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Features

Are we selling the benefits of graphic design hard enough?

by John Fountain. Here's something that I read this during the week and it impressed me so much that I thought I'd share it with you. Lord Smith, former Secretary of State for Culture, Media and Sport pointed out that - with 1% of the world's...

Posted by: Creativepool
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Features

5 minutes with... Geoff Foots, Guerilla

Tell us a bit about you Hi, my name’s Geoff, I’m 5’ 7” with blue eyes and GSOH, I’m a Capricorn who’s married with three children, one beautiful grandchild (believe me when I say I don’t look old enough)...

Posted by: Creativepool
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Features

Why celebrating the demise of HMV is barking.

by Magnus Shaw. First a clarification. One would think from the chatter across news outlets and social media that the HMV retail chain is in the process of locking the doors and boarding up its stores. It's isn't, but the news is not good. The...

Posted by: Creativepool
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Inspiration

CP Loves...David Bowie - The Man Who Sold The World.

by Magnus Shaw. It doesn't matter if Sky TV project their logo onto the moon for three months. If Tesco book Al Pacino to front their 2013 campaign, it will make no difference. Should Galaxy build a scale model of the Hoover Dam from solid milk...

Posted by: Creativepool
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Leaders

Grey London brings us The Sun's Big Smile Giveaway

Grey London have worked with WPP's Team News agency to create a multi-channel campaign launching the Sun's Big Smile Giveaway. The campaign consists of promotions, giveaways, fun content, all to help the nation get through the 'depression' of...

Posted by: Creativepool
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Features

The challenge facing Facebook in 2013.

by Magnus Shaw. Examine the figures and social media boggles the mind. Facebook boasts over one billion users - a seventh of the entire planet; Twitter has more than 100 million users. Even music-streaming app Spotify, carries 18 million...

Posted by: Creativepool
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Features

5 minutes with... Simon Attwater, LBi London

When did you join LBi and what encouraged you to? I joined LBi two years ago, with my writer Abi Ellis. Why? We'd have been stupid not to. We love every medium, but LBi's devotion to digital made us weak at the knees. And still does. It has all the...

Posted by: Creativepool
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Features

Beware of the dog. Is WKD's Christmas campaign really unacceptable?

by Magnus Shaw. At this time of generosity and giving, who could resist the wide-eyed pleading of a little doggie, hungry for a simple bone? Well, alcopop brand WKD think their customers would quite happily ignore Fido if there was a blue drink in...

Posted by: Creativepool
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Leaders

Claire Parker discusses corporate design ArboUnie

Claire Parker, Creative Director at our Amsterdam office, is part of the ‘corporate design panel’ of Marketing Tribune magazine, so every month she will judge a corporate design, together with Tom Dorresteijn from Studio Dumbar and Stefan...

Posted by: Design Bridge and Partners
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Features

Jack Fairclough

Creativepool profile: creativepool.co.uk/LittleHoudini Website: littlehoudini.co.uk(under construction) Facebook: is for stalkers! Twitter: twitter.com/littlehoudinii " Hi I'm Jack….I will illustrate/animate and design for food! " How long have...

Posted by: Creativepool
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Features

Logoed

Website: logoed.co.uk Twitter: @Logoed When did you start out blogging? We started the blog way back in 2001 - so we've been going for 11 years now! How did you choose your blog name? It was simply to represent what the blog was about at the...

Posted by: Creativepool
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Features

Tony Malcolm, Leo Burnett

We don’t make brands famous, we make brands popular. We create work that is inclusive and bold and appeals to the mass market. We want to create work that a brand can grow into, that will appeal to more than just the immediate target...

Posted by: Creativepool
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Features

Jesus Revuelta - DoubleYou

What do you actually do? Tags: [nike], [nestlé], [team], [concept], [integrated], [digital], [social media], [strategy], [ideas], [trendwatching], [advertising that does not seem advertising]. My time is now - NIKE FOOTBALL SPAIN from...

Posted by: Creativepool
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Features

Craig Roderick - Nexus/H

Together is better… Together makes a bigger impact. Together is more knowledgeable. Together is more cost effective. Together is easier. With strategic planning, advertising, digital, design and media planning under one roof, together is...

Posted by: Creativepool
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Leaders

5 minutes with... James Ramsden of Rufus Leonard

James Ramsden is a Creative Director at Rufus Leonard, an independent creative communications agency with over 25 years experience helping brands succeed in today’s always on world, located in the heart of London’s busy Clerkenwell...

Posted by: Creativepool
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Features

Alison Bates

- View Alison's Creativepool profile here Website: pingsweetie.com Twitter: @Pingsweetie "I spent half my creative life as an advertising art director and the other half trying to find more varied ways to be creative. I loved the ideas and concepts...

