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Inspiration

From freelancing to owning a business and beyond - #MemberSpotlight

In one way or another, freelance designer and creative Hiten Thaker has been in the creative industry for the best part of 20 years. A highly focused and entrepreneurial professional, Hiten has worked for a plethora of high-profile clients and you...

Posted by: Creativepool Editorial
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Leaders

Nick Lawton on running a family business

Low-skill roles can teach you a lot and leave you with tons of insights. One key takeout is definitely how to hate low-skill roles with a passion. Nick Lawton was lucky enough to do some cold-calling in London some time after uni, and that made him...

Posted by: Creativepool Editorial
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The Importance of Community Management

In the current lockdown circumstances, social media has become even more prevalent in our everyday lives. With more time at home and no social activities to attend, consumers are looking to social media to pass the time, and your brand could be the...

Posted by: Creativepool Editorial
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Workshop

Small or large business? Where to start your creative career

Starting your career can be one of the most exciting times of your life. Many graduates have their hearts set on making their name in a global company, with Google, Facebook and Apple all ranking in the top companies that young professionals want to...

Posted by: Forward Role Recruitment
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Leaders

Finance Sector New Business Wins

Taking the lead in providing production services for the financial services industry With three fantastic new business wins adding to our already strong roster of finance sector clients such as JP Morgan Asset Management, M&G Investments, Investec,...

Posted by: LEAP
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Workshop

How your small business can grow with the help of iPhone apps?

When you’re running a small business on your own then you need all the help you can get. The powerful apps discussed here will help take your organizational and management skills to the next level. Calendar apps for better self-management and...

Posted by: Martha Jameson
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Leaders

GroupM Launches Data Business [m]Platform

GroupM, the media investment management group of WPP, recently announced the global launch of [m]PLATFORM; an advanced technology suite of flexible media planning applications, data analytics and digital services. The platform will improve...

Posted by: Creativepool Editorial
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Leaders

Dystopian business in The Founder video game

“I first started thinking about making a startup simulator around 2012" said Francis Tseng, talking to Creativepool about his inspiration for The Founder - a meta, dystopian simulator that lets you launch and manage your own business. “I was...

Posted by: Kate Lewin
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Workshop

Get the most from the hard work you perform by Halcyon Management

Are you looking for better returns from the hard work you perform? As freelancers become more common in the work place so do the solutions that enable contractors to maximise their earnings. From Limited Companies to offshore trust solutions. Which...

Posted by: Creativepool
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Features

The benefits of the employee-owned business model

It was just at the beginning of March that BrandOpus announced its shift to the employee-owned trust model. I welcomed the news with much enthusiasm, if anything because I love everything those guys do and believe an employee-owned model can only...

Posted by: Antonino Lupo
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Features

Facebook’s business model is in danger

Facebook made it quite clear that the company isn’t fine with Apple allowing users to opt out of personalised ad tracking with iOS 14. Of course, that shouldn’t come as a surprise to anybody. Some context first: Apple has officially...

Posted by: Antonino Lupo
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Leaders

Emma Sexton on running your business in COVID times

Who would have thought, one year ago, that success in 2020 would be measured by the capacity to survive a pandemic? We know Emma Sexton as the CEO and founder of creative agency MYWW, founder of the Inside Out Awards, creative expert in residence at...

Posted by: Creativepool Editorial
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Leaders

How writing can help you grow your business and shape your world

Every brand needs a strategy. Without one, you have no clear path from where you are to where you want to be. It’s easy to waste time, and hard to make decisions, because everyone has a slightly different idea of what success looks like....

Posted by: Creativepool Editorial
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Leaders

Why flexible working is good for creative business

Letting creativity reign in the workplace is key to establishing an engaged and innovative workforce, and it’s an even more important behaviour that needs to thrive in the creative industry. The challenge for companies is to figure out how they...

