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Inspiration

Burger King gives up on the Whopper | #BehindTheIdea

BBH is putting the spotlight on the nation’s most famous chicken burger - Burger King’s Chicken Royale in a campaign that taps into a truth that for some, the Home of the Whopper, isn’t all about the beef. But instead of a...

Posted by: Creativepool Editorial
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Features

The Coronation of King Charles III in Advertising #Top10

Regardless of your opinions on the British Monarchy, it’s undeniable that the coronation of King Charles III was something of a historic event and something that deserved chronicling and (of course) parodying. With that in mind, I’ve...

Posted by: Benjamin Hiorns
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Leaders

Burger King has Meltdown over plastic toys

Fast food chain Burger King has removed the toys from its King Junior Meals in a bid to raise awareness about the effects of plastic pollution to the environment. The Meltdown initiative, created by Jones Knowles Ritchie (JKR), is also calling on...

Posted by: Creativepool Editorial
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Workshop

Portfolio critique: A trip to Summer camp

This year, we were fortunate enough to have an awesome intern by the name of Summer Campbell. She was brave enough to let me review her portfolio on the channel so, without further ado, let's get started. Leave any feedback you have for her below...

Posted by: Kevin Forister
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Inspiration

Spotify sponsors Take F**king Risks podcast

Global music streamer Spotify has become the new sponsor of London-based brand and ad agency Mellor&Smith’s bi-weekly podcast series. TFR: The Podcast features interviews with a host of professionals who have pushed boundaries by taking risks...

Posted by: Creativepool Editorial
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Inspiration

Burger King serves up Impossible Whoppers to the US

Earlier this month, fast food chain Burger King launched a new veggie burger in St Louis in what was initially thought to be an April Fools' prank. However, the trial went so well the option is now being rolled out nationwide. The Impossible Whopper...

Posted by: Creativepool Editorial
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Leaders

Burger King’s flame-grilled glasses are too hot to handle

Fast food chain Burger King has launched a range of flame-grilled glasses in France to promote the intense flavour of its burgers. Independent agency Buzzman is behind the limited-edition product, with more than a million of the glasses created and...

Posted by: Creativepool Editorial
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Leaders

Burger King announced as Cannes Lions Creative Marketer of the Year 2017

The Cannes Lions International Festival of Creativity has announced Burger King as the Creative Marketer of the Year 2017. The award will honour Burger King for embracing and encouraging creativity across their brand communications and for the...

Posted by: Creativepool Editorial
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Leaders

Alex McDowell applies Hollywood filming technique to refugee camp design

A design technique used on blockbuster films like Minority Report, The Terminal and Man of Steel is being applied to the development of future cities in the face of huge refugee migrations. Production designer Alex McDowell, who heads up 5D Global...

Posted by: Creativepool Editorial
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Leaders

Gravity Road send celebrities on Milk Tray boot camp

London based creative agency Gravity Road has been appointed by global food and beverage conglomerate Mondelēz International to produce, develop and deliver their creative content strategy for some of its brands in the UK. They've chosen mark this...

Posted by: Creativepool Editorial
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Leaders

Grey London celebrate the Great British Boozer for Greene King IPA

I've always loved the atmosphere of the good old fashioned British pub. It might have something to do with the fact my father worked for a brewery throughout my formative year, and it's almost certainly been exacerbated by my general indifference...

Posted by: Benjamin Hiorns
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Leaders

Burger King launch new interior re-design in Paris

Burger King is giving itself a visual upgrade with a new interior design that features self-service kiosks and more subtle brand detailing. These new-look interiors are being launched at Burger King’s flagship restaurant in Paris, which the is...

Posted by: Creativepool Editorial
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Leaders

Burger King helps Koreans get off at the right station

Many Koreans are busy and sleep-deprived. According to one OECD statistic, Koreans’ average sleep time is 7 hours and 49 minutes, the shortest amongst its member state [i]. Another OECD stat confirms Korean’s commute times is the longest...

