Magazine

displaying 1 - 36 of 1084 results

*

Trends

Colour me impressed - Shutterstock predicts the Colours of 2020

According to Shutterstock, the company that knows a thing or two about colour, it’s bold, saturated hues that are expected to dominate many of 2020’s top creative campaigns. It’s that time of year again where company’s start...

Posted by: Benjamin Hiorns
*

Trends

Bethesda E3: Here’s to games embracing colour again

Something struck me as I watched the Doom Eternal showcase during Bethesda’s E3 conference. For a gritty game about violently blowing up demons, Doom Eternal is incredibly vibrant and bursting with colour. Even compared to the previous Doom...

Posted by: Rob Pratt
*

Design

Artfelt fills Sheffield Children’s Hospital with colour

Sheffield Children’s Hospital has been brightened up once again with illustrations created by artists including Jon Burgerman, which aim to “provide distraction” for young patients. The project has been funded by Artfelt, the...

Posted by: Creativepool Editorial
*

Design

The Kapoor/Semple colour war continues

A feud we've been reporting on for what seems like forever, which has previously seen Anish Kapoor banned from using the “world's pinkest pink,” continues apace, with its creator, Stuart Semple, now prohibiting the artist (and his arch...

Posted by: Creativepool Editorial
*

Advertising

Proximity London give blue plaques a splash of colour for Pride

Many modern outdoor activations can feel gimmicky and trite, like physical click-bait. This is particularly true when they are tied to a specific event or celebration. This, however, really struck me as something smart, creative and bold. As part of...

Posted by: Benjamin Hiorns
*

Design

Semple and Kapoor continue Colour War with Cherry-Scented Darkness

Whilst we sit on the precipice of a possible global cataclysm, it's comforting to know that people are still finding time to vent their spleens over comparatively petty matters in creative ways. On that note, artist Stuart Semple has revealed his...

Posted by: Benjamin Hiorns
*

Design

Morag Myerscough brings some colour to Sheffield Children’s Hospital

Morag Myerscough has redesigned a series of rooms and wards within the Sheffield Children’s Hospital, transforming them into “uplifting” and colourful spaces, which are typical of her inimitable style. The British designer had to...

Posted by: Creativepool Editorial
*

Inspiration

Trailblazers: Ultra-vivid colour & print with Studio Heretic

Jon, Therese and Luke are an East London-based trio working within illustration, design and experimental screen printing at Studio Heretic. Their ultra-vivid colour plays take our eyes on magical new journeys in print, here’s what this Holy...

Posted by: Kate Lewin
*

M&C Saatchi give colour and humour to TfL fares

M&C Saatchi has created a vibrant and distinctive campaign for Transport for London (TfL), designed to equip customers with valuable fares and ticketing knowledge to help them get the most out of using the London transport network. Running across...

Posted by: Pumpkin
*

Trends

How brands embraced Halloween in 2019

It's the scariest day of the year and there's no getting away from the fact that Halloween offers another opportunity for brands to buy into the celebration with spookily-themed products and marketing. Beyond big boxes of orange pumpkins on show at...

Posted by: Creativepool Editorial
*

Trends

How to choose colours for your design work

Colour theory is extremely important in the world of graphic design since... well... it's found in every piece you'll ever work on. Today, we're going to dive into resources to help you put together colour palettes of your own. I hope this video...

Posted by: Kevin Forister
*

Design

8 bold logo moves by brands

The golden arches, a half-eaten apple, a pair of mouse ears... just some of the instantly recognisable logos in the world of big brands. A company’s emblem is a powerful thing and associates everything it represents in one image which means it...

Posted by: Creativepool Editorial
*

Features

How an audience-led approach can help luxury brands win in search

Who’s got game? - high street vs luxury We’ve seen the news articles of brands announcing store closures and reporting losses, such as Miss Selfridge and Debenhams. Miss Selfridge reported losses of £17.5m ahead of their flagship...

Posted by: Creativepool Editorial
*

Trends

Let's Play: Gamifying graphic design

Let's have fun learning and improving on our graphic design skills by utilising some dope online games. Here are links to the games mentioned: What's that colour? The Kerning Game Brand Recognition Pixactly Bezier Type Game Watch, play along...

Posted by: Kevin Forister
*

Design

My London Design Festival 2019 highlights

One of the strange truths about working in the creative industry is how easy it is for your focus to narrow and shut out other people’s exciting projects. It’s a trap that leads to people becoming predictable and something I don’t...