Posted by: Creativepool Editorial
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Leaders

Why your small business must invest in cyber security

You'd be forgiven for thinking that, since the internet has been around for such a long time and is used for everything including (and perhaps especially) business, that it's safe to use. And maybe this is why some business owners don’t invest...

Posted by: Creativepool Reporter
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Leaders

Get Unlikely Business Lessons from Mailchimp

Email marketing platform Mailchimp has launched a new original video series charting the success and failures of three very different entrepreneurs. Introduced through the company’s new business entertainment platform Mailchimp Presents and...

Posted by: Creativepool Editorial
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Leaders

Why your business should invest in influencer marketing

With many businesses still reluctant to invest in influencer marketing, dispelling the misconceptions is the first step to unlocking its full potential. A recent study reported that 80% of marketers plan to continue or increase their influencer...

Posted by: Aaron Brooks
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Workshop

Why winning new business is difficult, misunderstood and vital

It may surprise some of you to learn that the job of creating new business opportunities within an agency, or any company for that matter, is the most difficult, misunderstood and vital. Here are three reasons why. Winning new business is...

Posted by: David Alexander
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Workshop

Top 3 new business tips for agencies

"Don't shoot where it is, son. Shoot where it's going to be." - Gangster Squad Many people who own agencies or small businesses are fully conversant with the product or service they offer, which is great and to be expected. The problem is that just...

Posted by: David Alexander
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Workshop

5 ways to go green and save your business money

Transforming a business into a more environmentally sound operation is becoming a prevalent trend across all industries today. Embracing sustainable, renewable energy sources is crucial in helping our planet in the fight against disastrous climate...

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Workshop

How healthy are your freelance business finances?

Working as a freelancer in the creative industry is highly rewarding, but it can also be a daunting process to keep on top of your finances being out on your own. There’s lots to think about including whether the rules of operating as a sole...

Posted by: Creativepool Editorial
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Leaders

Advertising is not a craft, it's a business - Sir Martin Sorrell

The former founder of agency network WPP has hit out at creatives in the advertising industry by suggesting that too many are living in the past. Sir Martin Sorrell spent 33 years building WPP into a global powerhouse with the network welcoming the...

Posted by: Creativepool Editorial
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Inspiration

Developing An Eco-Responsible Approach To Event Management & Marketing

Any organiser of events interested in eco-responsibility will sooner or later have come into contact with the Sustainable Development standard specific to events: the ISO 20121 standard. The ISO 20121 standard deals with "Responsible management...

Posted by: Phil Michael
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Workshop

Time Management Tips for Creative People

If you work in an industry that involves creativity, you are probably used to working at some pretty strange hours. That sort of just seems to come with the territory. But, this can end up backfiring on you when you find yourself working at all hours...

Posted by: Jane Hurst
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Leaders

How our office disco loo boosted business performance

A view from Mike Cullis... I’m a big believer that a workplace should both reflect and inspire the spirit of a business because it has such a fundamental impact on teams of people, quality of work and, ultimately, success and profitability. Soul...

Posted by: Persuasion Communications
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Leaders

TMW help crack down on anti-competitive Business Cartels

A campaign aimed at cracking down on cartels by encouraging people to report illegal cartel activity has been launched by the Competition & Markets Authority (CMA). This is the first ad campaign by the CMA; the government body responsible for...

Posted by: Creativepool Editorial
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Leaders

Nice Biscuits Bolsters Business with Brand New Animation Studio

Nice Biscuits has continued its 2016 expansion plans by strengthening its animation offering with a merger between its London HQ and Lumiere Studios new Essex-based CG studio. After working closely together for the past two years, Lumiere are set to...

Posted by: Creativepool Editorial
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Industry

Reality Bites: What can VR do for your business?

Worldwide VR & AR is set to grow from $5.2 billion in 2016 to $162 billion in 2020 according to research by the International Data Corporation (IDC). But what does that mean for your business? Is it just another fad? Not according to Goldman Sachs...

Posted by: Creativepool Editorial

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