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Cannes Lions 2016: Tuesday's Top Highlights

Whilst there were not quite as many award announcements at the fourth day of the 2016 Cannes Lions Festival of Creativity, the day certainly wasn't without its drama. Will Smith shares his thoughts on the state of marketing Hollywood A-list actor...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016: Tuesday's Instagram Highlights

On the second day of Cannes Lions, it is all about catching up with friends in the industry with much fun and laughter, lovely sea view that makes you wish that you did not miss the Festival, and inspirational talks from thought leaders. And of...

Posted by: Creativepool Editorial
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Behind the Idea: Bringing Honda back up to speed

Valtteri Bottas may have won the 2019 Japanese Grand Prix at Suzuka yesterday but the prize for the coolest ad to promote the event goes to Digitas UK and Honda. The high-octane animation is a collaboration with Mainframe and a sequel to the Powered...

Posted by: Creativepool Editorial
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How to take your webinars global

Companies have always struggled with scaling their marketing beyond their own region or country, and in a global marketplace, that means lost revenue. On Tuesday, November 13, at 11am PT, attend Taking Your Webinars Global and learn best practices...

Posted by: Creativepool Editorial
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Rebrand Roundup: Cold beer, hot fonts and other stories

Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...

Posted by: Creativepool Editorial
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Top Hires of the Week

Somesuch Alex Lill joins the Somesuch roster worldwide for music-video and commercial representation. Alex Lill, known for his genre-defining music videos for artists such as Sampha, Joey Bada$$, Lil Yachty and Melody's Echo Chamber. His...

Posted by: Creativepool Editorial
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Leaders

Creative Opinions on Cannes Lions 2018: Big Trends and Big Changes

The big theme for Cannes Lions 2018 is change. Out with the old, bloated, elitist festival of old and in with the more svelte, measured and inclusive festival of new. The major changes Cannes Lions is instituting for 2018 are as follow:- The...

Posted by: Benjamin Hiorns
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Leaders

Creative Opinions: GDPR

This week, on May 25, data protection rules across Europe will undergo the biggest change in the last two decades. It's a change two years in the making. In April 2016, after years of negotiations and legal tussling, officials agreed upon the...

Posted by: Benjamin Hiorns
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Leaders

Ads of the Week: The last of the big Christmas spots and other stories

Havas London - Heathrow Heathrow has unveiled its second-ever Christmas advert, revealing the epic, 50-year-long love story of Doris and Edward Bair, the much-loved teddy bears, who were shown in the airport's first Christmas TV ad last year. The...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week: Christmas comes early (again) and other stories

Adam&Eve/DDB - John Lewis It's that time of year again. John Lewis has unveiled its hotly anticipated Christmas spot with new star Moz the Monster, who lives under a boy's bed. The ad tells the story of a boy called Joe who is kept awake by the...

Posted by: Creativepool Editorial
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Leaders

The Piccadilly Circus Lights and Hunter Artwork

As you may have noticed, the Piccadilly Circus lights have been switched back on after 9 months in darkness, the second longest time without light since the Blitz in World War 2. The lights were turned off in January for renovations which saw the six...

Posted by: Tapestry
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Leaders

Frontier lager kicks off summer partnership with Time Out London

Fuller’s craft lager brand, Frontier, recently revealed the details of its summer 2017 partnership with Time Out London, set up by media agency UM London. The new partnership combines Frontier’s core passion points of music, food and...

Posted by: Creativepool Editorial
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Leaders

Amazon announce third annual Prime Day

As an Amazon Prime account holder for nigh on three years now, it would be sorely hypocritical of me to cast aspersions at the service as a consumerist cult, but I can at least understand the criticism. What we're talking about, after all, is...

Posted by: Benjamin Hiorns
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Leaders

Sorrell responds to WPP hack

Sir Martin Sorrell has issued a memo calling upon WPP employees to help minimise disruption to client business after the ransomware attack yesterday. In the same memo, which you can read for yourselves in full below, he also assured everyone that...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2017: Top Speaking Sessions at the Palais

Whilst it's the awards and the general glamour of Cannes that might dominate headlines, the real heart of Cannes Lions lies in the festival's celebrated speaking sessions. Championing the sharing of ideas and the betterment of the creative...

Posted by: Creativepool Editorial
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Leaders

Creativepool heads to Cannes Lions 2017

As the annual pilgrimage to the French Riviera draws closer, Creativepool is excited to announce the full list of events taking place in Cannes for the network. All week keep your eyes turned to the Magazine for the latest coverage of events,...

Posted by: Creativepool
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Leaders

Cannes Lions 2017: Top parties you must attend

As adland prepares to descend upon the south of France for the annual Cannes Lions International Festival of Creativity, we have pulled together a list of the parties you should definitely be seen at. Please note, most events are exclusive and...

Posted by: Creativepool
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Leaders

Banksy withdraws anti-Tory free print election offer

UPDATE: Since the original article was posted (below) on Tuesday morning (June 6), Banksy has withdrawn his offer to send a limited edition print of a new piece to voters shunning Conservative general election candidates in and around his home city...

Posted by: Benjamin Hiorns
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Leaders

IPA Bellwether Reports Rising Marketing Budgets

Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online ad spend, according to the latest IPA Bellwether report, which reports an extension of a record run of marketing budgets’ growth to...

Posted by: Creativepool Editorial
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Leaders

British Vogue hires first male editor, Edward Enninful

Iconic fashion brand Vogue announced this week that Edward Enninful would serve as the editor of their British magazine. This is notable not only because Enninful will become the magazine's first male editor, but also the first black editor of a...

Posted by: Benjamin Hiorns
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Leaders

The Sausage of the Future is explored at Milan Design Week

A molecular chef, a master butcher and a designer from the Swiss university ÉCAL will explore alternatives for future meat consumption with an exhibition of intriguing sausages taking place at Milan Design Week, which takes place from next...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

CHI & Partners - British Gas On Saturday, British Gas unveiled its new brand initiative, “Smarter Homes For All,” a multi-discipline communications campaign designed to show how smart home technology can offer real benefits to...

Posted by: Creativepool Editorial
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Leaders

Explosive D&AD 2017 creative from The Beautiful Meme

Courtesy of The Beautiful Meme, the D&AD Festival 2017 creative was unveiled this week - with an explosion of colours, textures and shapes representing the ever shifting nature of our category, thinking and work. This year, the iconic D&AD Pencils...

Posted by: Creativepool Editorial
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Leaders

Super Bowl 51: Every Ad We Have So Far

The New England Patriots will clash with the Atlanta Falcons at Super Bowl 51 this coming Sunday, February 5th, but we're not interested in any of that. No. We're only interested in what happens between the plays. As is usually the case, brands are...

Posted by: Creativepool Editorial

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