Posted by: Rob Pratt
*

Features

Why it pays to play the long game in the build-up to Black Friday

Black Friday has fast become the standout date in the UK ecommerce calendar. It may well be yet another transatlantic import to the UK retail scene, but it’s a date that consumers are looking out for and a date that ecommerce brands have very...

Posted by: Stickyeyes
*

Features

Gender stereotyping: No smoke without fire

This month in advertising has been dominated by a cream cheese bagel-scoffing dad abandoning his baby to a conveyor belt, a pram-pushing mum and moon-walking men. The first bans the ASA has handed down since its gender stereotyping legislation came...

Posted by: Southpaw
*

Trends

5 things we learned at Gamescom 2019

The team at in-game advertising platform Bidstack spent last week in Cologne for Europe’s biggest gaming event - Gamescom. Here, its CMO, Simon Gosling, offers a comprehensive look at some of the key things they took away from this year’s...

Posted by: Creativepool Editorial
*

Advertising

Behind the Idea: Keeping calm with MoneySuperMarket

Earlier this year, creative agency Engine launched a new campaign for MoneySuperMarket signalling a fresh direction for the brand. The work was unveiled alongside a new logo and visual identity and encouraged consumers to ‘get money...

Posted by: Creativepool Editorial
*

Inspiration

Member Spotlight: The digital dark art of Tom Exton

One look at illustrator and graphic designer Tom Exton’s book would never give away the fact he started out designing car number plates. But that’s exactly where his venture into digital dark art began. “I got my start working as a...

Posted by: Creativepool Editorial
*

Design

Emojis get redesigned for the visually impaired

To coincide with World Emoji Day (17 July), the Royal National Institute of Blind People (RNIB) has announced an initiative to make emojis more accessible to the blind and partially sighted. Working with globally socially led creative agency We Are...

Posted by: Creativepool Editorial
*

Features

3 trends from New Designers 2019

New trends in design should excite every designer. Is it a passing fad? An evolution of existing methods? Or perhaps a new era entirely. OK, that last one is a bit on the lofty side. Still, I kept the idea of a new era of design in mind when I...

Posted by: Rob Pratt
*

Design

Identity for new black creativity exhibition unveiled

Design studio Here Design has created the identity for Get Up, Stand Up Now, a major new exhibition at London’s Somerset House. Running until September, the exhibition celebrates 50 years of black creativity in Britain and beyond, and features...

Posted by: Creativepool Editorial
*

Features

Hotel branding matters – just not the way you think

“Your brand is what people say about you when you’re not in the room.” I’m not sure Jeff Bezos was talking about hospitality brands here. But he should have been. Logos, typefaces, colour palettes, paper stocks, social media...

Posted by: Creativepool Editorial
*

Advice

A guide to reviewing your brand: 13 key questions

We understand that a full-rebrand is a big deal and requires quite a level of commitment and valuable resources. The strength of your brand gives you an advantage over your competitors, so we recommend re-assessing your branding every so often. This...

Posted by: Progression Design
*

Inspiration

Shutterstock Presents: 3 contributors you should know

A new online video series from Shutterstock offers a behind-the-scenes look into the stories of photographers, illustrators, videographers and composers who contribute. Shutterstock Presents showcases how the platform fits into the artists' lives...

Posted by: Shutterstock
*

Inspiration

Spotlight: X-Wing marks the spot in James Birks film art

A quick glance at freelance illustrator and graphic designer James Birks' portfolio will tell you he’s a film fan. Some of the pieces inspired by Hollywood movies include iconic imagery from the likes of Star Wars, Robocop and Leon in the form...

Posted by: Creativepool Editorial
*

Inspiration

Spotlight: Tyrion Lannister stands tall in Morales-Lee illustrations

Game of Thrones fans will love one of the pieces in artist and illustrator Patrick Morales-Lee’s Boxset Legends series. The collection sees Tyrion Lannister, one of the HBO show’s most admired characters, make an appearance (below) and...

Posted by: Creativepool Editorial
*

Design

New Dirty Beets branding is as fresh as its food

The new brand identity for vegetarian burger company, Dirty Beets, was created by London-based Designhouse and is themed on a hand-drawn tattoo. The powerful, contemporary wordmark uses a customised version of Harbour Bold and the visual identity is...

Posted by: Creativepool Editorial
*

Design

NIKEiD rebrand ticks all the boxes

New York-based creative agency Gretel has created a new look for Nike’s customisation service, formerly known as NIKEiD, now named Nike By You. The service gives consumers and Nike heads the chance to co-create their own sportswear with the...

Posted by: Creativepool Editorial

Back to Magazine

ad: