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Leaders

Are smartphone movies hitting the mainstream?

Whilst we’ve all been busy recording gigs and nights out or watching kittens chase shoes on our iPhones, Hollywood has created everything from heart-wrenching film shorts to feature-length thrillers using just their smartphones. Each...

Posted by: Kate Lewin
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Leaders

Razorfish go for the feels with new Canon campaign

Razorfish has announced the launch of a multichannel communications campaign, influencer engagement and online film “Me and my bear” for the popular photograph sharing mobile application Lifecake, which was acquired by Canon earlier this...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Making the world a nicer place with AHOY Studios

AHOY Studios are a design agency with a difference; dedicated to delivering culturally and socially relevant campaigns that impact the greater good of the world. We caught up with one-half of the agency’s founders, Connie Koch, to hear more about...

Posted by: Kate Lewin
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Leaders

The Black Cab Interviews New York: Icaro Doria, CCO at DDB New York

The Black Cab Interviews have come all the way from London to New York just in time for Advertising Week, in collaboration with GoGreenRide.com with production support by One Route Media. In the back of a green cab, Michael Tomes, founder of...

Posted by: Creativepool
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Leaders

DDB Worldwide sweep up at Eurobest

DDB, (part of the Omnicom Group) had a pretty impressive showing at the 2015 Eurobest Festival of Creativity, which took place in Antwerp last Thursday (December 3). DDB Worldwide was named “Network of the Year” and adam&eveDDB took home...

Posted by: Creativepool Editorial
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Leaders

Quote yourself a Jelly little Christmas

Christmas is chiefly known as a time for giving and sharing (and to a lesser extent drinking far too much and falling asleep before 6pm in front of Doctor Who), but it's also affectionately known as a time for watching every Christmas film...

Posted by: Creativepool Editorial
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Leaders

Saatchi London launch new BUY division

Saatchi & Saatchi London has announced the launch of BUY; a new division designed to close the purchase cycle and help clients achieve better sales. The unit will introduce a new set of services including data analytics, mobile online display, CRM...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Taylor James Taylor James has announced the addition of Jason Guerrero as Creative Director, Marie De Leon as Head of Production, and Jacques Tege as Senior Technical Director. All will be based in New York and will report to Taylor James New York...

Posted by: Creativepool Editorial
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Leaders

Ever wanted to examine your own DNA?

DPDK and PURE Genetic Lifestyle have teamed up to give consumers an exclusive insight into their personal DNA data by translating scientific data into a personal and customised online environment where they can find this information in a more easy to...

Posted by: Creativepool Editorial
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Leaders

DDB and Icona Pop pull a complete 360

Swedish pop duo Icona Pop, have released their new single “FU” straight to their most loyal fans through a live online concert streamed in partnership with DDB Stockholm and Samsung. The idea was to create a unique concert that could be...

Posted by: Creativepool Editorial
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Leaders

The Launchpad: The newest agencies opening their doors this month

This is a new monthly article focusing on the most exciting new agencies opening up across ad land. If we've missed any you think deserve a mention, feel free to let us know in the comments below. Billion Dollar Boy hits the Big Apple London-based...

Posted by: Creativepool Editorial
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Leaders

Play 'Spot the Ad' with D&AD's Next Awards campaign

What do Nirvana, Guinness, Honda and Spike Jonze have in common? They all have work that stars in the 2016 D&AD Next Awards campaign. Here, some of the most iconic photographic and film works of all time have been creatively re-imagined by F/Nazca...

Posted by: Creativepool Editorial
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Inspiration

24 Days of Lever Street: Manchester's Giant Advent Calendar

Think you’re too old for advent calendars? Feeling like a bit of a scrooge? Bored of being forced to consume tiny pieces of molded chocolate on a daily basis (stay with me)… well this might just be for you! Manchester-based agency True...

Posted by: Michelle Collier
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Workshop

10 Tips for contacting Agents & Publishers

In a recent article I pulled together 10 Tips for Creative Writing; remember those? Okay. So you’ve followed the tips, come up with some of your own besides, and penned that fantasy novel / autobiography / collection of short stories…...

Posted by: Michelle Collier
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Leaders

Rebrand Roundup: From Swedish Cuisine to the BFAs

Kessels Kramer - NRW Forum Kessels Kramer has designed a new identity system for NRW Forum, the German cultural centre, based around the phrase “Change is the only constant.” Taking this as a starting point the only thing that is certain...

Posted by: Creativepool Editorial
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Leaders

Real life Crystal Maze to open in London next year!

Of all the annual Christmas specials, the one that always made my heart sing as a youngster were the Crystal Maze specials, where a group of hapless adults were replaced by a group of equally hapless children. It gave me a giddy thrill to see kids...

