Displaying 505 - 540 of 725 results
Scope Overflowing champagne bottles, foamy shower scenes, underwear models in pillow fights. We’re all familiar with the sexy tactics deployed to turn us on to brands because it’s well-established that ‘sex sells’. Yet a study published in...
Posted by: Canvas8
Brand & Deliver - Workshare Brand & Deliver has won a hotly contested 5-way pitch to design and implement a series of marketing campaigns for Workshare, the leaders in document security and comparison software. These campaigns, to run throughout...
Posted by: Creativepool Editorial
Razorfish, the world leader in helping global brands drive customer obsessed business transformation and part of the Publicis.Sapient platform, unveiled a ground-breaking business-to-business (B2B) commerce experience at the Adobe Summit in Las...
Posted by: Creativepool Editorial
MEC – Monsanto MEC has won the pan-European media planning and buying account for the consumer division of Monsanto, the company behind Roundup weed killer. The WPP-owned agency won the business without a competitive pitch and the business moves...
Posted by: Creativepool Editorial
Publicis Media has unveiled new structure and leadership appointments for its organisation, as announced by Steve King, CEO of Publicis Media. Publicis Media’s structure will cover Top 20 markets, organised by three regions and led by Tim...
Posted by: Creativepool Editorial
VML – Wendy's The Wendy's fast food has announced named VML as its creative agency of record. The Kansas City-headquartered firm will expand its role from Wendy's digital agency of record to full creative development. Kurt Kane, Wendy's Chief...
Posted by: Creativepool Editorial
VML VML has announced the promotion of Chris Wood to Executive Director of Europe, and Amanda Farmer to Managing Director of London, as the agency expands its global operations. Wood, has led VML's London office for the past five years in his role...
Posted by: Creativepool Editorial
In celebration of the 25th anniversary of the first EOS Rebel SLR camera, Canon, a leading provider of consumer, business-to-business, and industrial digital imaging solutions, has partnered with Grammy Award winning record producer Swizz Beatz to...
Posted by: Creativepool Editorial
BBH – Uber Uber has hired Bartle Bogle Hegarty as its first retained creative agency in the UK, in an appointment that follows a pitch process that kicked off at the start of the year and was run directly by the client. Creature had been working...
Posted by: Creativepool Editorial
McCann – Chevrolet From Like to Love Facebook has now become such an integral part of our lives that even a relatively minor new feature becomes a major news story. Jumping on the bandwagon of Facebook's new “Reaction” buttons, which allow...
Posted by: Benjamin Hiorns
WCRS - First TransPennine Express First TransPennine Express, a UK train operating company which services the major cities of Northern England as well as Scotland, has just appointed WCRS as its creative agency following a competitive four-way pitch...
Posted by: Creativepool Editorial
Wieden+Kennedy - Chrysler American-est As a big fan of both The West Wing and independence Day, I couldn't help but be drawn to the concept of this campaign by Wieden+Kennedy Portland for Chrysler and their parent company FCA Global. “Premium...
Posted by: Benjamin Hiorns
Start Group Mac Macdonald, the President and Partner at Sid Lee Amsterdam, has been appointed the Group CEO at Start Group, the independent global network formerly known as Start JudgeGill. Based in London, he will focus initially on developing...
Posted by: Creativepool Editorial
Goodstuff - Spotify Goodstuff Communications has won the media planning and buying account for Spotify in the UK as the music-streaming service opts for a number of local agencies instead of using a global shop. The agency is thought to have beaten...
Posted by: Creativepool Editorial
Mediacom - Sony Sony has moved the lion's share of its global media account into MediaCom following a competitive pitch. The Japanese electronics giant called a review for its five business divisions, including the global PlayStation account, which...
Posted by: Creativepool Editorial
There's no doubt that the UK advertising industry has always enjoyed an unrivalled reputation for innovation, creativity and flair. Despite much work becoming rather prosaic and generic in recent years, that reputation sustains and remains. However,...
Posted by: Magnus Shaw
Zimmerman - Smokey Bones Within 30 days of breaking ties with Logan's Roadhouse, Zimmerman Advertising has announced its partnership with Smokey Bones Bar & Fire Grill, serving as the Florida-based chain's new Agency of Record. Smokey Bones is one...
Posted by: Creativepool Editorial
Helping North Korean defectors regain their mental health South Korean-North Korean Translator Cheil Worldwide have signed up with Samsung Medical Center and the Korea Hana Foundation to launch the ambitious and benevolent “Soulmate”...
