Displaying 325 - 360 of 1081 results
"We genuinely love what we do - as long as we can inject some good creative thinking, we're happy." Creativepool meets Ben Stainlay and Brian Jefferson - better known as wonderful wordsmiths Ben&Brian - to talk cross-platform creativity,...
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by Ashley Morrison As Euro 2012 draws to a close, and while we lick our wounds and I am constantly reminded that being called 'Ashley' is not exactly a blessing right now, thanks to Messrs Cole and Young you may find some artistic Euro 2012-based...
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by Magnus Shaw Hello. And welcome to the Creativep ... LOUD MUSIC, SHOUTING, SOUND EFFECTS ... ool blog. I thought it would be useful to dis ... POP SONG, KIDS GIGGLING, CORNY JINGLE ... cuss how advertisers are handling broadcast ads on the inter...
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By Jo Clarke. ABOUT JO CLARKE Jo is a candidate on Creativepool. With the help she found on the site, and one of our bloggers Magnus Shaw, she has achieved her dream of becoming a copywriter. Here she recounts her journey... "I am a...
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I work very hard and it's not like a 9 to 6 job. I spend practically every waking hour doing it. Describe your work in one sentence. The ridiculousness and hilarity of the world filtered through my brain and wrung back out for everyone to gawk...
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by Magnus Shaw Perhaps we shouldn't expect anything more from ITV2 - after all, this is the home of Celebrity Juice, Life On Murrs and The Only Way Is Essex. But while those shows may grate and irritate, they manage to avoid devaluing and...
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by Ashley Morrison In the past, we bloggers at Creativepool have given our opinions, advice and guidance, whether you asked for it or not! Hey, that's blogging for you. The internet is a free-for-all where anyone can purport to be an "expert", but...
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The Emirates Stadium played host to this years Drum Marketing Awards. McCann Manchester and Aldi Stores continued to reap the rewards of their ‘Aldi Likes Brands’ campaign. After winning the Roses Advertising and Design Awards Grand Prix...
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"It's impossible to make things work out just the way you want all the time." - Neil Christie Tell us what you do for a living and who you work for? Managing Director, Wieden + Kennedy London What does that involve? Trying to create an...
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Marmite, that Great British institution which we either love or hate (or love to hate, in some cases) has been given a temporary makeover by makers Unilever. And if I ever meet the person who rebranded it Ma'amite in honour of the Queen's Diamond...
Posted by: Creativepool
I'm a bit of a sad case. I like American Idol. There, I've said it. I prefer it to the UK version of The X Factor, largely because it hasn't got that buffoon Louis Walsh on it but also because I feel that the singing talent in America is better than...
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Up until a month ago I'd never attended a networking group. In truth I didn't know much about them. I assumed that they were for geeks and braggers, for the totally incompetent and the mildly desperate, for people either short of friends or folk who...
Posted by: Creativepool
As you are no doubt well aware, copywriters are, of course, some of the brightest, kindest and most imaginative people walking this planet. Indeed, when God was busy spooning out the talent, he took a particular shine to the marketing wordsmith -...
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Two bits of excellent news. First, there's a conference for copywriters and wordsmiths happening in Bournemouth on 18th May this year. And second, readers of the Creativepool blog can enjoy a special discount. The event has been pulled together by...
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Nick is a writer for branding and design. His work has won two Yellow Pencils in D&AD Writing for Design and appeared in the annual four more times. Personal projects include Corpoetics, a collection of poems made by rearranging corporate copy, and...
Posted by: Creativepool
Creativepool recently joined in with an initiative set up by Andi B where he was challenged to wear a new t-shirt every day of the year. Sounds like fun we thought, and who else are we going to get to wear those bright pink t-shirts of ours? Here's...
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Twitter is a platform frequented by young liberals and techy celebrities, or their PR companies, but New Years Eve welcomed a very interesting new recruit, no less then Britains most-hated OAP Rupert Murdoch. Murdoch has previously referred to the...
