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Design

Rebrand Roundup: BBC Bitesize, BrewDog, Scope and more

BBC Bitesize - Rufus Leonard UK public broadcaster the BBC’s online education platform BBC Bitesize has been rebranded by design agency Rufus Leonard. Those in their 30s will remember Bitesize as a series of TV programmes that first aired in...

Posted by: Creativepool Editorial
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Advertising

BrewDog offer free beer to voters on Election Day

In a move that trumps even Banksy and his free art print ploy, the craft beer maestros at BrewDog are reportedly rewarding people with free beer if they vote in the General Election on June 8. The craft brewer is rewarding voters a free Punk IPA at...

Posted by: Benjamin Hiorns
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Design

Rebrand Roundup: BrewDog spirits, gluten free Mr Kipling and more

B&B Studio - BrewDog LoneWolf Maverick brewer BrewDog has unveiled its spirits brand LoneWolf, with design by B&B Studio. Pared back and minimalist, the design flies in the face of convention and reflects the brand’s aim to operate as an...

Posted by: Creativepool Editorial
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News

Winners and losers – BrewDog vs Diageo

The Emirates Stadium played host to this years Drum Marketing Awards. McCann Manchester and Aldi Stores continued to reap the rewards of their ‘Aldi Likes Brands’ campaign. After winning the Roses Advertising and Design Awards Grand Prix...

Posted by: Creativepool
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Advertising

General Election 2017: Adland Roundup

It's finally here. The 8th of June, 2017. Snap UK General Election Day. A day that will live in infamy. Probably. In all honesty, the vast majority of us are probably just glad we can finally draw a line under all of this divisive piffle tomorrow and...

Posted by: Benjamin Hiorns
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Economy

Creative Opinions: The Snap UK General Election

When Theresa May announced yesterday morning (18 April, 2017) that it was her intention to hold a snap general election in the UK on June 8 (a move that was since validated earlier today by a vote of 522 to 13), the UK media did what it always does....

Posted by: Benjamin Hiorns
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Inspiration

Creativepool City Guides: Glasgow

Dubbed the 'hippest place in Britain' by The Times, Glasgow is in the midst of a creative coming-of-age as the de-industrialised cityscape gives way to a subtle but steady innovatory transformation. But whilst it may have been overlooked in...

Posted by: Kate Lewin
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Advertising

Brew Dog release the keys to the kingdom with DIY Dog

In a move that most conventional marketers would chastise as throwing the baby out with the bathwater, the craft brewing king pins at Brew Dog have thrown open the floodgates with a remarkable, and daring new initiative. The craft beer company, which...

Posted by: Benjamin Hiorns
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Advertising

Tweeting for free beer you say?

There's been a definite resurgence in boutique beer drinking of late thanks in part to the craft beer movement in the US, which has found its way to these shores thanks to ambitious companies such as Brewdog and taking on the notoriously elitist...

Posted by: Creativepool Editorial
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Features

Meet James Watt

BrewDog, a brewery with a difference, is the brainchild of 25-year old James Watt and his business partner and best mate Martin Dickie. Today it is Scotland's largest independently owned brewery producing about 120,000 bottles per month. But that...

Posted by: Creativepool

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