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Industry
The Inside Out Awards are on a mission to inform, inspire and celebrate the next generation of trailblazing in-house creative team leaders across the UK. 2021 sees more opportunities for those working within an in-house creative team to hear from...
Posted by: Inside Out Awards™
Inspiration
French agency We Are Social has created a series of logos based on the concept of creative teams being superheroes.
To celebrate the talent, passion and superpowers that go into some of advertising’s most indispensable job titles, the...
Posted by: Creativepool Editorial
Leaders
We are about to enter an Age of Creativity; successful Leadership will be about creating cultures that encourage creativity and help employees unlock the four creative superpowers of Maker, Hacker, Teacher and Thief.
As technology continues to...
Posted by: Daniele Fiandaca
Leaders
News UK will this evening launch the first ever TV ad for its new digital betting and gaming platform, Sun Bets.
The 60” TV commercial is a noisy, disruptive, confident celebration of football culture, emphasising the friendship, fun and...
Posted by: Creativepool Editorial
Leaders
I’m not going to pretend to be the world’s biggest Rihanna fan. Indeed, I personally find her brand of hedonistic pop to be of the “All style, no substance” variety. As a personality though, she’s a beacon of light in an...
Posted by: Benjamin Hiorns
Our friends at Creative Translation have teamed up with JCDecaux and Creative Review to cast their keen talent-spotting eyes nationwide.
You might’ve noticed the campaign already - following the success of the creative showcase at our Pool...
Posted by: Joe Bracken
Industry
For kids and children in need, the year we just had was especially challenging in a number of ways. It's even worse when you think that most of these children don't really have control over their lives and get dragged down by bad feelings - like a...
Posted by: Creativepool Editorial
Workshop
Jordan Lonsdale has been in the game long enough to live the two, often discussed sides of the same industry: in-house teams and agencies.
According to the Wonderhatch account director, there are several misconceptions thrown into the mix when...
Posted by: Creativepool Editorial
Features
Being one of the world's largest creative communities, Creativepool is in a unique position to understand how the creative industry is struggling in self-isolation for the Coronavirus lockdown.
We had the power to make a difference by asking about...
Posted by: Creativepool Editorial
Leaders
Cannes Lions 2018 was a more reserved affair than perhaps we were used to, but it was no less inspiring. Indeed, many found the atmosphere this year to be a little more relaxed and a little more open. Whether this was by happenstance or design, it...
Posted by: Benjamin Hiorns
Leaders
This week, on May 25, data protection rules across Europe will undergo the biggest change in the last two decades. It's a change two years in the making. In April 2016, after years of negotiations and legal tussling, officials agreed upon the...
Posted by: Benjamin Hiorns
Leaders
Opinion by Tom Fenwick-Smith, Creative Director, REWIND
Back when I began my journey in advertising, digital advertising was pretty niche - above-the-line was still king; Facebook and Twitter were the new kids on the block. We knew they were going...
Posted by: REWIND
Industry
Leveraging the power of online connections on Creativepool, CONNECT will pull the creative world together for a day where startups and trailblazers rub shoulders with the hottest agencies, production houses and the most established brands.
With...
Posted by: Creativepool
Workshop
Our recent Creative Employment Survey revealed an optimistic outlook with 39.5% of respondents sure that growth is ahead. But what are the anticipated challenges that may lie ahead for the creative industries? Although 76.7% of respondents think that...
Posted by: ADLIB
Leaders
Dan Koren, Head of ADI at Wix.com, on how AI is creating a new market standard for web design.
Currently, artificial intelligence is mainly associated with robotics and self-driving cars. Nonetheless, major advances in AI technology have opened the...
Posted by: Benjamin Hiorns
Workshop
Creativity in London is in a great place and the output of agencies is now as diverse as ever. Sure; there are still fantastic TV ads, such as this years British Arrows Commercial of the Year by AMV’s Mike Sutherland and Ant Nelson for Currys...
Posted by: Gemini People
Industry
The Creative Circle and Creative Equals unite with a student brief to highlight the imbalance in diversity in the UK Creative Departments.
The winning student team will have their creative execution posted on the 48$ poster site outside of the...
Posted by: Creative Circle
Leaders
Geometry Global was born out of the merger between G2, OgilvyAction and JWTAction and part of WPP and is the world’s largest activation network. Geometry Global has announced today (11th July 2014) the appointment of Andy Wong as Creative...
