Displaying 145 - 166 of 166 results
Haier India, the consumer durables and home appliances firm, recently named TBWA\India as their media agency of record, meaning the agency will be responsible for all creative communication in print, outdoor and TV/Radio, taking over the mandate from...
Posted by: Benjamin Hiorns
There were some quite exciting moves in LA adworld yesterday. For starters, it was announced that Mark Peters has joined TBWA\Chiat\Day's LA office as creative director. Peters joins TBWA\Chiat\Day from Deutsch LA, an agency he joined in 2010 after...
Posted by: Benjamin Hiorns
Hot on the heels of this year's Cannes Lions Festival, Publicis CEO Maurice Levy has made a statement admitting that the planned merger between his group and Omnicom, which fell apart back in May, will cost the company between 40 and 50 million...
Posted by: Benjamin Hiorns
The Cannes Lions International Festival of Creativity have hired McCann London to create a campaign which will promote the upcoming 2014 festival. The campaign takes the form of a series of stills that have been designed to mimic (and mock) the...
Posted by: Benjamin Hiorns
It's been announced that Rainey Kelly Campbell Roalfe/Y&R, the full service integrated creative agency of choice for the Great Britain tourism board campaign, has won the account of yet another esteemed British institution. The agency won the brief...
Posted by: Benjamin Hiorns
DigitasLBi had two major announcements to make yesterday, both coming at a time when the agency is striving to transform its clients brands for the digital age. The first came in the form of David Carr, who has been appointed as the new strategy...
Posted by: Benjamin Hiorns
It would appear the Publicis Groupe's digital spending spree is continuing apace as news breaks of their recent acquisition of the Dallas, Texas based Hawkeye, a digital marketing services agency that specialises in data analytics, digital strategy,...
Posted by: Benjamin Hiorns
Global advertising agency network McCann-Erickson have had a lot to celebrate recently, what with the release of The 2013 Gunn Report, which is an annual publication that details the most successful print, digital and televisual advertising campaigns...
Posted by: Benjamin Hiorns
For all its joys and thrills, fun and frolics, 2013 still managed to deposit a substantial quantity of manure into our desperate existence. So, as 2014 crashes unbidden into our lives, let us exorcise the demons which threatened to engulf us this...
Posted by: Magnus Shaw
2013 is nearly over, and hasn't it flown! We have had a great year and thought we would take a moment to showcase our Top 10 companies of the year. These are the companies with the most views and follows. Some award winning, talented and awesome...
Posted by: Creativepool
Understandably there's been quite some fuss about the John Lewis 'Hare and Bear' Yuletide spot. Not only is it high profile and eye-catching, but the cartoon alone cost somewhere in the region of £7m. With that sort of investment, you 'd hope it...
Posted by: Magnus Shaw
Yes, it seems that, whatever transport-based analogy one cares to make, blunder-prone Ryanair CEO Michael O’Leary can turn anything into a bad joke. While other businesses are harnessing the power of social media to promote their brand and...
Posted by: Ashley Morrison
As prizes go, having your own pub built is quite a nice thing to win. But so it was when McCann Manchester was voted global agency of the year across all of McCann Worldgroup. Having won the award this year, the Manchester-based communications...
Posted by: Ashley Morrison
The World Wide Web, it's a wonderful thing to be sure. You've got your social media for endless moaning and pictures of your holidays. You've got your YouTube for Little Mix videos and footage of other people's pets. And you've got your online...
Posted by: Magnus Shaw
What do Apple, Starbucks, Facebook and Innocent Drinks have in common? They all have an in-house design team that has been an integral part of their business success. This NEW award category is an opportunity to show design agencies that the design...
Posted by: Hands Down™
by Ashley Morrison. It seems clear to me that adverts are getting cleverer. Gone are the days of naive wonder with small children pondering how Mummy gets the dishes so clean, or young teenagers dancing around in waistcoats while sucking on their...
Posted by: Creativepool
by Magnus Shaw I'm easily annoyed. So it really riles me when my fellow airline passengers don't pay attention to the safety film. Indeed, I often notice travelers reaching for a magazine as soon as it starts. Presumably this is some childish...
Posted by: Creativepool
If you look to the left, you'll notice this is the one hundred and first column I've written for Creativepool. I must admit I let my century pass by unnoticed, which is rather typical of my lack of attention. But it does allow me the opportunity to...
Posted by: Creativepool
As things currently stand, wealthy business men are far more likely to face a mob brandishing flaming torches than the accolade 'national treasure'. Even Alan Sugar is, at best, a rather grouchy figure of fun. But if there's one glaring exception,...
Posted by: Creativepool
How did you get into the industry? A combination of both luck and being in the right place at the right time! Having taught myself HTML and a bit of Photoshop 4 (plus the fact I could draw/illustrate which came in handy - I think that was the...
Posted by: Creativepool Editorial
Peter Saville - Burberry Burberry reveals new logo and monogram designed by Peter Saville The graphic designer, who was also behind Calvin Klein’s latest rebrand, has given fashion house Burberry a new look, which has been revealed on...
Posted by: Creativepool Editorial
Publicis London To support Publicis London’s expansive growth over the last two years with the appointments of big accounts such as Morrisons, P&G Dish, Heineken global digital, and the IOC (International Olympic Committee), and reinforcing...
Posted by: Creativepool Editorial