ad: Annual 2022 Launch Event

Displaying 1 - 36 of 7183 results

*

Workshop

How to avoid being bullied by your client

You can hear horror stories from all over the industry, and unfortunately any agency leader can tell you that they are far too common. Clients leveraging their influence and the power of their wallets to have agencies submit to abusive behaviour,...

Posted by: Antonino Lupo
*

Features

5 Minutes with... Euro 2012: flags with a twist

by Ashley Morrison As Euro 2012 draws to a close, and while we lick our wounds and I am constantly reminded that being called 'Ashley' is not exactly a blessing right now, thanks to Messrs Cole and Young you may find some artistic Euro 2012-based...

Posted by: Creativepool
*

Features

STB Client Perspective: Finding the Right Agency Partner.

Drew McMillan, Director of Internal Comms & Engagement for Deloitte UK, gives us his ‘top five’ ways to ensure copacetic success with your creative agencies. As a Comms professional of 25+ years, almost always working in-house and...

Posted by: Stocks Taylor Benson
*

Workshop

What to do when your client does not agree with you?

We’ve all had to deal with difficult clients or customers in our lifetime. If you’ve ever been through retail or hospitality (and I think most of us will have, to be fair) you know how difficult people can be. Surely not all of us will...

Posted by: Antonino Lupo
*

Features

Here’s why a good client-agency relationship goes both ways

Clients. We love them, sometimes we hate them. They are what keeps this industry going - the makers of the creative sector, in a sense. Without them having needs, agencies wouldn’t be offering solutions; it is a business relationship based on...

Posted by: Antonino Lupo
*

Leaders

The key to great client relationships? Don’t forget your toothbrush

How do you ensure a healthy client-agency relationship? There is no hard and fast rule of course, and different approaches may work for different teams. Some are content with keeping client relationships to just feedback calls and general meetings....

Posted by: Creativepool Editorial
*

Leaders

Rebrand Roundup: Wolves, spices, ciders, flags and other stories

SomeOne - Wolverhampton Wanderers Design studio SomeOne has developed a new brand identity for the Wolverhampton Wanderers (Wolves) football club. The new branding was created to reflect the new era of the club under the leadership of the Fosun...

Posted by: Creativepool Editorial
*

Leaders

ifour client Fourex wins Virgin Media Pitch to Rich campaign

Tunbridge Wells based creative design agency ifour are celebrating today as client Fourex reaches the final and wins in the ‘New Things’ category of Richard Branson’s Pitch to Rich 2015 campaign. ifour were appointed by the duo...

Posted by: ifour
*

Features

It's over. Is it ever okay to fire a client?

Firing a client is an unusual notion - counterintuitive even. Business norms suggest an enterprise will always welcome the presence of as many paying customers as possible. So why would anyone ever sack a client? Actually, although it would be a...

Posted by: Magnus Shaw
*

20 Quirky & Creative Responses to Weird Client Requests

Entitled 'A Creative Catharsis', Ireland's creative community got together to release a lot of pent up anger and sadness through the medium of the A3 poster, all in aid of Temple Street Children's Hospital. Ad creatives, designers, animators,...

Posted by: Creativepool
*

Features

No pressure: The designer who has Bowie as a client

By John Fountain With a new album soon to be released, a stripped down remix of 'Sound and Vision' on air for Sony and a must-see exhibition at the V&A, it seems that after 10 years of next-to-nothingness, the enigma that is David Bowie is back. And...

Posted by: Creativepool
*

Workshop

Opinions- Are client amends a daily kick in the teeth?

by John Fountain If there's one thing that creative people and account handlers have in common it is that neither are telepathic, telekinetic or have the power to read minds. Yet it seems many clients think otherwise. Work that has been carefully...

Posted by: Creativepool
*

Workshop

Opinions - Sign here. Introducing the new freelance/client contract.

by Magnus Shaw Freelancing - it's a tough old game, eh? You don't know if you're coming or going half the time. Working in your jim-jams one day, sipping a latte in a la-di-da marketing agency the next. Occasionally you even miss "Cash In The...

Posted by: Creativepool
*

Features

Do you have a client from hell?

We all know the overused retail mantra 'the customer is always right'. It's been rammed into our consciousness since we got our first Saturday shops as grumpy teenagers and began having to deal with The Great British Moron. In my experience, the...

Posted by: Creativepool
*

Workshop

3 simple ways to gracefully turn down freelance work this Christmas

This Christmas is set to be one of the biggest ever, as the world returns from a couple of years in lockdown looking to really enjoy the holidays this time around. Some freelancers have been struggling to find work in the last few months of this...

Posted by: Antonino Lupo
*

Inspiration

Behind the Idea: Wunderman Thompson's not-so-beautiful game

We've been trying to downplay and defuse the COVID-19 pandemic in our intros lately. Sadly, there are some related issues we just can't play with. The BBC has reported that domestic abuse calls have gone up 25% since the beginning of the lockdown....

Posted by: Creativepool Editorial
*

Leaders

Introducing HolaBrief.com, a better way to create design briefs

A lot happened since my last post talking about my branding process. I started new projects with clients I already had which made me realise how much they trust me. I met new people willing to start new collaborations. I also received (and declined)...

Posted by: Fernando Ifran
*

Leaders

Sir John Hegarty says modern advertising is 'sh*t'. Is he right?

“If you look at the UK, we are suffering because we are not putting the time into the idea and there’s empirical evidence to say that the quality of our output has gone down. It’s not my opinion. Empirical evidence from the audience...

Posted by: Magnus Shaw
*

Inspiration

CP Loves...Nemesis Pictures

by Jessica Hazel. Singapore is home to Nemesis Pictures, a commercial photography studio founded by established photographer Jeremy Wong. He is the brains behind the pug loaf, an amazingly strong and memorable image which has found it's way onto...

Posted by: Creativepool
*

Leaders

#GettingToKnow former RadioTimes journalist Gregor Smith

This week, we talk to Gregor Smith, Head of Global Advertising Sales at SmartFrame Technologies, to learn about his background, get his tips and advice for sales professionals, and discuss future trends in the digital advertising industry. Tell us a...

Posted by: Creativepool Editorial
*

Features

Ahead of the game in stand design - Interview with Rebecca Barbara Sant

Being an exhibitor at an industry event or trade show like Sigma, offers companies a unique opportunity to attract and engage with prospective customers. It’s the perfect place to create a positive first impression and generate new leads. But...

Posted by: The Authentic Brief
*

Leaders

#GettingToKnow the special ops man born with mischief in his blood

Paul Mallon is a man who feels he was always a perfect fit for Lucky Generals as it’s an agency, like him, “born with mischief in their blood.” He came to LG after working at Paddy Power, who were the agency’s first client...

Posted by: Creativepool Editorial
*

Industry

"Optimism first, quality second" | #GettingToKnow SHARE ECD Alex Hill

Tell us a bit about your role! Is there a “typical” day? I am the ECD and co-founder at SHARE Creative, and I am responsible our strategic and creative teams and their output, as well as overall agency growth and success. A typical day...

Posted by: Creativepool Editorial
*

Leaders

#GettingToKnow the Ted Lasso of sports advertising - Josh Green

Josh Green is the Boston-born, London-based Executive Creative Director at sports + culture agency Octagon and sister agency FRUKT. He leads the agency’s creative output across six European offices in London, Barcelona, Madrid, Paris, Frankfurt...

Posted by: Creativepool Editorial

Back to Magazine

ad:
ad: Annual 2022 Launch Event