Displaying 4969 - 5004 of 6493 results
By Ashley Morrison Considering that words and the effective use of them takes up pretty much my whole working life, I don’t read enough of them. No, cancel that - I do read enough of them, just not the right ones. Last night, I found a largely...
Posted by: Creativepool
Skincare advertising isn't renowned for pushing the bounds of creativity. Indeed, the industry's campaigns tend to be as formulaic as the various unctions they peddle. Occasionally these ads drift into the realms of the ridiculous - I've mentioned...
Posted by: Creativepool
Create Britain is a national initiative, spearheaded by Creativepool, to celebrate and champion the creative industries and the £100 billion+ value they help to generate for the UK economy each year. Create Britain has already received...
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By John Fountain With a new album soon to be released, a stripped down remix of 'Sound and Vision' on air for Sony and a must-see exhibition at the V&A, it seems that after 10 years of next-to-nothingness, the enigma that is David Bowie is back. And...
Posted by: Creativepool
By Magnus Shaw I remember when the 3 mobile network was the new kid on the 3G block (will there be a 4 network soon, I wonder?). Keen to make its mark in a crowded marketplace, the brand introduced itself with a rather brave TV campaign. I say...
Posted by: Creativepool
Our guest post from Erin Osterhaus, Managing Editor of The New Talent Times, explains why she believes you need a creative application to attract creative applicants. In creative industries, standard job applications don’t attract the right...
Posted by: Source
By Magnus Shaw Have you used your Tripod today? How about your Mobi? There's a very good chance you have, but you knew it as your iPhone. It seems the obvious name for Apple's mobile handset doesn't it? After all, they already the iPod and its...
Posted by: Creativepool
Michelle Martin Head of Production Lola Post Production LTD Visit Lola Post on IMDB 9am - Grab a coffee, switch the computer on, wait for a zillion emails to appear on my outlook, open the schedule and take a deep breathe before the day...
Posted by: Lola Post Production LTD
22 were asked to reinvigorate and refresh the look and feel for the youth charity Key. Their tired brand identity and website didn’t fully represent them as a charity aimed at young people. Key is an amazing charity that provides housing...
Posted by: 22
by Magnus Shaw. In this age of fitness fanaticism and dire public transport, it's not unusual to see people arriving at the office on a bicycle. How they find the stamina, I can’t begin to guess, but I don’t think they take the Lance...
Posted by: Creativepool
by Ashley Morrison. The last thing anyone wanted to see at the Academy Awards ceremony last night was another Kate Winslet or Halle Berry sobbing through an acceptance speech. At least Adele had the good sense to dash off stage before the leak in...
Posted by: Creativepool
By John Fountain In the world of advertising, the concept of doing what you can to piss-off the public is rarely regarded as a good idea. We live in a world where consumers have millions of places to go and billions of messages to ignore or...
Posted by: Creativepool
by Ashley Morrison Last week was a big week for Creativepool: after months and months in the making, the new Creativepool website went live. So to crown its first full week of existence, we have the first ever interview with Michael Tomes,...
Posted by: Creativepool
Construction is planned to begin on the world’s tallest building next month. The building in Changsha, China will be completed in 90 days. To complete such a task in the given time frame, the construction firm Broad Sustainable Building (BSB)...
Posted by: Creativepool
By Magnus Shaw Well, I'm just having a look around. Being on the new Creativepool is rather like moving into a swanky new apartment, where all the furniture has arrived, your clothes neatly hung in the wardrobe and you've been carefully placed on...
Posted by: Creativepool
by John Fountain. Here's something that I read this during the week and it impressed me so much that I thought I'd share it with you. Lord Smith, former Secretary of State for Culture, Media and Sport pointed out that - with 1% of the world's...
Posted by: Creativepool
by Magnus Shaw. Watching telly a few days ago, I saw Barack Obama's swearing-in ceremony at The White House. I was delighted, because had Romney won, I wouldn't be watching the TV, I'd be trying to arrange for a rocket to take me to another planet....
Posted by: Creativepool
Tell us a bit about you Hi, my name’s Geoff, I’m 5’ 7” with blue eyes and GSOH, I’m a Capricorn who’s married with three children, one beautiful grandchild (believe me when I say I don’t look old enough)...