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In truth no one knows. Conversations we’ve had with many of our clients show that 2012 holds a certain unpredictability, which is making many a little nervous. There seem to be a lot of pitches around and enough work for everyone but with the...
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Recently I had all four of my wisdom teeth removed. The experience was not dissimilar to the free pitches I've taken part in; horribly painful but unavoidable. And afterwards you feel you've left a little piece of yourself behind... Free pitching,...
Posted by: Creativepool The number of fonts available for easy download has reached an enormous quantity. Similarly, the number of font 'search and download' sites has also taken off massively. With each font site incorporating its own unique features and novelties there is...
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I chuffing hate X-Factor. I hate the contestants, the judges, the constant over-dramatisation always to the soundtrack of a Snow Patrol or Coldplay and most of all I hate the fact that it's all people seem to be talking about. So with all that in...
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Any regular movie-goer will be familiar with the use of CGI effects in sci-fi, fantasy and other animated movies. They can be as or even more visually stunning than a 'real' film because the only limit is the imagination of the director and the...
Posted by: Creativepool A few weeks back, Creative Review invited people to put forward their favourite slogan. The visual communications magazine said, Slogans are the epitome of the copywriters' art: the hopes, aims and very essence of a campaign or an organisation...
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Hello dear blog readers. Apologies for posting this so late in the day but I have been out at the V&A Museum all afternoon trying to get my head around just what exactly Postmodernism is. Stupid though this may sound I managed to complete my art...
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I stumbled upon the V&A Illustration Awards quite by accident. Although I've lived in London for a number of years, I'd never been to that museum, so I decided to pop along to get some inspiration for this week's blog. It's a deceptively large maze...
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Social Media Week took place in London during February. For those who don’t know, Social Media Week is an annual event which is run all over the world. There are live streams to view and hashtags to follow, so you can keep up with the...
Posted by: Creativepool Redundancies, renegotiations, restructuring and rotten revenues. Tough times in the creative industry. Tough times everywhere. Sorry folks, but there's no longer any room for passengers in this business. So here's a thought: why don't we take a very...
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It is December 8, 1980. Photographer Annie Leibowitz is greeted by John Lennon at the door of his New York apartment at The Dakota. She is here to take a shot of Lennon for Rolling Stone. 'It'll be great,' she promises the former Beatle 'I'll put...
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You probably see it hundreds of time each and every day. Whether it's on the side of a bus or on the underground, the poster for 'Final Destination 5' seems to be absolutely everywhere at the moment. Maybe part of the reason they felt comfortable...
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Tell us what you do for a living and who you work for? I'm Executive Creative Director of Teamspirit. What does that involve? Managing a department of creative teams, designers, artworkers and digital people, writing ads and mailshots and online...
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What does being a CD at M&C Saatchi really mean? I think they refer to it as spinning plates these days. But pretty much everything involving helping write strategies to pushing the creative teams to get the best out of them and then in some cases...
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Great ideas come from anywhere. This is the story of how one great idea was born, how it was cared for and nurtured and how it has grown into one of the highlights of the 2010 London Design Festival. The idea came to Rob Self-Pierson. Rob is a...
Posted by: Creativepool Matt is taking the plunge. He's a digital designer who is turning his back on the security of full time employment and going freelance. He knows this is a high-risk strategy. He knows it could all go pear shaped. But a few weeks in and he's finding...
Posted by: Creativepool I decided a few days ago that this week's blog instalment was going to be on the subject of Adam and Jane - the BT ad couple who seem to have captured the nation with the various fictional stages of their relationship over the past five years. As the...
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Wandering around a supermarket when it's not busy like at 8am on a Saturday morning makes one of life's necessary evils ever so slightly more pleasurable. Not much more, admittedly I'd rather be asleep, for one thing but ever so slightly. One thing...
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Tell us what you do for a living and who you work for? I am the Creative Director of cScape What does that involve? Looking after the creative and UX needs of our clients. Meeting clients and presenting work. How did you get started in the...
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