Posted by: Creativepool
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Features

Blog of the week

Blogs that you want to know about! There are some fantastic creative blogs out there that you must check out! We are bringing these blogs to one place so that you know where to find the best new and established bloggers. Find out what these blogs are...

Posted by: Creativepool
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Features

Neil Marra - Creativespark

What do you actually do? I was going to say walk around the office smoking but I gave up years ago - and do Creative Directors even do that anymore? Day-to-day, I mainly take lead role during the agency’s creative process, which is ‘DIG,...

Posted by: Creativepool
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Features

Graham Wall - The Marketing Store

The Marketing Store is one of Britain’s leading integrated agencies. Our London office has about 250 people, with around 100 creatives working across all disciplines, including promotional, retail, experiential, product and digital, the last of...

Posted by: Creativepool
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Features

Clare Bishop

- View Clare's Creativepool profile here Website: clarelouisebishop.com "Clare is a creative retoucher based in London. Having for sometime worked for creative studios around London, both freelance and in-house, she made the daunting leap of starting...

Posted by: Creativepool
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Features

James Khan - Ice

What do you actually do? Design & manage exhibition, event & brand environments. What would you be doing if you weren't doing that? Mending and racing old cars. And probably wishing I was doing this instead. How did you get started in the...

Posted by: Creativepool
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Features

Paul West - Imagination

What do you actually do? Transform business through creativity! I lead teams of talented creatives, developing unexpected ideas and solutions with a wide range of global brands, from digital design to environments, and experiential design to 360...

Posted by: Creativepool
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Features

Simon Shaw - Exposure

What do you actually do? I am the Creative Director of exposure. We sometimes discuss amongst ourselves what it is a modern creative director does. At exposure my job falls into four main sections; idea architect, creative conductor, talent scout...

Posted by: Creativepool
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Features

5 minutes with... Roz & Nicola - Creative directors at Minx Creative

"Minx Creative is a full service creative studio. We create integrated campaigns and design for print, identity, branding, display and digital based projects.." What do you actually do? It’s a pretty packed day for us both each day in the...

Posted by: Creativepool
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Features

Simon Pendry - Blue Marlin

"Blue Marlin is the home of landing big ideas, which are at the heart of everything we do. We pride ourselves on delivering relevant, unique and consistent experiences across brand touch points worldwide. Blue Marlin is an independent integrated...

Posted by: Creativepool
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Features

Oliver Maltby - The Chase

"The Chase is a creative consultancy, based in London, Manchester and Preston. We work mainly in branding but have done everything from a football stadium design to stamps. Our strength is the variety or work we produce. It's kept us in the top five...

Posted by: Creativepool
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Features

5 minutes with... Wesley Brelsford - Creative Lead at View Creative

"View Creative is located in Rhos on Sea, a small town in North Wales so our clients are based across Wales and the UK. As much as we work on big jobs, a lot of the time, we haven't forgotten how to work small. Our clients are as large as the Royal...

Posted by: Creativepool
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Features

5 minutes with... Luke Taylor - Us

"Us is a multi-disciplinary design and direction studio, whose work covers brand identity, printed literature, advertising, motion, installations & web. We believe that projects should stem from good ideas no matter how big or small. In their studio...

Posted by: Creativepool
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Features

5 minutes with... Paul Boag - Co founder at Headscape

"I have always been rubbish at elevator pitches! But here goes... Headscape is a web design company that offers development, design and consultancy services. We have a broad client base from large public sector organisations to charities, higher...

Posted by: Creativepool
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Features

5 minutes with... Mark Ferguson -Director at Very Own Studio

"Very Own Studio is a small independent practice specialising in identity and graphic design for print and screen. It was formed by Mark Ferguson in 2009 in Manchester but is currently based in sunny Brighton." What do you actually do? I'm a...

Posted by: Creativepool
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Features

5 minutes with... Alexis Pratsides - Managing Director at MintTwist

"MintTwist is a London based, full service Digital Agency. Working with SMEs and Corporates in the UK, Europe and the Middle East, we help design and implement digital strategies that deliver a measurable ROI." What do you actually do? I oversee...

Posted by: Creativepool
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Features

5 minutes with... Mark Anderson - Creative Director at We Love

"We Love... A fresh new take on what a digital creative agency can be... Progressive and flexible, driven and creative, we offer an alternative way forward in terms of design, strategy, attitude and ultimately deliverables. Our strength lies in our...

Posted by: Creativepool
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Features

Spotlight - Jason Nye - Graphic Designer

- View Jason's Creativepool profile. ‘I'm a young freelance designer with a penchant for vector illustration.' How long have you been a Freelancer for? 4 Years. I started freelancing whilst studying for my undergraduate degree in graphic...

Posted by: Creativepool

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