Posted by: Creativepool
Features
What's the story behind you joining WCRS?
Ross Neil and I got our break at HHCL in the last days of a truly great and innovative agency. A collection of original people who didn't quite fit in elsewhere in the industry. We’ve always been...
Posted by: ENGINE
Leaders
Many creative agencies face a growing dilemma. And as usual the dilemma is about time management and profit. In the current economic scenario, running a creative business is getting tougher by the day. To stay competitive in the market, many agencies...
Posted by: Creativepool
Industry
What do Apple, Starbucks, Facebook and Innocent Drinks have in common? They all have an in-house design team that has been an integral part of their business success.
This NEW award category is an opportunity to show design agencies that the design...
Posted by: MYWW™
Features
What does being a CD at M&C Saatchi really mean?
I think they refer to it as spinning plates these days. But pretty much everything involving helping write strategies to pushing the creative teams to get the best out of them and then in some cases...
Posted by: Creativepool
Inspiration
Back in the 1990's we had a big recession in the UK. It was bad times. Lots of agencies were hit and many people lost their jobs. As usual with this industry, quite a few talented creative folk found themselves out of work.
But out of adversity...
Posted by: Creativepool
Leaders
Where would we be without stories? Stories have the power to change minds, inspire creativity and drive change. In the hands of the right leaders, stories can change the world forever.
The Writer's Group Creative Director Charli Nordone certainly...
Posted by: Creativepool Editorial
Industry
Handling the crew for one film is already no mean feat - but handling six? Come on.
And yet, the teams at Karmarama and Accenture did it. For Black History Month back in October, the agency network teamed up with black filmmakers, animators and crew...
Posted by: Creativepool Editorial
Leaders
The amazingly talented Valerie Carlson joined Critical Mass early in December 2020 as their new Global Chief Creative Officer, tasked with leading a team driven by innovation, positive change and tons of creativity. But to get there, Valerie did...
Posted by: Creativepool Editorial
Leaders
How do you establish a collaboration-friendly infrastructure in your team, especially in these corona times? Among the many things the pandemic has done for us, losing team meetings and face-to-face interactions was a hard blow to all of us, and few...
Posted by: Creativepool Editorial
Features
Presently, hopes for the brand new year are soaring, as each of us takes stock of available opportunities, then takes aim. To see the big picture, you're in the right place.
While this schedule of events starts out slowly, its offerings will soon...
Posted by: The Darnell Works Agency
Features
While 2020 is almost history, I hope you are ready, willing and able to celebrate the best days yet to come.
Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...
Posted by: The Darnell Works Agency
Inspiration
When it comes to inspiration, few things are as important as being able to remain open to new inputs.
Creativity isn't always about doing something original. Sometimes, looking at work that has already been done can help you come up with new,...
Posted by: Creativepool Editorial
Leaders
From lowering the margin of error and risk to ultimately releasing a more refined, well-rounded product, leading companies in the world today are heavy on prototyping and quite rightly so.
Businesses and projects that do not believe in the power of...
Posted by: Creativepool Editorial
Inspiration
There's no doubting that the COVID-19 crisis is affecting several corners of the industry in more or less similar ways. A lot of professionals, even beyond the actual creative industry, are talking about one of the worst recessions of the past 100...
Posted by: Creativepool Editorial
Leaders
There are plenty of words we could write about Isobar Mexico VP, Patola Figueroa.
There is plenty of time we could spend trying to capture her essence, her strength, her attitude to leadership and all of her personal backstory. But in truth, there...
Posted by: Creativepool Editorial
Leaders
During lockdown we have all found ourselves with more time on our hands. A few days ago I decided to have a sort out and digging through drawers in the studio I discovered a handwritten note from 2004.
Back in 2004
I was an Art Director at an...
Posted by: Fun Agency
Industry
It's awards season. Right. Don't panic. If you don't know where to start, you're not alone. Winning awards isn't a walk in the park, yet all it takes is a pinch of dedication, care, planning and just about the right quality of work. With little more...
Posted by: Creativepool Editorial
Inspiration
As part of our series shining a spotlight on Creativepool Annual winners from last year, we sat down with Andrew Almendras, creative director at IMAX Creative, to discuss the company’s Brand Team of the Year gold award win.
Andrew offered up...
Posted by: Creativepool Editorial
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