’s equality, or Colin Kaepernick...

Posted by: Brandpie
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Inspiration

World Cleanup Day 2019: Zero waste and plastic-free photography

Can a photo save the world? With World Clean Up Day taking place on the 21 September, explore tips by top Shutterstock photographers on how they empower environmental issues through powerful images. When UK photographer ​Kev Gregory​ made his...

Posted by: Shutterstock
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Workshop

Reasons why graphic designers should go back into education

Graphic designers - never stop learning I’ve worked as a graphic designer for a long time, graduating from Wrexham Glyndŵr University in 1993 and working in various studios, bringing me to launch The Severn Agency in 2017. You might say that...

Posted by: &Something
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Leaders

Why you should be investing in your staff

Between 2011 and 2018, employment in the creative industries grew by an astonishing 30.6%, compared to the UK average of 10.1% according to official statistics, making it one of the fastest-growing sectors in the UK. However, while this growth may be...

Posted by: Creativepool Editorial
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Inspiration

Travel the world and enjoy Amongst Friends

Most of you know how much I travel every year. I often find it hard to discover genuine and authentic places when I visit a new city. I have spent countless hours browsing through the pages of TripAdvisor and reading outdated recommendations on...

Posted by: Maksimilian Kallhed
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Leaders

The importance of gamefulness to experience design

In working through a large, complicated project for an automotive client, my team at Critical Mass faced an experience design challenge that only a gamer could solve. The features we came up with were well-received by client stakeholders, but one...

Posted by: Critical Mass
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Industry

Global Creative Calendar: September 2019

According to research conducted by The EXPERIENCE Institute, there are three main reasons people attend events: education, destination and networking. Your focus may be on advancing knowledge and skills, visiting locations exotic or nearby, or...

Posted by: The Darnell Works Agency
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Inspiration

Company Spotlight: Juice in full flow

For the past few years, Warsaw-based visual effects firm Juice has produced a constant stream of content that has earned its stripes by being Spotlighted on Creativepool. The projects usually have a sci-fi feel as the company aims to use its...

Posted by: Ryan Watson
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Features

D&AD on the declining interest in higher education

Exam results season is in full swing and while students up and down the UK come to terms with how they did in their all-important papers, they'll soon need to decide what's next on the horizon. A recent report revealed that the number of students...

Posted by: Creativepool Editorial
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Leaders

Unicorns of retail: How upstart D2C brands are changing the game

Direct-to-consumer (D2C) retailers are fast gaining ground in an overcrowded market at a time when high street retail’s woes are only deepening. As iconic brands like Barney’s and Victoria’s Secret struggle in the US and Mothercare...

Posted by: Creativepool Editorial
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Features

Getting to know... We Are Social's Lore Oxford

Socially-led creative agency We Are Social recently appointed Lore Oxford as its first global head of culture and insights. In the newly created role, she will help the agency to more effectively respond to questions around society and culture while...

Posted by: Creativepool Editorial
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Industry

D&AD New Blood Shift 2019 deadline extended

D&AD has extended the deadline for applications to its life-changing and career-making free night school, New Blood Shift, to next Monday 26 August. This year also sees the introduction of a new £10,000 travel and accommodation fund for New...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Tattoos do the talking for LYNX

Tattoos play a key role in personal expression and original body art can go a long way in telling an individual's story - especially the ones in a new campaign for LYNX INK shower gel through 72andSunny Amsterdam. Comprising three spots that see...

Posted by: Creativepool Editorial
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Inspiration

Member Spotlight: Moving and shaking with art director David Simoes

Things move fast in advertising. After writing a series of short stories to a creative director working on Unilever back in his hometown of Lisbon years ago, David Simoes managed to bag a meeting at the agency while looking for his first job. The...

Posted by: Creativepool Editorial
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Leaders

Love Island: Time for brands to do the grafting

Just over a week since the Love Island finale aired, attracting an average audience of 3.63 million, this year’s cast has been swept up in the annual whirlwind which follows leaving the villa and re-entering the real world. Love Island...

