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Leaders

Cannes Lions 2016: Wednesday's Instagram Highlights

It is midweek, and the party at Cannes shows no signs of slowing down. Today, it is all about more incredible views from parties happening around Cannes, brilliant creatives awarded Lions, more talks, enjoying VR and of course, selfies. If you're in...

Posted by: Creativepool Editorial
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Leaders

#fansofcannes: The Airbnb Rebrand

A lot has been said about the Airbnb redesign. I’ve read numerous articles, blogs and pithy tweets on the subject. I’ve also seen plenty of iterations of the logo in the digital sphere. The mark itself is designed so that everyone can...

Posted by: Jones Knowles Ritchie
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Leaders

Wieden+Kennedy take us on a 360 tour of some Tiny Kitchens

“No kitchen too small for a dishwasher.” That’s the mantra Finish is working from with its new digital platform, produced in collaboration with Bosch. The platform in question is a fully immersive 360 degree experience that takes...

Posted by: Creativepool Editorial
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Leaders

D&AD and Leo Burnett are on the hunt for New Blood

D&AD, who recently hosted the first ever D&AD Festival at the Truman Brewery in east London, have now announced their intentions to mount a search in the big smoke for untapped creative talent. D&AD are on a mission to find it and deliver a fresh...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions announce diverse Celebrity Speaker line-up

The Cannes Lions International Festival of Creativity has released the full content programme which will run from 18-25 June, 2016. Talent from all walks of creativity will take to the stages at the Festival, which includes the specialist events...

Posted by: Creativepool Editorial
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Leaders

MIA teams up with H&M to encourage us to recycle our garments

Kicking off the first annual World Recycle Week on April 18, the goal of the “Rewear It” campaign, is to collect 1,000 Tons of used clothing at H&M stores worldwide, and keep them out of landfills by recycling them. It's rare indeed for...

Posted by: Creativepool Editorial
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Leaders

First Faster Horses work is an epic relaunch campaign for UNIQLO

Sam Walker and Joe De Souza, the former group ECDs and partners at Karmarama, have launched a new creative shop called Faster Horses, and this week announced their first major work; an ambitious relaunch campaign for UNIQLO's flagship store. The new...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Being brave with Believe in®

The Believe in® team love inspiring bravery in their clients. Moving them on from safe to risky concepts and delivering simple, powerful designs as a result. We're converts, and they've got us asking: What would it look like if you chose to be...

Posted by: Kate Lewin
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Workshop

Take My Advice: Don’t give unwanted advice

My topic this week was going to be “how to write an ebook”, for no other good reason than I’ve been asked to write two in the space of a few weeks. Although I know what I’m doing, I thought it might be interesting to pop onto...

Posted by: Ashley Morrison
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Inspiration

Paperboyo: Clearly cut out for success

Richard McCormack - aka @Paperboyo on Instagram - is a man on a mission; a mission to interpret famous landmarks in an original and ingenious way. Like a non-permanent graffiti artist, he is the cardboard cut-out equivalent of Banksy. Certainly his...

Posted by: Ashley Morrison
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Features

Wogan: Children In Need & Versions of Pudsey

In what has been a rather unsettling start to 2016 in terms of celebrity “news” – with David Bowie and Alan Rickman creating a torrent of outpouring across social media – we couldn’t let the week go by without a nod to Terry Wogan. Upheld...

Posted by: Ashley Morrison
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Inspiration

BBH show us how to deliver a Must-Watch Infomercial

I’ve often thought one of the hardest things to do is to come up with a genuinely engaging infomercial. To turn something rather dull that people “really should” watch and listen to into something interesting and/or entertaining...

Posted by: Ashley Morrison
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Workshop

Is social media ruining your career prospects?

'If you don't have anything nice to say, don't say anything at all' - or so the saying goes. Of course, in the age of social media, the chances of anyone saying nothing at all is very slim indeed. One only has to scan the average street for...

Posted by: Magnus Shaw
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Workshop

The New Year's list to end all lists

I don’t know about you but my inbox seems to be full to bursting with messages from every Tom, Dick and Hubert offering me advice about how to kick-start my super-productive 2016. It’s only 4th January and I’m bored of it all...

Posted by: Ashley Morrison
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Leaders

Global tech game changers confirmed to headline @ Business Rocks 2016!

The hub for tech innovators to congregate and shakeup the European Startup scene… Business Rocks, taking place 21 – 22 April 2016, Manchester Central, UK, today announced its inspiring, thought provoking keynote speaker line up at the UK’s...

Posted by: Business Rocks
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Leaders

Ads of the Week

DDB Stockholm - Samsung I don't know about you guys, but I'm sick to the teeth of Christmas already, so this week's AOTW (which also happens to be the final one of 2015) will not feature a single, solitary Christmas spot. I promise. Kicking off...

Posted by: Benjamin Hiorns
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Leaders

I need your clothes, your boots and your motorcycle. Merry Christmas!

Does anyone actually enjoy writing Christmas cards? I mean, really enjoy it? I’m going to stick my neck out here and say that most people feel it’s bit of a faff they can do without. By card number ten - assuming you’re trying to...

Posted by: Ashley Morrison
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Leaders

Razorfish go for the feels with new Canon campaign

Razorfish has announced the launch of a multichannel communications campaign, influencer engagement and online film “Me and my bear” for the popular photograph sharing mobile application Lifecake, which was acquired by Canon earlier this...

