Displaying 37 - 72 of 74 results
One in 10 advertising industry employees have suffered sexual harassment at work in the last 12 months, a recent report by think tank Credos revealed. These shocking findings came despite previous steps taken by the industry to stamp out such...
Posted by: Creativepool Editorial
A film and new typeface inspired by original graffiti from the Berlin Wall has been created as part of a campaign to mark the 30th anniversary of the structure coming down in November 1989. The film, created by HEIMAT Berlin, includes sirens, dogs...
Posted by: Creativepool Editorial
Throughout history, athletes have operated in the sphere of public good. From Mohammad Ali resisting the Vietnam War draft, Billie Jean King playing the now infamous 'Battle of the Sexes' match to promote women’s equality, or Colin Kaepernick...
Posted by: Brandpie
Another night and another awards show saw more Lions handed out on stage in Cannes last night with all eyes on the Creative Data, Creative Strategy, Direct, Media, PR and Social & Influencer Lions. A total of six more Grands Prix were awarded at...
Posted by: Creativepool Editorial
After speaking at the Brand Film Festival in London recently, I decided to share my approach when using video in a campaign with a cause (capital ‘C’, or otherwise). Film can be an incredibly powerful way of amplifying your brand purpose,...
Posted by: Creativepool Editorial
The Gate - Gay Times Magazine The Gate London has created “The Flag We Shouldn’t Be Proud Of” for Gay Times Magazine and Switchboard to raise awareness of LGBTQ+ youth suicide ahead of World Suicide Prevention Day on the 10th...
Posted by: Creativepool Editorial
VCCP - Cadbury Twirl Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional...
Posted by: Creativepool Editorial
Etcetera - Ben Dutch telecom provider Ben, and Amsterdam-based creative agency Etcetera, have launched the Ben-branded phone-condom - an eye-catching stunt to kick-off their “Better in Bed” campaign - and a radical solution to some of...
Posted by: Creativepool Editorial
NotOnSunday - Scouts UK Scouts UK has a new visual identity that looks to make the organisation accessible to people from minority backgrounds and be seen as “cool again” by children and adults alike. The Scout Association was founded in...
Posted by: Creativepool Editorial
Taylor Herring - Westworld (NOW TV) Streaming service NOW TV has glimpsed into the future of marketing by promoting the return of dark odyssey Westworld using a hyper-realistic humanoid robot, inspired by the show’s artificially intelligent...
Posted by: Creativepool Editorial
Pi Studios - WeTransfer Pi Studios, the Amsterdam-based premium entertainment company and part of the WE ARE Pi family, has created a brand new global documentary series for WeTransfer. The four-part series explores the creative process of some of...
Posted by: Creativepool Editorial
BBD Perfect Storm - Stop Hate UK BBD Perfect Storm has launched mistletoe into space as part of “A Non-Nuclear Christmas” - a campaign it’s created for Stop Hate UK, a charity working to challenge all forms of hate crime and...
Posted by: Creativepool Editorial
Motorola files patent for phone that can repair its own screen Motorola's future phones could be equipped with a self-repair function, enabling users to fix their damaged screens. The patent outlines a "method and device for detecting fascia damage...
Posted by: Creativepool Editorial
London Pride has been and gone, and was, by all accounts, a colossal success this year, firmly cementing the big smoke as a city of warmth and acceptance for the LGBTQ community. Absolut, however, wish to underline the fact that just because Pride is...
Posted by: Creativepool Editorial
Within Oslo's city boundary there are 40 islands, 343 lakes and an entire forest. It's unique melding of urban and natural landscapes makes it an absolute trove of inspiration, and so its no wonder the city gave birth to one of the world's most...
Posted by: Kate Lewin
Adland has really got stuck in for Pride London this year. We've already covered the wonderful official “Love Happens Here” campaign by WCRS, but that was only the tip of the rainbow. Here, we've gathered a few of the more interesting...
Posted by: Creativepool Editorial
Terri & Sandy - Strands for Trans Transgender discrimination is a daily occurrence, especially when it comes to gender-specific institutions. While issues like “allocated” bathrooms are among the more common topics of public discussion,...
