Displaying 2953 - 2988 of 3813 results
Publicis Worldwide are continuing to expand their roster of digital and mobile focused businesses with the acquisition of the award-winning mobile specialist business, Front Foot, which will be joining forces with Publicis Worldwide Australia,...
Posted by: Benjamin Hiorns
A series of new public service announcements for the Coalition to Stop Gun Violence by Saatchi & Saatchi Wellness and production company Wondros, might just be some of the most unnerving and polarising ads ever produced for the organisation, which is...
Posted by: Benjamin Hiorns
The Matomy Media Group furthers its strategic digital advancement by announcement the acquisition of MobFox, Europe's leading mobile programmatic advertising platform. The acquisition follows the group's strategic partnership with the Publicis...
Posted by: Benjamin Hiorns
CDW, the Fortune 500 technology solutions company, recently launched the latest version of their successful “People Who Get IT” campaign, debuting the new spot, featuring NBA hall of fame player Charles Barkley, last night during ESPN's Monday...
Posted by: Benjamin Hiorns
At the IPA Effectiveness Awards ceremony last night, which was held at the London Hilton on Park Lane, the big winner was Adam & Eve DDB's Foster's “Good Call” campaign, which has become synonymous with Channel 4 comedy over the last...
Posted by: Benjamin Hiorns
AKQA has managed to retain its Audi digital business following a lengthy review process. Audi is also currently looking for a separate agency entirely to handle its social media business, as the company looks to further modernise its marketing...
Posted by: Benjamin Hiorns
In a move that reveals a certain symmetry with its parent office, which claimed the San Francisco Examiner as one of its first client back in the 1980's, the New York arm of Goodby Silverstein & Partners has landed a big city tabloid as one of its...
Posted by: Benjamin Hiorns
David Beckham; retired international football hero, noted philanthropist and unofficial UK ambassador, has collaborated with filmmaker Guy Ritchie in a new ad for his Haig Club Scotch Whisky, a venture he can add to his already enviable marketing...
Posted by: Benjamin Hiorns
Karmarama dropped out of the statutory review yesterday for the BBC's creative account, which is looking more lucrative than ever before following the recent ambitious BBC Music ad (created by Karmarama) featuring a host of celebrated artists...
Posted by: Benjamin Hiorns
The social media monitoring and analysis software company Crimson Hexagon, recently opened its new European headquarters on London's South Bank within the “WeWork London” workspace. The new office is home to a team that's expected to...
Posted by: Benjamin Hiorns
Yesterday, CBS Outdoor Americas, one of the region's largest out-of-home media companies, not only announced that Nick Brien, the former global chairman and CEO of the McCann Worldgroup, has been appointed to their board of directors, but that it...
Posted by: Benjamin Hiorns
Luke Atkinson, former head of planning at Leo Burnett Sydney, will be moving to New York to serve as vice president of consumer and cultural planning for Smirnoff vodka. Atkinson left Leo Burnett earlier in the year to get married and was replaced by...
Posted by: Benjamin Hiorns
The UK-based audio equipment maker Bose recently consolidated its media agency business between Interpublic Group and WPP shops after a lengthy review, which began in the spring. The review, which was supported by the London-based search consultancy...
Posted by: Benjamin Hiorns
The last week has seen quite a few notable moves in ad world, with a few significant appointments that I've already touched on (including Lindsay Pattison's appointment to global CEO of Maxus), as well as those listed below. Nils Leonard has been...
Posted by: Benjamin Hiorns
Leo Burnett has won back the Oasis account it previously held between 2006 and 2009 after a competitive, multi-agency pitch. The announcement, which is effective immediately, follows a four-month, multi-phased pitch process, in which Leo Burnett were...
Posted by: Benjamin Hiorns
Remember what a pain using a website used to be? Leaving aside the time it took for a page to load, which was often sufficiently long to allow a quick city break, it wasn't unusual to find the navigation wrongly linked, or the image files so large...
Posted by: Magnus Shaw
Having recently secured a partnership with Adobe, the Publicis Groupe follow up that major coup with another acquisition, in the form of the San Diego-based 3|SHARE, an expert and partner in Adobe's “Business Plus Level Solutions” and a...
Posted by: Benjamin Hiorns
Sky has become the latest brand to sign up to Twitter's 'Amplify' video advertising platform in an effort to integrate its content and sponsorships online. The Amplify platform first launched in May 2013 and now has more than 70 partners (including...