Posted by: Creativepool Editorial
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Leaders

I should of pacifically mentioned that...

On Saturday night, I was at a party. (Yes, I do get out sometimes; it’s not all tracksuit bottoms in front of Grand Designs, you know.) Anyway, at said party, I was speaking to a guy about the Davis Cup finals - yay, Team GB! - and he said that...

Posted by: Ashley Morrison
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Leaders

John Lewis puts away the big guns for Christmas

Last year, Sainsbury’s came under a lot of criticism for their World War II-inspired Christmas ad. Some agreed that it was a tear jerker, while others - in spite of the great attention to detail in terms of period costume accuracy and so on -...

Posted by: Ashley Morrison
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Leaders

We’ll pay you the princely sum of £EXP,OSU.RE

You may have seen this picture below doing the rounds on Facebook last week. And if you did and you’re a creative, you may well have chortled knowingly. Because the sad fact is, most creatives I know have experienced this at some point in their...

Posted by: Ashley Morrison
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Leaders

Slack make a big difference with a small change

On August 25th, the corporate group messaging site 'Slack' unveiled a new way for developers to connect to their service: the 'Add to Slack' button. It was the culmination of a great deal of work, but it was a seemingly small detail that proved to be...

Posted by: Magnus Shaw
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Leaders

KOREAT 2015 Unveils Korea’s Top 50 Restaurants Ranking

Korea recently saw the inaugural launch of its very own Michelin Guide-style top 50 ‘best’ restaurants ranking guide in the country, KOREAT. With the aim of creating an authoritative ranking of Korea’s top restaurants for locals and...

Posted by: Leo Burnett Asia Pacific
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Leaders

Perfect Fools ask us to dream up impossible “Sandwishes”

Jarlsberg, the world-renowned Norwegian cheese makers, are calling on foodies across Europe, North America and Australasia to imagine and share their most “Impossible” sandwich requests. The cleverly titled (because we LOVE a good pun)...

Posted by: Creativepool Editorial
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Leaders

Retargeting Demystified: Get out of my face(book)!

Contrary to what Google thinks, I am not interested in dating Christians. No offence to Christians, of course - just that I’m married. So I’m getting a little annoyed that when I log on to various websites, I get more or less harangued...

Posted by: Ashley Morrison
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Leaders

Do you really need to send that tweet? #PossiblyNot

For about five or six years, I have blogged for Creativepool. During that time, I’ve written 254 blogs, most of which I hope have been either interesting or amusing, informative or insightful. Some will have been more of one than the other, of...

Posted by: Ashley Morrison
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Leaders

Agency of the Week: DDB Worldwide

Crafting Fargo-inspired wooly wear DDB NZ has teamed up with one of New Zealand’s leading knitwear and textile designers to create the “Fargo Woollens” clothing range to celebrate the second season of FX’s black comedy-drama...

Posted by: Creativepool Editorial
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Workshop

If you don’t spend 20% of your time networking then you are…

..In short, you’re either very lucky or you’re not being very wise. Because I’ve now heard from at least three different sources that in order to keep the money rolling in, us freelancers need to spend 20% of our waking hours (or...

Posted by: Ashley Morrison
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Leaders

Grey taps into illustrator Paté to help end the awkward

Disabled people deserve to have fulfilling sex lives, you'd surely have to be a raving lunatic to think otherwise. But discussing sex is messy (undoubtedly the first of many puns to... come) at the best of times, so how do you go about addressing a...

Posted by: Benjamin Hiorns
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Leaders

Bold new Huffington Post redesign unveiled by Code and Theory

Pulitzer Prize-winning news site The Huffington Post has unveiled a preview of a bold new site design, with CEO Jared Grusd presenting the redesign yesterday as part of Advertising Week New York, and announcing that the new site will go live in 2016....

Posted by: Creativepool Editorial
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Leaders

Does the UK really need a 'men-only' radio station?

Depending where you reside in the UK, you may be a listener to XFM. The original home of Ricky Gervais and Stephen Merchant, its format has largely been studenty, with a playlist dedicated to indie guitar bands, and a presenter roster of music buffs...

Posted by: Magnus Shaw
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Leaders

England's Rugby Kit: The 250,000-mile manufacturing adventure

So apparently, we won the rugby against Fiji on Saturday. 35-11, I believe. But there, I’m afraid, my knowledge of rugby stops. And so does my interest, if I’m honest, unless pizza and beer and a room full of friends is included. Sorry,...

Posted by: Ashley Morrison
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Leaders

Will the BA fire ruin their Christmas campaign?

With the Autumn hardly upon us, British Airways are set to launch their Christmas travel campaign. It's a digital affair, as you might imagine, and builds on their 'No Place Like Home' concept launched earlier this year. The ads use quirky sayings,...

Posted by: Magnus Shaw
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Leaders

Do you suffer from FOBO? The curse of smartphone addiction

It felt weird and I couldn’t quite work out why. Something was different. And I don’t just mean it was a warm, sunny day in September rather than brass monkeys “shall we turn on the heating?” weather as we’ve been used...

Posted by: Ashley Morrison
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Inspiration

Heidi and Hallbery: A unique blend of advertising and print design

We all know the agency Mother. Great client list, lots of awards, reputation for ace campaigns; but nobody really associates them with scarves. Until now, that is. Introducing Heidi Pridham and Nick Hallbery. Nick's a leading creative at Mother and...

Posted by: Magnus Shaw

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