Posted by: Creativepool Editorial
Work-Order - HuffPost The Huffington Post has been rebranded as HuffPost in a bid to help the news organisation “become better listeners” and build up trust with its audience. The name change and new logo marks the news site’s...
Posted by: Creativepool Editorial
Thousands of employers will publish their gender pay gap figures for the first time from today (April 6), helping break the glass ceiling and create a more modern workforce. The UK is one of the first countries in the world to require gender pay gap...
Posted by: Creativepool Editorial
For International Women’s Day 2017, Nike and revealed three new films on its Global Women’s YouTube channel in the hope of inspiring more women and girls to get active. The films are part of three campaigns that launched locally last...
Posted by: Creativepool Editorial
This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...
Posted by: Benjamin Hiorns
Actors Natalie Dormer and David Morrissey have lent their voices to a global campaign for equality for girls in a special film recorded for children’s charity Plan International UK. The stars, famous for roles in Game of Thrones and The Missing,...
Posted by: Creativepool Editorial
It's been a busy day in the world of online advertising. The same morning that The Times released a shocking report insisting that many major brands had inadvertently funded extremist terror sties through unchecked programmatic advertising practices,...
Posted by: Creativepool Editorial
Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...
Posted by: Benjamin Hiorns
Having read the debate in our industry on gender balance over the past few days, sparked by Kevin Robert's 'leave of absence', I thought it worth looking again at what can be done about equality, not just for women, but increasing diversity...
Posted by: Suki Thompson
As much as we'd all like to believe that we've all moved on from the dark ages of the 1960s and 1970s into an age of genuine enlightenment, the sad fact remains that, for the most part, adland is still a bit of a boys club. This is thanks in no small...
Posted by: Benjamin Hiorns
The PIA Agency launched a social justice campaign today. The San Diego based agency has produced an emotional short film called "Protect the Dream," highlighting the recent and recurring acts of violence and discrimination based on race and religion....
Posted by: Creativepool Editorial
Whilst there were not quite as many award announcements at the fourth day of the 2016 Cannes Lions Festival of Creativity, the day certainly wasn't without its drama. Will Smith shares his thoughts on the state of marketing Hollywood A-list actor...
Posted by: Creativepool Editorial
As part of its initiative analysing women's attitudes to life issues such as sexuality, careers and health, J. Walter Thompson has used a new research project called The Women's Index, to create 20 new “Female Tribes,” characterising the...
Posted by: Creativepool Editorial
For an industry built on a foundation of creativity, inclusivity and forward-thinking idealism, adland still has a way to go when it comes to workplace diversity. We've come a long way since the days of Mad Men of course, but there's still a long...
Posted by: Creativepool Editorial
When people ask me what I do for a living, I often simply reply; “I write.” This response is often met either by furrowed brows, genuine interest or complete surprise, as it would appear that to some people, the concept of actually making...
Posted by: Benjamin Hiorns
London is over-stuffed with gallery choices, one of the many great things about the city. But where to go when you want a dash of visual inspiration or a calligraphy calm down? We've scoured around for the best design-led exhibitions on in London...
Posted by: Creativepool Editorial
This week saw probably the most tongue-in-cheek comment yet on the upcoming Irish referendum debate on gay marriage. The taxi app Hailo (think Uber, only for actual taxis) released a hilarious and bitingly satirical online video in order to not only...
Posted by: Creativepool Editorial
The campaign has grown from strength to strength, attracting the interest of females from various organisations including Just Eat, E-consultancy and Fallon. We met with these women to discuss the issues surrounding women in the digital industry. The...
Posted by: Digital Recruitment Company
A surprisingly moving new campaign from the non-profit Ad Council group has been making some big waves this week. A film shot on Valentine's Day called “Diversity & Inclusion” made its online début on Tuesday and sent the internet into floods of...
Posted by: Creativepool Editorial
Call me naïve, but I think we in the UK are pretty inclusive; more so than other nations. Granted, discrimination in the workplace does still exist on various levels - and much more in some industries than others. Banking, I hear, is one of...
Posted by: Ashley Morrison