Leaders
BMB/Eulogy - Pride in London
Pride in London has appointed BMB as its creative agency and PR agency Eulogy as its lead agency partner ahead of this year's main parade and festival in July. While BMB will be responsible for Pride’s creative...
Posted by: Creativepool Editorial
Leaders
Symbio project bridges the worlds of technology and nature
Israeli student Yarden Mor brings nature and technology together through her “Symbio” project. Mor aims at using existing natural foundations (like trees and rocks) to create...
Posted by: Creativepool Editorial
Leaders
Pentagram - Mills & Boon
Publishing house Mills & Boon has revealed a new visual identity, which has been designed by Pentagram partner Angus Hyland. The UK-based publisher was founded in 1908 and specialises in romance fiction, typically releasing...
Posted by: Creativepool Editorial
Leaders
J. Walter Thompson - Legal & General
J. Walter Thompson London is inspiring those in their 60s and 70s to move forward with their life ambitions in their first campaign for Legal & General’s Lifetime Mortgage product. The campaign includes a...
Posted by: Creativepool Editorial
Leaders
Elon Musk's $500 flamethrower is officially available for pre-order
The flamethrower that Elon Musk teased The Boring Company would start selling, which he also tweeted was sentient, has a safe word (“cryptocurrency”) and comes with a...
Posted by: Creativepool Editorial
Leaders
Hato - D&AD Festival
London-based studio Hato has elected to involve the public in creating the “collaborative visual identity” for this year’s D&AD Festival, using the ‘Start with a Mark’ campaign to invite people to...
Posted by: Creativepool Editorial
Leaders
Nintendo Labo makes paying £50 for cardboard seem like a good idea
Nintendo is aiming to introduce children to the world of coding and engineering with its latest deceptively ambitious product, Nintendo Labo. Designed to be used with the...
Posted by: Creativepool Editorial
Leaders
Inamoto & Co - Asics
Performance apparel brand Asics has selected the Rei Inamoto-helmed agency Inamoto & Co as its innovation partner, tasking it with creating breakthrough work in the brand's transition to fitness-as-a-service. The Brooklyn-based...
Posted by: Creativepool Editorial
Leaders
CES 2018
For even more on CES 2018, check our #techtuesday piece from last week.
CES visitors blown away by Byton Concept
Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...
Posted by: Creativepool Editorial
Leaders
Kenyon Weston - The Coca-Cola Company (Diet Coke)
Diet Coke has been rebranded and given a bold new can design, which follows the drink suffering a drop in sales in the last year. The new look comes alongside a host of new flavours, which The...
Posted by: Creativepool Editorial
Leaders
CES 2018 kicked off in Las Vegas this week and as is genuinely the case it appears to be setting the stage for all that's to follow in the world of tech in 2018. We'll have more for you next week, but for now, here are a few of the more notable...
Posted by: Creativepool Editorial
Leaders
Fold7 - Carlsberg
Fold7 has won the global Carlsberg business from incumbent 72andSunny Amsterdam. Fold7 has held the UK account for five years and will be rolling out it's Danish repositioning for the brand globally throughout 2018. Fold7 created...
Posted by: Creativepool Editorial
Leaders
The transparent car pods that will move both horizontally and vertically
Architecture firm Oiio has proposed a radically new form of transport for Los Angeles, which would see bubble-like cabins passed around on wheelbases that could follow roads...
Posted by: Creativepool Editorial
Leaders
Accenture - Vatican News
The Ministry of Communications of the Vatican has appointed Accenture Interactive to help design and deliver its new communications system called Vatican News. The move is part of the Vatican reform aimed at finding new ways...
Posted by: Creativepool Editorial