Posted by: Creativepool Editorial
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Inspiration

Why personalisation is key for property marketers

“When it comes to video - and pretty much everything else - the more personalised the content, the higher the chances of conversion.” John Rampton, entrepreneur. What is personalised marketing? Personalised marketing is the creation...

Posted by: Woven Agency
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Leaders

How to write a website brief

You’ve decided your business needs a new website. You’ve agreed a budget (that you WILL stick to!) so what do you do now? Well, appointing a website design (and development) agency is your next step. You’ll need to write a...

Posted by: Progression Design
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Leaders

Finding your way with location marketing in a world of choice

Taking location marketing as the process of delivering visitors to a specific location or set of locations, one of the simplest solutions is to be visible to people who are looking for the service you offer. As a prime driver of discovery and...

Posted by: Creativepool Editorial
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Industry

Indigo Design Award 2019 winners announced in Spain

Every year Indigo Design Award chooses a cutting-edge location to honor an entourage of only the best and brightest in graphic design. The aim is to reward those whose innovative ideas are changing the industry one pixelating proposal at a time- and...

Posted by: Indigo Design Award
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Inspiration

Company Spotlight: Picture Farm at your service

When asked how he’d like integrated production company Picture Farm to be perceived, Todd Stewart, partner and creative executive, says the aim is to be known as a “helpful” multi-disciplined collaborator first and...

Posted by: Creativepool Editorial
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Leaders

How it was done: Going Full Circle with motion control

To celebrate the 50th anniversary of the Apollo 11 moon landing, Digitas, UNIT9 and Envy Advertising recently created a powerful promo called Full Circle. The ad is centred around the first black female astronaut, Mae Jemison, and promotes The John...

Posted by: Creativepool Editorial
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Inspiration

Adapt or die: 5 design principles for today's luxury brands

The world is changing fast, and luxury consumers are changing with it. So, what should luxury brands do to adapt, and how can design help? As a generation, we’re far better off than our parents. Millions can now afford things that were once...

Posted by: Lewis Moberly
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Inspiration

Get to know the 12 brand archetypes

Think about your favourite stories. Did you ever notice that the characters within them fall into broad categories? The hard-drinking detective fuelled by cheap liquor... The femme fatale who always has a perfect put down to hand... The naïve...

Posted by: Woven Agency
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Leaders

Stranger Things star leads team of trailblazers in new Samsung ad

Samsung has launched a digital ad via We Are Social Australia fronted by four well-known personalities including Stranger Things star Millie Bobby Brown. The spot sees the actor and creator appear alongside Grammy-nominated DJ and producer Steve...

Posted by: Creativepool Editorial
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Inspiration

Member Spotlight: The digital dark art of Tom Exton

One look at illustrator and graphic designer Tom Exton’s book would never give away the fact he started out designing car number plates. But that’s exactly where his venture into digital dark art began. “I got my start working as a...

Posted by: Creativepool Editorial
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Inspiration

Company Spotlight: Brave moments with DixonBaxi

DixonBaxi’s co-founder Simon Dixon believes designers and other creatives should stop worrying about what others are doing and enjoy the moment. “They can be desperate for the next big thing and fear they are missing out,” he...

Posted by: Creativepool Editorial
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Leaders

How agencies can gain a competitive advantage when selling to brands

Tenacity One of the main reasons people tend to ‘fail’ at new business is they give up all too easily. It may be very ‘un-British’ to keep on at people and sell things, but if that is the job you must do, do it with skill and...

Posted by: David Alexander
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Inspiration

Spotify sponsors Take F**king Risks podcast

Global music streamer Spotify has become the new sponsor of London-based brand and ad agency Mellor&Smith’s bi-weekly podcast series. TFR: The Podcast features interviews with a host of professionals who have pushed boundaries by taking risks...

Posted by: Creativepool Editorial

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