Posted by: Benjamin Hiorns
The WPP shop MediaCom has been selected to take care of US media planning and buying duties for Anheuser Busch InBev, the brewing giant whose brands include globally recognised beers such as Budweiser, Bud Light, Stella Artois and Beck's. The company...
Posted by: Benjamin Hiorns
Influential online news blog The Huffington Post recently announced an exclusive partnership with advertising network Leo Burnett, which promises to completely transform the relationship between creative agencies and publishers. This is the first...
Posted by: Benjamin Hiorns
London's Old Street EC1 Roundabout has recently been brought kicking and screaming into the 21st century with a state-of-the-art, four-screen digital billboard. To celebrate this digitisation, a YouTube ad campaign has been launched to raise...
Posted by: Benjamin Hiorns
Academy Award-winning actor Kevin Spacey made headlines when he agreed to star in the Netflix original series House of Cards-and then made even more headlines when the critically acclaimed show began winning Emmys and Golden Globes. Spacey was the...
Posted by: Publicis Sapient
A new campaign for Australian insurance firm NRMA Insurance, highlights its home and contents insurance policy with an amusing 30-second TV spot that shows a family of possums breaking into a family's home while they're away on holiday. The campaign...
Posted by: Benjamin Hiorns
20 year old Australian entrepreneur Brandon Evertz has caught the attention of some serious global investors recently as the co-founder of Big Review TV. The world's first official “Video review platform,” Big Review TV combines short...
Posted by: Benjamin Hiorns
MoZeus Worldwide, the Atlanta, Georgia based mobile technology agency dedicated to helping brands and marketing agencies interact with consumers, recently announced a partnership with Toyota Motor Sales. The deal will see MoZeus, whose other...
Posted by: Benjamin Hiorns
We can't really go on like this. The alarming evolution of 'trolling' from pestering people online to the loss of life, has been eye-watering in its speed. The last week has seen a situation develop whereby a family whose daughter is missing, was...
Posted by: Magnus Shaw
In an ingenious ploy to promote the Optus network, M&C Saatchi have created a smart ocean buoy that can detect sharks and alert beach-dwellers, showcasing the power and reach of the mobile network, which is the second largest in Australia. The agency...
Posted by: Benjamin Hiorns
Having lost the majority of its casual business to its more successful rivals, BlackBerry is looking to resurrect itself as a business brand, and is hiring a business to business agency to help make the transition a success. After a comprehensive...
Posted by: Benjamin Hiorns
Selfridges, the world famous upmarket department store has drastically stepped up online investment with a revamped website, which aims to “Future-proof” its multi-channel business. At £40 million, this marks the single largest...
Posted by: Benjamin Hiorns
At the 55th Annual CLIO Awards, which took place on Wednesday evening (the 1st of October) at the Cipriani Wall Street in New York, Leo Burnett Worldwide took home a grand total of 71 awards. The agency took home 36 bronze, 19 silver and 11 gold...
Posted by: Benjamin Hiorns
Saatchi & Saatchi London announced yesterday that former Nike UK brand communications director Adam Collins, and Mother's Will Nicholls have been hired as managing partners at the agency. Both Collins and Nicholls will report to chief operating...
Posted by: Benjamin Hiorns
After a while in limbo, Saatchi & Saatchi, the Publicis Groupe owned global communications and advertising agency network, has finally filled its chief marketing officer role. The agency has been without a CMO since Ben Bittman left in 2010, but...
Posted by: Benjamin Hiorns
Samsung recently finished its global agency review, adding Wieden & Kennedy and BBH to the roster, and keeping Leo Burnett and Starcom MediaVest on board. The results have given the Publicis Groupe a fair amount of breathing room considering the...
Posted by: Benjamin Hiorns
It's been announced today that the United Overseas Bank, one of the largest financial services groups in Southeast Asia, has severed its ties with the Publicis Groupe agency Leo Burnett Singapore, who were formerly the banking organisations agency of...
Posted by: Benjamin Hiorns
eBay announced yesterday that it plans to cease trading eBay and PayPal, the online auction site's electronic payment system, as separate entities, and will be operating them as independent publicly traded companies. The surprise move follows Apple's...
Posted by: Benjamin Hiorns
The Publicis Groupe recently announced they had acquired another digital agency, following hot on the heels of their acquisitions in Germany (Zweimaleins), South Africa (Synergize), Poland (Interactive Solutions) and the UK (Outside Line). As with...
Posted by: Benjamin Hiorns