Posted by: Creativepool Editorial
Following the formation of MullenLowe Group in May 2015 - from the merger of IPG agencies Mullen in the US with global creative network Lowe and Partners - the network today has unveiled plans for its new global corporate identity. The...
Posted by: Creativepool Editorial
Camp + King - Energizer Energizer Holdings has announced its selection of Camp + King as its advertising agency of record. The selection of the San Francisco-based agency sets a new marketing course for Energizer as it looks to engage in broader...
Posted by: Creativepool Editorial
To celebrate the credit card brand's 19th year of sponsoring the Brit Awards, MasterCard have teamed up with celebrated producer (and BRIT Award winner) Mark Ronson to give six of his fans the chance to record a cover of his ubiquitous hit...
Posted by: Creativepool Editorial
FCB West - Electronic Arts Electronic Arts and their agency FCB West have hired educational children's entertainer Bill Nye (the science guy) to front a brand new campaign to launch the next evolution of its gaming subscription service, Origin...
Posted by: Creativepool Editorial
A good laugh can go a long way. Which is why we were not so paitently anticipating some pretty glorious work when we learned that Saatchi & Saatchi London had teamed up with comedian Nick Offerman (Ron Swanson from the criminally underrated Parks &...
Posted by: Creativepool Editorial
Anyone who knows me well will know that, to put it as bluntly as possible, I find poo rather funny. I mean, who doesn't find poo funny? It's a funny word,a funny thing, and a funny emoji. At least in certain situations. Indeed, whilst I generally...
Posted by: Benjamin Hiorns
Fable - Chen Nguyen The Singapore-based consultancy Fable, has taken a simple design approach to a branding project for makers of Asian pastries, Chen Nguyen, which is distributed throughout Vietnam and China. Using elements inherent to the...
Posted by: Creativepool Editorial
Havas Chicago - Moen Moen, the number one faucet brand in North America, has named Havas Chicago as lead strategic brand and media agency of record. The decision follows a comprehensive agency selection process, as Moen plans to strengthen its brand...
Posted by: Creativepool Editorial
The OLIVER Group The OLIVER Group has announced three new senior promotions with immediate effect as it expands its unique experience planning discipline: Mark Bell to chief experience officer for OLIVER Group, and John Gibbard and Roz Thomas to...
Posted by: Creativepool Editorial
In the interest of balance, Iv'e decided to cover the news currently rocking the tech world as more of a think piece taking a thorough look on both sides of the fence. First, however, the facts:- It seems like forever and a day that we’ve been...
Posted by: Benjamin Hiorns
Center Parcs has unveiled a new TV advertisement as part of a broader £5 million marketing campaign from creative agency Brothers and Sisters, which celebrates family time in a charming and touching way. The novel twist here, is that instead of...
Posted by: Creativepool Editorial
TBWA\Chiat\Day - Sport Chek Sport Chek, one of Canada's largest retailer of athletic clothing and equipment, has selected TBWA\Chiat\Day as its lead creative and strategic partner following a review. The assignment was previously handled by the...
Posted by: Creativepool Editorial
It’s the most wonderful time of the year. If you’ve got all your presents sorted that is. Otherwise it’s the most stressful as you rush to buy thoughtful, fun and imaginative gifts whilst trying to support lesser-known artists,...
Posted by: Kate Lewin
Jack Morton Worldwide - Kodak Jack Morton Worldwide has been appointed by Kodak to create its presence at Drupa 2016; the world’s leading trade show for print and cross media solutions. Drupa 2016 will take place between 31st May and 10th June...
Posted by: Creativepool Editorial
Iona Inglesby has launched a company that converts DNA data into unique graphic prints and patterned textiles. Inglesby's Dot One takes its name from the 0.1% of each person's DNA that differs from that of other human beings. Apparently we share 50%...
Posted by: Creativepool Editorial
Getty Images has unveiled its highly anticipated visual trends forecast, an industry-leading publication of the key visual trends Getty Images predicts will influence design, advertising and brand communications in 2016. Forecast by Getty...
Posted by: Creativepool Editorial
This device will stop hackers at the front door Start-up company Dojo Labs has created a connected device designed to scan your home and protect against malware, viruses and cyber attacks. The US-based team of security experts and hackers felt that...
Posted by: Creativepool Editorial
Sometimes, ads lie. This is a fact, but as an affiliate and propagator of the industry, it's a fact I often attempt to mask with frilly words and subtle humour. It's (more often than not) a comforting and well-intentioned lie, but it's a lie...
Posted by: Benjamin Hiorns