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Leaders

Introducing HolaBrief.com, a better way to create design briefs

A lot happened since my last post talking about my branding process. I started new projects with clients I already had which made me realise how much they trust me. I met new people willing to start new collaborations. I also received (and declined)...

Posted by: Fernando Ifran
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Inspiration

CREATIVE MANIFESTO

Creativity is associated with the arts. We think of designers or architects and presume that they’re creatively blessed. But the teachers, nurses, chefs and lawyers? Nah. It’s a perceived wisdom emphasised by education - take the...

Posted by: Maksimilian Kallhed
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Industry

DWA brings you the May Creative Calendar

In this topsy-turvy world, deciding when and where to invest one’s time and energy is of critical importance. Especially for creatives and other entrepreneurs where the need to be strategic and innovative is constant, conferences, festivals and...

Posted by: The Darnell Works Agency
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Leaders

Account Wins of the Week

innovision - Pride in London Pride in London has appointed innovision as its new production partner for 2018. The exciting new partnership follows confirmation from the Mayor of London that Pride in London has been re-appointed to organise The...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Leagas Delany - The Royal British Legion The Royal British Legion, the organisation providing lifelong support for the armed forces and their families, has today named independent global creative communications agency Leagas Delaney as its new...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

BBD Perfect Storm - Etihad Airways Etihad Airways has appointed BBD Perfect Storm to its agency roster following a competitive strategic and creative pitch. BBD Perfect Storm competed for the business against a number of unnamed network agencies in...

Posted by: Creativepool Editorial
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Event Round Up: Get to know UGC with Jukin Media

On 5th April, 40 creatives, marketers and producers joined us at Jukin's London HQ for a lunch session to uncover the what, how, when and where of organic user-generated video and why brands and agencies should be using this inimitable creative...

Posted by: Jukin Media
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Inspiration

Something to offend everyone – Hope to Nope at the Design Museum

“Something to offend everyone” – that’s how the curator describes Hope to Nope: Graphics and Politics 2008-18, a new exhibition at the Design Museum looking at how people have used creativity to react to political upheaval over the past...

Posted by: Stephen ONeill
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Leaders

Account Wins of the Week

isobel - The White House It was announced on April 1 this year that The White House has hired independent creative agency, isobel, to “make Trump more popular amongst Brits” prior to his forthcoming visit later in the year. The campaign...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: New designers, the RAF, feeling super and other stories

Village Green - New Designers Graduate show New Designers has unveiled a new visual identity, featuring imagery that depicts a mishmash of brightly coloured materials and objects. Now in its 33rd year, the two-week-long graduate show highlights the...

Posted by: Creativepool Editorial
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Industry

DWA brings you the April Creative Calendar

In this topsy-turvy world, deciding when and where to invest one’s time and energy is of critical importance. Especially for creatives and other entrepreneurs where the need to be strategic and innovative is constant, conferences, festivals and...

Posted by: The Darnell Works Agency
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Leaders

Finance Sector New Business Wins

Taking the lead in providing production services for the financial services industry With three fantastic new business wins adding to our already strong roster of finance sector clients such as JP Morgan Asset Management, M&G Investments, Investec,...

Posted by: LEAP
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Leaders

A basic guide to fair licensing

We are surrounded by UGC. People continuously share millions of images, videos, and art, with most of us not giving a second thought to who might take and re-use our visuals without permission. For people within creative industries, unauthorised use...

Posted by: Lobster
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Inspiration

Women in Photography: Diane Arbus

“My favourite thing, is to go where I’ve never been” Diane Arbus has been called sensational, bizarre, unique. Her distinctive and unusual subjects and gritty techniques make her images instantly recognisable, even amongst the...

Posted by: Lobster
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Industry

Get career-savvy with Framestore

Escape Studios is hosting the ultimate Careers Evening with one of Framestore’s top recruiters to help you kick-start your creative career. The multi-award winning VFX company has worked on some of the biggest films including Paddington,...

Posted by: Escape Studios
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Leaders

VR & AI - The Next Generation Of Immersive Content

Opinion by Sol Rogers, CEO & Founder, REWIND AI is everywhere in the media at the moment, but it’s all quite confusing. What does artificial intelligence actually mean? What’s the difference between a chatbot, AI interfaces, Siri and the...

Posted by: Magnopus
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Inspiration

Women in Photography: Dorothea Lange

“That frame of mind that you need to make fine pictures of a very wonderful subject, you cannot do it by not being lost yourself.” No other photographer captured the struggles, emotions and consequences of the great depression era than...

Posted by: Lobster
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Inspiration

Women in Photography: Gerda Taro

Gerda Taro is a name that many do not know, but perhaps one that they should. Born Gerta Pohorylle to a Jewish family in Stuttgart, Gerda would become one of the first female photojournalists to cover a war from the frontlines, and tragically would...

Posted by: Lobster
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Leaders

Account Wins of the Week

Firstborn - Jagermeister Spirits brand Jägermeister has selected Firstborn as its digital agency of record, following a review launched in October which included four undisclosed agencies, in addition to Firstborn. Firstborn will be tasked with...

Posted by: Creativepool Editorial
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The Power of User Generated Content (UGC)

Authenticity is key in this always-on world, and nothing does more for your brand than making authentic connections with consumers. To better help your message rise above the clutter and stick in a consumer’s consciousness, you need content...

Posted by: Jukin Media
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Inspiration

What's in a name?

A brand is simply a product with a better name than its competitors. I once ran a training programme and brought this truth to life. The point of the workshop was to show that creativity often involves breaking patterns of behaviour. For instance,...

Posted by: Patrick Collister
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Inspiration

Desires of the Gen Z Drinkers

The alcoholic drinking space is changing and changing rapidly. Key cultural shifts that are influencing many 18-35 year-olds today are having a great impact on the social drinking scene. This poses the question, “Should, and can alcohol...

Posted by: ECHO

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