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Leaders

Pizza Hut's had an eventful week!

It's been quite a busy week for the world's most beloved pizza chain, in both some good ways and some bad. Firstly, a new Global CEO was named at the beginning of the week in the shape of David Gibbs, who will assume the role on the 1st of January...

Posted by: Benjamin Hiorns
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Leaders

AdWorld Roundup: Hires & Promotions

Healy takes Rosetta The biggest promotion news in ad land yesterday arrived in the shape of Eric Healy, who was named CEO of Rosetta, the customer engagement agency owned by the Publicis Groupe. Healy, who has been promoted from Managing Partner of...

Posted by: Benjamin Hiorns
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Leaders

AdWorld Roundup: Accounts

Shop Direct Takes The Cake Shop Direct, the owner of digital retail brands such as Very and Littlewood's, recently named the Cake group as its retained PR agency following a competitive pitch. Lee Publicity will contain to be kept on retainer as...

Posted by: Benjamin Hiorns
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Leaders

Skol teach us how to party underwater

In a unique and impressive new ad from the Brazilian agency F/Nazca Saatchi & Saatchi for the beer brand Skol's new “Beats Senses” product, ravers are seen dancing, drinking and cavorting, whilst completely submerged in an underwater...

Posted by: Benjamin Hiorns
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Leaders

Punk Rock meets Nintendo. Finally!

Jeff Hong is something of a fringe celebrity in certain corners of the internet thanks to the Brooklyn, New York-based storyboard artist's recent “Disney Unhappily Ever After” illustrations, which took Disney princesses and transplanted...

Posted by: Benjamin Hiorns
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Leaders

Making a new burger market with no beef

The fast food giant Burger King hasn't even officially launched in India yet, but it has already proven a huge success in the country. Burger King India's Facebook page has already racked up over 100,000 likes within only seven days of launching,...

Posted by: Benjamin Hiorns
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Leaders

JWT London make new hires and prepare for Christmas

JWT London recently unveiled its news Debenhams campaign for the 2014 Christmas season. Dubbed “Found It,” the multi-channel campaign will run across all touch points, with a much heavier marketing push than in previous years. As well as...

Posted by: Benjamin Hiorns
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Leaders

Nick Simons drops into Droga5

After much speculation, Nick Simons has been officially named as managing director at Droga5's London office, only with a rather falling caveat; that he will only be serving in the interim, whilst another CEO is scouted and vetted, indeed, Simons...

Posted by: Benjamin Hiorns
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Leaders

X-Factor's Stevi Ritchie has a lesson for us all. What could it be?

If you're in the habit of staying in and watching ITV on a Saturday and Sunday night, you'll probably be familiar with Stevi Ritchie. If not, then I just need to tell you he's this year's comedy offering on the X-Factor. You know, the one who can't...

Posted by: Magnus Shaw
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Leaders

McDonald's preach lovin' over hatin'

McDonald's are thought to be switching up the ubiquitous “I'm Lovin' It” theme, which has been the cornerstone of their marketing strategy since 2003. The new twist on the 11-year-old theme is thought to be the equation “Lovin' >...

Posted by: Benjamin Hiorns
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Leaders

Call of Duty hacks Instagram!

Activision, publishers of the perennially popular Call of Duty franchise, have teamed up with AKQA to create a choose-your-own-adventure campaign for Instagram, celebrating the release of “Advanced Warfare,” the latest instalment in the...

Posted by: Benjamin Hiorns
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Leaders

Interactive video ads are going mobile

Recently, Channel 4 Sales partnered with Innovid to launch a selection of interactive video ads (or iVODs) for its 4oD (4 On Demand) apps on iOS mobiles and tablets, becoming the first broadcaster to do so. This means that from this point onwards,...

Posted by: Benjamin Hiorns
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Leaders

'Mythbusting' what you know about work health and safety

Later today, a campaign will be launched in London at the House of Commons to attempt to cull the number of deaths related to occupational cancer. The campaign, organised by the Institution of Occupational Safety and Health (the IOSH), which is the...

Posted by: Benjamin Hiorns
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Leaders

Finally, the first Living Wage employer in Ad-Land

The UK branch of the Ogilvy & Mather Group recently became the first major, global advertising giant to instigate a Living Wage policy amongst its employees. Becoming a living wage employer means that a company will pay all of their employees a...

Posted by: Benjamin Hiorns
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It's Armageddon! Also known as "Facebook is down"...

by Ashley Morrison If, like me, you have moved or are thinking of moving to the country, you’re taking a perilous risk. It doesn’t matter if you’re pretty much bang on one of the main corridors into London or not (the Cambridge -...

Posted by: Ashley Morrison
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Leaders

Happy Halloween! Getting spooky in Shoreditch's Haunted House

Celebrities in London's Shoreditch (Jack The Ripper Territory) recently got scared out of their wits by O2 thanks to a unique haunted house, which VCCP Kin created as part of the brand's “Connected Devices” campaign. Reality TV stars...

Posted by: Benjamin Hiorns
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Leaders

Top 50 global brands with social influence

The inaugural “Klout 50” was announced yesterday, ranking the top 50 global brands by their social influence and engagement. The list, ranked by Lithium Technologies, the software company that “Helps companies reinvent how they...

Posted by: Benjamin Hiorns
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Leaders

Hacker News: 3D Printed Tattoos

French design company Appropriate Audiences have hacked a 3D printer and combined it with a tattooists' needle to create a unique “Tattoo Printer,” which might take a lot of the guesswork (and some would say artistry) out of future visits...

