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Inspiration

Building a greener future for London with TfL #BehindTheIdea

Transport for London (TfL) with the help of agency of record VCCP London and Wavemaker UK, launched an awareness campaign last year for the huge range of improvements TfL is continuing to make across its network. Some of the many improvements that...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on an ICONIC new London agency

Interview with ICONIC founder, James Kirkham How was your company born and where are you based? ICONIC is a London based agency, launched just last year, but it feels like it has a much longer history, with its roots in my previous agency, holler,...

Posted by: Creativepool Editorial
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Inspiration

Circular Design @ London Design Festival 2022

Over the last week or so we have seen the return of the London Design Festival for its 20th Anniversary. Amongst some visually stunning designs and installations, were some critical and important messages. It was not only inspirational, it was...

Posted by: Creative Bears Ltd.
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Leaders

#GettingToKnow a London transplant with a bold imagination

Imagination is a wonderful thing. Without it, the creative industries would cease to exist and we’d be living in a world full of blank concrete slabs and beige uniforms. It’s also the name of a rather exciting agency with offices around...

Posted by: Creativepool Editorial
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Inspiration

From London to Zimbabwe with Shift Engage | #CompanySpotlight

Founded in the heart of Zimbabwe after the founding partner relocated from London, Shift Engage was born out of circumstances and transformed a temporary move into a life opportunity for a number of talented professionals in Harare. An independent...

Posted by: Creativepool Editorial
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Industry

The poetry behind the Fireflies spot by Creature London - #BehindTheIdea

Who doesn't love fireflies? They are little, delicate, lovely insects made of the matter of dreams, perfect to showcase choreographed visuals and incredibly beautiful production value. The spot made by Creature London for Solita below is all this...

Posted by: Creativepool Editorial
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Features

400 BBC jobs to leave London; are big city centres dead post Covid?

How long has it been since the last Industrial Revolution? I can’t remember the exact dates, but around a century for sure. It’s been even longer since the first Industrial Revolution, moving people around the world from the countryside...

Posted by: Antonino Lupo
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Inspiration

From a seaside town to filmmaking in Central London - #MemberSpotlight

If there's one thing you will learn from all of these Member Spotlights of ours, it is that ambition can get you anywhere. No matter where you are coming from, or where you want to go. This was the case of Corry Raymond. Born and raised in a seaside...

Posted by: Creativepool Editorial
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Workshop

The brilliant self-campaign of London Advertising

Turns out advertising agencies are not the best folks when it comes to following their own advice. Constantly helping brands cut through with some witty voice or compelling storytelling, they tend to forget to do the same about...

Posted by: Creativepool Editorial
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Workshop

Fighting the Rise in LGBTQ Abuse with The Gate London

Not all the consequences of COVID-19 make the headlines. A simple sentence, enough to have us focus in on one of the unspoken issues of the pandemic. LGBTQ abuse has risen tremendously during lockdown, and social distancing has pulled off the plug...

Posted by: Creativepool Editorial
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Getting to Know... Sam Hawkey, Saatchi & Saatchi London's CEO

It is always inspirational to talk to someone who 'made it'. Saatchi & Saatchi London chief executive officer Sam Hawkey may not want to admit that he belongs to that category, but you can tell from his words that he genuinely loves what he's been...

Posted by: Creativepool Editorial
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Leaders

My London Design Festival 2019 highlights

One of the strange truths about working in the creative industry is how easy it is for your focus to narrow and shut out other people’s exciting projects. It’s a trap that leads to people becoming predictable and something I don’t...

Posted by: Rob Pratt
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Leaders

Join the Losers' Club in London today

Pennywise the clown makes a long-awaited return today as IT Chapter Two is released in cinemas, but excitement is spreading beyond the big screen to the pavements of London. ESI Media’s Evening Standard has partnered with Warner Brothers and...

