Leaders
Golin/MullenLowe London - Magnum
Model and actress Cara Delevingne has headed up a double-branded campaign launch for Magnum and Moschino at the Cannes Film Festival that urges viewers to “Release the Beast.” The slot, culminating in the...
Posted by: Creativepool Editorial
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Saffron - YouTube Sans
YouTube has revealed its first official typeface. Inspired by the design of the company’s play button logo, YouTube Sans has been designed by brand consultancy Saffron in collaboration with YouTube’s user...
Posted by: Creativepool Editorial
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BrandOpus - Hall & Woodhouse Badger
BrandOpus has designed a unique Collector’s Edition bottle for Hall & Woodhouse’s signature brew Badger, which has picked up a coveted D&AD Graphite pencil. The extraordinary bottle is a realisation of...
Posted by: Creativepool Editorial
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The electric wallpaper that connects appliances by conductive ink
Lines of conductive ink thread between the protruding speakers and light boxes that form this interactive wall display, designed by furniture brand UM Project and wallpaper company...
Posted by: Creativepool Editorial
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B&B Studio - BrewDog LoneWolf
Maverick brewer BrewDog has unveiled its spirits brand LoneWolf, with design by B&B Studio. Pared back and minimalist, the design flies in the face of convention and reflects the brand’s aim to operate as an...
Posted by: Creativepool Editorial
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Work-Order - HuffPost
The Huffington Post has been rebranded as HuffPost in a bid to help the news organisation “become better listeners” and build up trust with its audience. The name change and new logo marks the news site’s...
Posted by: Creativepool Editorial
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TBWA - Boundary Road Brewery
Robber’s Dog director, Daniel Borgman, shoots the epic return of the Chocolate Moose for Boundary Road Brewery. Following a multitude of pleading requests from Boundary Road Brewery fans around New Zealand, BRB has...
Posted by: Creativepool Editorial
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Odysseus Arms
The San Francisco-based agency Odysseus Arms has added three new members to its creative team: Art Directors Luisa Betancourt and Jarrod Gustin; and Copywriter Clémence Pluche. Betancourt joins the agency from Eleven, where she...
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The Edible Water Bottle Hoping to Erase the Need for Plastic Bottles
An edible water bottle that hopes to replace the millions of plastic bottles thrown away every year has raised over £500,000 in a crowdfunding campaign. The literal ball of...
Posted by: Creativepool Editorial
Leaders
AKQA Italy
Umberto Basso has been appointed as Managing Director of AKQA in Italy. Prior to this role, Umberto was Head of Emerging Technology at AKQA, and will now report into Matthew Bain, International Managing Director. Umberto will oversee AKQA...
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Petcube Play lets you interact with your pet remotely from a smartphone
Petcube Play is a small device that allows users to talk to, play with and watch their pets from afar using their smartphones. The Play is an indoor camera compatible with both...
Posted by: Creativepool Editorial
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CHI & Partners - British Gas
On Saturday, British Gas unveiled its new brand initiative, “Smarter Homes For All,” a multi-discipline communications campaign designed to show how smart home technology can offer real benefits to...
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Edit_ - Constellation
The Manchester-based brand consultancy Edit_ , which was founded in January by Karen Hughes alongside Khadija Kapacee, both formerly of brand consultancy True North, has designed the place branding for a local enterprise...
Posted by: Creativepool Editorial
Leaders
Ocean Outdoor - BBC Three/Hyundai (Piccadilly Lights)
Hyundai has renewed its commitment to both Ocean Outdoor and the UK’s most iconic DOOH location, confirming that it will continue to maintain its presence on the iconic Piccadilly Lights...
Posted by: Creativepool Editorial
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J. Walter Thompson/MPC - Berocca
J. Walter Thompson London and Berocca have introduce “Roccy,” a chameleon who body pops to Panjabi MC, in a brand new through-the-line campaign that aims to get the UK energised this spring. Berocca is...
Posted by: Creativepool Editorial