Posted by: Cheil Worldwide
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Leaders

King's Cross asks the public for a little help

The King's Cross area of central London is currently in the midst of an incredible redevelopment that is seeing the area known for heavy industrial use for over 150 years being transformed into a vibrant new city quarter with new homes, shopping,...

Posted by: Benjamin Hiorns
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Leaders

Lema bring Italy to King's Road

The Lema furniture brand is opening its first company-owned flagship store in London this spring on Kings Road. The store, which is due to open in May, will cover 400 square metres over two floors, each encompassing Lema's two brands, Lema Casa (on...

Posted by: Creativepool Editorial
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Leaders

'King of Highwire' challenges the King of the Ad-World

Nik Wallenda, the man they call “The King of the Highwire” is about to attempt his most audacious tightrope walk yet; traversing the Chicago skyline. He will also be walking a portion of the rope wearing a blindfold, leaving his...

Posted by: Benjamin Hiorns
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Leaders

Ogilvy & Mather UK appoint Annette King as new CEO

Last week, it was announced that Annette King had been promoted to the role of CEO at Ogilvy & Mather UK, replacing Paul O'Donnell, who himself has also been moved up the ladder, with a promotion to CEO of Ogilvy & Mather EAME. Effective immediately,...

Posted by: Benjamin Hiorns
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Leaders

Dave King replaces Toby Talbot as chief creative officer at Whybin\TBWA

Keith Smith, the international president of TBWA, announced earlier this week that Dave King was to be appointed as chief creative officer at Whybin\TBWA New Zealand. King will be joining the Auckland-based team in July, replacing Toby Talbot, who is...

Posted by: Benjamin Hiorns
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Features

Content isn’t king – timing is everything

This weekend, I learned a valuable lesson. Content isn’t king. Or at least, to be more accurate, content isn’t always king. Copy does have to be top-notch to have an impact and to inspire people to buy, sell, share, offer, sign up,...

Posted by: Ashley Morrison
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Leaders

Top Hires of the Week

AnalogFolk Independent digital agency AnalogFolk, has announced the appointment of Fredrik Dahlberg as Creative Director. Dahlberg will be responsible for the development of the agency’s copy arm as well as bolstering the agency’s...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

BETC BETC welcomes Lennie Stern as Head of Creative and Entertainment Strategies. After having worked for Y&R, DDB and Fred&Farid, Lennie joined entertainment agency Dare.Win in 2015 as Associate Managing Director. At Dare.Win, Lennie was in charge...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

CHI&Partners CHI&Partners has added three new multi-award-winners to its creative department, bringing in Howard Green and Kate Allsop from Grey London and Alice Burton from Y&R London. At Grey, Allsop was part of the team behind News UK’s...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

bigdog Full-service, integrated marketing agency bigdog has announced that Harman Randhawa has joined its management board as Associate Director. Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Leo Burnett London Leo Burnett London has appointed Daniel Evans as Creative Director to bolster its creative output. Evans, a digitally-led creative who has built a strong reputation across all disciplines, joins from We Are Social, where he was...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

BETC Paris - CANAL The French TV networks CANAL+ and CANALSAT recently united their forces in order to become one giant television destination: CANAL. To celebrate this holy union, the new entity asked BETC Paris to create a spectacular commercial...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Faster Horses - Somerset House Faster Horses and Somerset House, the centre for contemporary culture in the heart of London, have released a film to launch Somerset House Studios. Somerset House Studios is a new experimental workspace for artists,...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

Industry London-based global brand consultancy Industry has appointed Dominic Zammit as its first Head of Digital. Zammit will be responsible for Industry’s digital output, leading on strategy, content and delivery for clients across a range...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

AKQA AKQA this week announced the promotion of Carlos Matias to International Design Director, effective immediately. In his new role, Carlos will oversee the design and branding practices across AKQA’s offices in the US and Europe. He will be...

Posted by: Creativepool Editorial

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