Posted by: Benjamin Hiorns
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Leaders

Arsene Wenger and John Terry, new voices for the Underground

As part of “London Poppy Day,” commuters will be hearing the voices of Arsenal manager Arsene Wenger and Chelsea captain John Terry on the London Underground today, filling in for the generic announcers. In aid of the Royal British...

Posted by: Benjamin Hiorns
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Leaders

“Dangerous” dancing Ad banned by ASA

A recent TV spot for the new Toyota Yaris has been pulled from the airwaves (and the internet) indefinitely after the watchdogs at the Advertising Standards Authority (AVA) deemed that the spot, in which drivers are seen 'dancing' behind the wheel to...

Posted by: Benjamin Hiorns
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Leaders

Ogilvy lose Creative Director after 15 years

Abhijit 'Kinu' Avasthi, the national creative director of Ogilvy India, has decided to leave the agency after serving there for 15 years, in what is probably the most high profile creative exit of the year so far. Avasthi, who was handed the national...

Posted by: Benjamin Hiorns
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Leaders

Who rocked the World Branding Awards 2014?

At the glittering 2014 World Branding Awards ceremony, which took place over the weekend at One Whitehall Place in London, and were hosted by Sky Sports presenter David “Crofty” Croft, 69 brands from 25 countries were honoured, with...

Posted by: Benjamin Hiorns
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Leaders

It's official! The Queen has tweeted.

"It is a pleasure to open the Information Age exhibition today at the @sciencemuseum and I hope people will enjoy visiting. Elizabeth R." That's what it said, the first tweet from Her Majesty The Queen. Causing a great deal of fuss, it arrived on...

Posted by: Magnus Shaw
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Leaders

CP+B go to Infiniti and beyond

Following a lengthy pitch that also involved competitors such as BBH, GS&P and Anomaly, Crispin Porter + Bogusky won the global creative account for Infiniti, the luxury car division of the Nissan Motor Company. Media will continue to be handled by...

Posted by: Benjamin Hiorns
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Leaders

Made in USA: How to grow a job market

Made, the Boulder, Colorado-based agency dedicated to creating and supporting US-based jobs has announced three new executive hires in the form of David Castellanos as copywriter, Mariela Rueda as art director, and Heather Barranco as strategist....

Posted by: Benjamin Hiorns
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Workshop

6 tips to network like a pro

Networking is the secret ingrediant to further your career. It allows you to make connections and build mutually beneficial relationships that will aid your development in your personal and work life. These simple tips will help you to become a...

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Leaders

CDW help us “Get IT” with the help of a basketball legend

CDW, the Fortune 500 technology solutions company, recently launched the latest version of their successful “People Who Get IT” campaign, debuting the new spot, featuring NBA hall of fame player Charles Barkley, last night during ESPN's Monday...

Posted by: Benjamin Hiorns
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Industry

Adam & Eve DDB dominate the IPA Effectiveness Awards

At the IPA Effectiveness Awards ceremony last night, which was held at the London Hilton on Park Lane, the big winner was Adam & Eve DDB's Foster's “Good Call” campaign, which has become synonymous with Channel 4 comedy over the last...

Posted by: Benjamin Hiorns
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Leaders

AKQA to revolutionise 'Mobile Experience' at Universal Orlando

AKQA has managed to retain its Audi digital business following a lengthy review process. Audi is also currently looking for a separate agency entirely to handle its social media business, as the company looks to further modernise its marketing...

Posted by: Benjamin Hiorns
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Leaders

M&C Saatchi turn the clocks back for smokers

To coincide with the end of daylight savings on Sunday, which saw the clocks in the UK set back an hour, M&C Saatchi Sydney has created a new campaign for QUIT, the anti-smoking charity, which revolves around a website that can give smokers a rough...

Posted by: Benjamin Hiorns
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Leaders

Google attempts to reinvent email with new Inbox

Last Wednesday, when Google announced their new “Inbox” app, which heralded a supposedly radical new approach to email management, very few people were 100% sold on it. Early reports from beta-testers, however, has been incredibly...

Posted by: Benjamin Hiorns
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Leaders

Facebook's Creative Lab creates apps and court battles

In the same week that Google set forth their mandate to reinvent email with their new “Inbox” app, Facebook also announced they were planning to reinvent the chat room with “Rooms,” an app that plans to bring back the glory...

Posted by: Benjamin Hiorns
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Leaders

The Big Apple just got a little bit juicer with GSP&P

In a move that reveals a certain symmetry with its parent office, which claimed the San Francisco Examiner as one of its first client back in the 1980's, the New York arm of Goodby Silverstein & Partners has landed a big city tabloid as one of its...

Posted by: Benjamin Hiorns
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Leaders

Is Texas the next creative hub?

Saatchi & Saatchi LA agency is following Toyota, its sole client, to Texas. Toyota announced in April that is would be shifting its sales and marketing headquarters from Torrance, California to the Dallas suburb of Plano. The Publicis Groupe agency...

Posted by: Benjamin Hiorns
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Leaders

HEEEEERE'S MEATBALLS! Ikea recreate the Shining in creepy Halloween ad

The iconic and terrifying hallway scene from Stanley Kubrick's seminal adaptation of Stephen King's horror novel “The Shining” has been spoofed in a pretty spot-on new 90-second ad for Swedish home furniture giants Ikea, just in time for...

Posted by: Benjamin Hiorns
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Workshop

Not a morning person? Get flexi-time

As the mornings grow darker and colder and the winter chills creep in, the desire to stay in bed wrapped in the duvet for an extra hour gets stronger. Most of us would love the opportunity to change our working patterns to suit our lifestyle better...

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