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Industry

Embassy of Dutch Creativity goes to Cannes Lions

Creativepool is the media partner of the Dutch Digital Agencies and the #Like ADutchie talks in Cannes this year. Come along and connect with the Dutch and the creative community from Amsterdam and enjoy drinks and bites and get inspired...

Posted by: Dutch Digital Agencies
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Leaders

MullenLowe Profero launches in Brazil

Following a hugely successful 2015 with global growth over 30%, MullenLowe Profero has announced the formal launch of its Brazilian office. The launch of MullenLowe Profero in Brazil is an opportunity to create a world class digital hub for the...

Posted by: Creativepool Editorial
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Leaders

MullenLowe London get Frank About Women with global survey

It's a sad fact indeed, but globally, women are still paid around 70% less than men. This is especially shocking considering how women will control almost two thirds of consumer wealth in the next decade. Smart brands seeking to build relationships...

Posted by: Creativepool Editorial
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Leaders

The latest updates in the VR landscape

With E3 commencing this week, and the eyes of the tech world honed in on LA, I thought it was about time to take a look at some of the more esoteric news stories of the past week regarding virtual reality, which is bound to be the presiding HOT TOPIC...

Posted by: Benjamin Hiorns
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Leaders

McCann London create new trainer and Norman Walsh exhibition

McCann London has teamed up with iconic British sports show brand, Norman Walsh, to create a trainer inspired by the agency’s iconic art deco building on 7-11 Herbrand Street. The “Herbrand Seven-Eleven” trainer, in the distinctive...

Posted by: Creativepool Editorial
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Industry

Cannes Lions 2016 top parties you must attend

Razorfish Reception 16.00-18.00 Monday 20 June Majestic Terrace East Cocktails and canapés will be on the menu directly following their main stage presentation. Samih Fadli is hosting the event, and will be on hand for discourse about how...

Posted by: Creativepool
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Leaders

Top 10 Hires of the Week

MeringCarson This week, MeringCarson, the advertising agency focused on brands, companies and organisations who are in the business of experiences - destinations, products, entertainment, and social movements, announced the promotion of two long...

Posted by: Creativepool Editorial
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Leaders

Seymourpowell get serious about modular technology

Modular technology, or at least the idea behind it, speaks to the creative sparks in all of us. The feeling that our belongings really 'belong' to us can also be amplified inexorably by customising our clobber, so it's only natural that the concept...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Things Unlimited - Aussie Bodies Things Unlimited, the social first marketing agency owned by Creston Unlimited, has picked up the UK launch of Australia’s number one Lo Carb active nutrition brand Aussie Bodies. The agency won the business...

Posted by: Creativepool Editorial
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Leaders

#fansofcannes: Our/Vodka

Here’s a brand with bold ambition and a clear vision: to become the world’s first global brand with local roots. And arguably, this is what it has achieved. At a time when the term ‘craft’ immediately caused people to switch...

Posted by: Jones Knowles Ritchie
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Leaders

Tony Blair asked AllofUs to reinvent his educational platform

The internet is, by and large and on balance, a force for good in the world. We honestly believe that. It's also a place where people are free to reinvent themselves, largely free of prejudice. So, even with our misgivings regarding former prime...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Grey Group

Grey London launches The Rules of Cheese This summer, Grey London has re-launched the nation’s favourite cheese brand, Cathedral City. The fully integrated brand re-launch from Dairy Crest, which carries the tag-line “Love Cheese?...

Posted by: Creativepool Editorial
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Leaders

adam&eveDDB and Harvey Nichols strip Jeremy Corbyn down to his pants

We appear to be living through an age of divisive political figures. Whether that's down to the prevalence of media coverage in 2016 or the fact that simply people are bored of the “Same old suits” is open for debate, but wherever you...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: The dog days aren't over with Flakonkishochki

Basketball player Andrey Kasay aka Flakonkishochki is a big fan of dogs and always selects the best to aid the creation of his artworks and projects. The artist's trippy, skip-the-light fantastic work has translated into campaigns for the likes of...

Posted by: Kate Lewin
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Leaders

Clemenger BBDO teach us How To Date Properly

DrinkWise, Clemenger BBDO Melbourne and Mediacom recently launched “How to Date Properly,” a cheeky addition to their How to Drink Properly campaign. Aimed at encouraging young Australians to date classy by “Drinking classy,”...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Ogilvy & Mather Ogilvy & Mather has appointed Gerald Lewis to the role of Worldwide Executive Creative Director for the Dove account. He will join Ogilvy immediately and report to Ogilvy’s Worldwide ECD for Unilever, Andre Laurentino. Lewis...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Karmarama - Confused In the first of four major wins this week, Karmarama has won the account for Confused.com, an ambitious brand in a competitive and highly creative sector. The pitch process began at the beginning of the year and was against...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Publicis

Publicis Conseil launch digital Renault F1 campaign Publicis Conseil & Renault have released a bold new digital campaign, which will lead to some lucky fans having their names printed on the Renault F1 car at the next Grand Prix. The idea behind the...