Posted by: Benjamin Hiorns
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Leaders

The Black Cab Interview Singapore: Ian Perkins - ECD at Name and Name

The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Cogs Agency with production support by The Flying Kick Asia and Shooting Gallery...

Posted by: Creativepool
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Leaders

The Black Friday Roundup

Black Friday isn't a real thing. At least it wasn't until recently, but in recent years it appears to have become one of the most successful American imports since Breaking Bad. Thankfully the droves of rapid shoppers largely migrated online this...

Posted by: Creativepool Editorial
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Leaders

Top Account Wins of the Week

Leo Burnett India - General Mills Leo Burnett India has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch, with most top agencies participating. After Bajaj this is yet another...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

FCB Inferno FCB Inferno has hired Elspeth Lynn to join its creative department. She will start in January, working directly with the agency’s clients, which include BMW, Beiersdorf and Sport England, and report to joint Chief Creative Officers...

Posted by: Creativepool Editorial
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Leaders

OMA win design rights on huge Manchester arts venue

OMA, the design firm founded by Rem Koolhaas, is to build its first major public building in the UK after winning an international competition to design The Factory in Manchester. The £110 million project will create a major new theatre and arts...

Posted by: Creativepool Editorial
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Leaders

JWT Brazil and Coca-Cola build a bridge for Santa Claus

Despite being something of a notorious scrooge amongst my friends and family, I'm still a sucker for a well executed Christmas campaign, and when it comes to well executed Christmas campaigns, Coca-Cola might very well be the kings. Indeed, it's...

Posted by: Benjamin Hiorns
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Leaders

Saatchi & Saatchi, Langland and CAHG sweep the Best of Health Show

Saatchi & Saatchi Sydney had a great run at the 2015 Best of Health Show, which was held this Tuesday (November 24) at the Café de Paris in central London. In this, the 20th year of the awards, which celebrate healthcare advertising, the guests...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Grey London - KOOVS Now this is something truly impressive. Many people balk at the idea of using a music video as advertisement, as they see it as some kind of infringement on artistry. That's largely bollocks though, as I'd argue that any music...

Posted by: Benjamin Hiorns
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Leaders

TFL and Barber & Osgerby unveil final Crossrail designs

The interior designs for London’s new Crossrail trains from design duo Barber & Osgerby, have been unveiled by the Mayor of London and Transport for London. Barber & Osgerby have acted as design consultants for the interiors, working alongside...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: J. Walter Thompson

Signalling the first signs of Christmas for Quality Street The First Signs of Christmas J. Walter Thompson London has teamed up with Quality Street to signal the real signs of Christmas by showering a street (and a cinema audience) with a blizzard...

Posted by: Creativepool Editorial
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Leaders

The IKEA team explores innovation in their new lab Space 10

As a child, I always loved visiting IKEA, which I promise isn't half as odd as it sounds. Not only were the meatballs simply divine (they appear to have lost a little of their lustre of late though), but the IKEA closest to us featured not only a...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From Opera to Gourmet Goat!

Blast - The Wellcome Trust The Wellcome Trust has turned to Blast to communicate “The Crunch,” a new public engagement initiative that promotes good food, health and environmental education in young people. Blast has worked on naming The...

Posted by: Creativepool Editorial
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Inspiration

The Brand Case Studies: Our/London

Our/Vodka is a super interesting case study. It's a global vodka, owned by Pernod Ricard Company and found in ten cities worldwide. The recipe stays the same, but locally sourced ingredients ensure that each city's drink is a collaborative product;...

Posted by: Kate Lewin
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Leaders

Inside Iran's first ever International Marketing Event

The Global Marketing Summit, which opened on Saturday, November 21, at Shahid Baheshti University International Conference Centre, brought together prominent and seasoned executives from across the world as well as hundreds of top marketing managers...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Blue Fountain Media Manhattan-based digital agency Blue Fountain Media is bolstering its executive, strategy and marketing teams with the addition of a new senior leader. Yoni Ben-Yehuda has been announced as the agency's new Chief Marketing...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

McCann Worldgroup - Beko Beko has appointed McCann WorldGroup as lead agency partner for global communication projects, with the agency set to serve as a lead agency for Beko; a global Premium Partner of FC Barcelona, the second largest brand in...

Posted by: Creativepool Editorial
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Leaders

VCCP creates £50 million billing agency with Adconnection acquisition

VCCP has announced the acquisition of independent media agency Adconnection. The business will be fully merged with VCCP’s existing media operation, VCCP Media, creating a combined media capability with billings in excess of £50 million....

Posted by: Benjamin Hiorns

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