Posted by: Creativepool
by Magnus Shaw. First a clarification. One would think from the chatter across news outlets and social media that the HMV retail chain is in the process of locking the doors and boarding up its stores. It's isn't, but the news is not good. The...
Posted by: Creativepool
McCann Manchester is celebrating for the second time in a week having claimed one of the top prizes at the Grocer Magazine’s Advertising, Marketing and PR Awards for its work with leading supermarket retailer Aldi. The agency scooped the top...
Posted by: McCann Manchester
by Magnus Shaw. It doesn't matter if Sky TV project their logo onto the moon for three months. If Tesco book Al Pacino to front their 2013 campaign, it will make no difference. Should Galaxy build a scale model of the Hoover Dam from solid milk...
Posted by: Creativepool
by Jessica Hazel. Jonathan Gabb is a South-London based artist who has just opened a new show today showcasing his rather uncanny knack for creating the worlds first 3D paintings. Made from PVA glue and acrylic paint, these fragile constructions...
Posted by: Creativepool
Grey London have worked with WPP's Team News agency to create a multi-channel campaign launching the Sun's Big Smile Giveaway. The campaign consists of promotions, giveaways, fun content, all to help the nation get through the 'depression' of...
Posted by: Creativepool
by Magnus Shaw. Last year I wrote a piece about Professor Stephen Hawking and his remarkable, personal brand. Now the professor has lent his profile to Go Compare for the next instalment of their 'Saving The Nation' campaign. This may well be very...
Posted by: Creativepool
by Magnus Shaw. Examine the figures and social media boggles the mind. Facebook boasts over one billion users - a seventh of the entire planet; Twitter has more than 100 million users. Even music-streaming app Spotify, carries 18 million...
Posted by: Creativepool
The Awards recognise the best agencies across 13 categories. The winners will be revealed next month.
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When did you join LBi and what encouraged you to? I joined LBi two years ago, with my writer Abi Ellis. Why? We'd have been stupid not to. We love every medium, but LBi's devotion to digital made us weak at the knees. And still does. It has all the...
Posted by: Creativepool
by Magnus Shaw. At this time of generosity and giving, who could resist the wide-eyed pleading of a little doggie, hungry for a simple bone? Well, alcopop brand WKD think their customers would quite happily ignore Fido if there was a blue drink in...
Posted by: Creativepool
Design Juices started back in January of 2010. It was a structured way to document all the inspiring work and creative designers I was finding in my research online. The blog grew from this scrapbook of inspiration into a more structured way to give...
Posted by: Creativepool Creativepool profile: creativepool.co.uk/LittleHoudini Website: littlehoudini.co.uk(under construction) Facebook: is for stalkers! Twitter: twitter.com/littlehoudinii " Hi I'm Jack….I will illustrate/animate and design for food! " How long have...
Posted by: Creativepool Website: logoed.co.uk Twitter: @Logoed When did you start out blogging? We started the blog way back in 2001 - so we've been going for 11 years now! How did you choose your blog name? It was simply to represent what the blog was about at the...
Posted by: Creativepool We don’t make brands famous, we make brands popular. We create work that is inclusive and bold and appeals to the mass market. We want to create work that a brand can grow into, that will appeal to more than just the immediate target...
Posted by: Creativepool What do you actually do? Tags: [nike], [nestlé], [team], [concept], [integrated], [digital], [social media], [strategy], [ideas], [trendwatching], [advertising that does not seem advertising]. My time is now - NIKE FOOTBALL SPAIN from...
Posted by: Creativepool Together is better… Together makes a bigger impact. Together is more knowledgeable. Together is more cost effective. Together is easier. With strategic planning, advertising, digital, design and media planning under one roof, together is...
Posted by: Creativepool
James Ramsden is a Creative Director at Rufus Leonard, an independent creative communications agency with over 25 years experience helping brands succeed in today’s always on world, located in the heart of London’s busy Clerkenwell...
Posted by: Creativepool - View Alison's Creativepool profile here Website: pingsweetie.com Twitter: @Pingsweetie "I spent half my creative life as an advertising art director and the other half trying to find more varied ways to be creative. I loved the ideas and concepts...
Posted by: Creativepool