Posted by: Creativepool Editorial
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Leaders

London’s first ever robotic bartender enters the Barbican

London’s first ever robotic bartender will take up residence at the Barbican this summer as part of the venue’s AI: More than Human exhibition, running from 16 May-26 August 2019. Toni will be installed on Level G offering a variety of...

Posted by: Creativepool Editorial
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Leaders

New Balance to enter London Marathon at dreaded mile 24

Virgin Money London Marathon sponsor New Balance is plotting an on-course activation at this Sunday’s race to help give runners an unexpected boost at the most daunting part. The global athletics brand will have a presence at mile 24, the...

Posted by: Creativepool Editorial
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Industry

How KFC told Suppertime Stories for Annual 2018

Last week, Matthew Barnes, ECD at Ogilvy South Africa explained how he and his agency created an engaging digital campaign for confectionary brand Cadbury to win an Annual in 2018. But they didn’t stop there. For fast food company KFC, the...

Posted by: Ryan Watson
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Features

The most sought after celebs of 2018 and ones to watch next year

2018 was the year when Harry married Meghan, Cardi B went stratospheric, and football brought the world together. Shutterstock has analysed search and download data to determine the past year's most searched for newsworthy names and events around...

Posted by: Shutterstock
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Leaders

Top 10 innovations from Dutch Design Week 2018

Dutch Design Week is renowned for future thinking and concept-driven projects, making it one of the top design events of the year. This year’s exhibit revolved around something that’s top of the agenda for everyone from governments to...

Posted by: Pearlfisher
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Leaders

Elton John takes it away in John Lewis Christmas ad 2018

This year’s John Lewis Christmas ad has finally arrived and is led by the story of British music legend Sir Elton John who fronts the film. The Boy and His Piano opens on the singer in his living room as he begins to play his classic tune Your...

Posted by: Creativepool Editorial
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Leaders

Annual 2018 Hot Pink: Available to order

The 2018 Edition of the Annual is a comprehensive collection of creative excellence from 2017. With over 2,000 entries submitted from 18 countries, the Annual 2018 is a true testament to the diverse talent found on Creativepool a real reflection of...

Posted by: Creativepool
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Inspiration

Yes, Your Digital Career Can Thrive Outside of London

London; it’s innovative, culturally diverse and up until last year (2017) had held on to its title of ‘World’s Most Influential City’ (according to the Global Cities Index). Clearly, London remains one of the world’s most important places,...

Posted by: Beyond The Book
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Leaders

The art of Campari arrives in London

Many of the people stumbling out of work and into 30 degrees heat this week will more than likely be thinking of rounding off the working day with a palate-scraping Spritz. Intrinsically Italian, this classic aperitivo treat is particularly...

Posted by: Stephen ONeill
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Leaders

What’s the point of traditional advertising in 2018?

Creativepool Creative Debates are the tonic to the endless one-way talks that we have an abundance of in our sector. We teamed up with Dare during Cannes Lions 2018 to tackle a controversial question, ‘What’s the point of traditional...

Posted by: Creativepool
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Features

Cannes Lions 2018: It's a Social Life with Steve Ackerman

Steve Ackerman, Managing Director of highly successful content company Somethin’ Else, joined us on the floral terrace of Le Canberra for a coffee and a friendly chat about his session on ‘It’s a Social Life’ this year during...

Posted by: Creativepool
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Features

Cannes Lions 2018: Creativity in healthcare with R. John Fidelino

Finding a spare moment in between his duties as Jury President overseeing the Health & Wellness Lions category, R. John Fidelino, Executive Creative Director at InterbrandHealth joined us for a Cannes Lions Poolcast. “We are looking for pieces...

Posted by: Creativepool
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Features

Cannes Lions 2018: Rafael Rizuto on diversity and Glass Lion judging

We kicked off Cannes Lions this year with a chat on Glass Lion judging and the importance of diversity and diverse backgrounds with Rafael Rizuto, Chief Creative Officer at San Francisco’s TBD and juror for the Glass Lion category this year at...

Posted by: Creativepool

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