Posted by: Creativepool Editorial
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Leaders

UK Creatives say NO to Brexit

Brexit is the nonsensical word on the tip of everyone's tongue right now, and with good reason. The EU Referendum is, by quite a wide margin, one of the most important democratic decisions most of us will ever have to make. By this point you probably...

Posted by: Benjamin Hiorns
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Leaders

Cannt Festival 2016 Encourages Diversity And Togetherness

Now in its 7th year, the CANNT Festival will be taking place in London and Seattle between the 20th and 24th of June, to inspire, showcase and reward the best creative talent. As in previous years, the timing of CANNT corresponds with the Cannes...

Posted by: Creativepool Editorial
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Leaders

FCB Inferno celebrate 100 years of BMW without any BMWs

To celebrate the100 year anniversary of BMW, FCB Inferno has created a series of striking press adverts that demonstrate the innovative technology available within the range of cars, but, rather interestingly, don't actually feature any BMW cars. The...

Posted by: Creativepool Editorial
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Leaders

Havas Village opens in Jakarta

Havas Indonesia has announced the official opening of Havas Village Jakarta, an integrated office that houses creative, media, digital, PR and all the specialist brands of the agency group, under one roof. Havas Village Jakarta becomes the 39th...

Posted by: Creativepool Editorial
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Leaders

Brand Case Studies: Smart writing with Moleskine

Moving with analogue into the digital age is a problem facing many brands who work within a well established craft. As productivity takes precedence over the traditional, many find themselves outwitted and outdated by technology that offers quick,...

Posted by: Kate Lewin
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Leaders

Coley Porter Bell celebrate Centenary anniversary for The RAF

To mark the centennial of the RAF, Coley Porter Bell has developed a new strategic and creative campaign proposition celebrating the oldest independent air force in the world. Primarily targeting millennials, the “RAF100” campaign was...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From the Tate Modern to STÓR

Peter Saville/Morph - Tate Modern British graphic design legend Peter Saville is the mastermind behind the new graphic identity for the Tate Modern art gallery; a colourful model of the complex itself that includes the new Herzog & de Meuron...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

RKCR/Y&R - Lombard Odier RKCR/Y&R has been appointed by Lombard Odier to be its first global advertising agency partner following a competitive international pitch involving BETC Paris, Fred & Farid and Armanda Testa. Lombard Odier is one of the...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Deutsch New York Deutsch New York has hired Maggie O. Connors as EVP, Head of Business Development. Her appointment is the final piece of the NY reinvigoration. Earlier this year, the Agency announced Trevor O’Brien joined as Partner, Chief...

Posted by: Creativepool Editorial
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Leaders

Taylor Herring unleash a Giant Robot Hamster on the streets of London

I'm rarely one to be impressed or amused by self-knowingly quirky gimmicks, but Taylor Herring have taken the art of the advertising stunt to a completely random and wonderfully bold place with this latest creative stunt for Kwik Fit. I'm referring,...

Posted by: Benjamin Hiorns
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Industry

Are You the Best of the European Internet?

Calling all creators: the 6th Annual Lovie Awards Final Deadline is quickly approaching: Friday, 10th June. We are looking for the best of the European Internet, from websites, online advertising and video, to mobile apps and social media. The...

Posted by: The Lovie Awards
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Leaders

Cheil Hong Kong says chocolate is the cure for everything

There's something wonderfully cheeky about this integrated campaign from Cheil Hong Kong that I can't help but fall head-over-heel for. This is a tongue-in-cheek repositioning effort for the Very Chocolate brand, which prides itself as being made...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: MullenLowe

MullenLowe Profero launch new Magnum with Kendall Jenner The Magnum ice cream brand is working with reality TV star and model Kendall Jenner to launch a decadent new variant at the Cannes Film Festival. MullenLowe Profero has helped to launch Magnum...

Posted by: Creativepool Editorial
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Leaders

Hollywood comes to Cannes Lions for 2016

Cannes Lions has confirmed a show-stopping roster of star speakers set to keep the red carpet firmly in place outside the Palais des Festivals. Some of Hollywood’s most famous faces will unite with industry stars to share insights and...

Posted by: Creativepool Editorial
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Leaders

Carnage: The UK’s first production company for car brands

It's rare indeed for an agency to limit itself to one specific area of the market, and rarer still for it to do so of its own accord from the get-go, but that's exactly what Ben Hampshire, former Managing Director of The Mill LA, has decided to do...

Posted by: Creativepool Editorial

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