Displaying 469 - 504 of 1020 results
The psychology of persuasion - what makes us buy one product over another - has been widely researched and the importance of visual triggers in influencing buying decisions is widely understood. However, the importance of what we hear is often...
Posted by: Chris Turner
Pablo - MQ Having launched on the 16th January, the “We Swear” campaign from mental health research charity MQ is calling time on the unacceptable lack of progress in tackling young people’s mental health. New figures from the...
Posted by: Creativepool Editorial
What does it take to be the founder of the next best tech company? Or a director at a top agency? Well, an appetite for learning helps, so ‘Inside the Mind’ is a new series of interviews helping you get in the heads of the leaders and...
Posted by: Kate Lewin
As a nation of hypochondriacs, it's become all too common for us to reach for Google to analyse our health concerns before actually booking a doctor's appointment. The problem is that Google often only serves to underline our worst fears, so before...
Posted by: Creativepool Editorial
Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...
Posted by: Benjamin Hiorns
For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...
Posted by: Benjamin Hiorns
Discussions about chatbots have been doing the rounds for a while now, they're usually encased within a ‘will they/won’t they?' hit the mainstream-type discussion, in which marketers like to tell us we’re on the cusp of THE next big...
Posted by: Kate Lewin
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Following negative global media coverage about Romanians in recent years, an unbiased voice was needed to speak for them and show the world the true colours of Romania. ROM chocolate (a traditional chocolate bar wrapped in the national flag) and...
Posted by: Creativepool Editorial
J. Walter Thompson Paris have taken a very literal approach in a bold new campaign that aims to make people think about the CO2 emissions caused by the thousands of cars that make needless small trips every day in ski resorts around the world....
Posted by: Creativepool Editorial
Often cited as one of the most expensive cities in the world, Zürich’s creative potential gets a bad reputation. But amongst the hedge-fund millionaires and the more traditional aspects of life in Switzerland’s largest city,...
Posted by: Kate Lewin
Black Friday is a very modern phenomenon. A true triumph of commercialism, it's a perfectly placed date in the cultural calendar that gained so much attention a few years ago that South Park deemed it necessary to construct a feature-length episode...
Posted by: Benjamin Hiorns
No-one would have believed, at the dawn of the 21st century, that within 20 years we would soon witness the election of the first reality TV American President. The cult Mike Judge (of Beavis and Butthead and Office Space fame) film...
Posted by: Benjamin Hiorns
Yesterday morning, John Lewis officially launched its 2016 Christmas advertising campaign; “Buster The Boxer,” on its official website social media channels. Within hours the internet had voiced its collective opinion. The first...
Posted by: Benjamin Hiorns
The 2016 US general election has been an almighty farce, let's not pull any punches here. Farce makes for great fuel when it comes to creative work though. Running the range from the daft to the strikingly satirical and the just downright bemusing,...
Posted by: Benjamin Hiorns
Once there was a girl, and the girl liked pink very much. Everything she owned was pink. Pink and small, and that’s the way she liked it. But gradually the girl (we’ll call her Emily) grew into a sophisticated woman. Sure, she still liked...
Posted by: House 337
Since releasing his first retail typeface, Feijoa, in 2007, Kris Sowersby, Klim Type Foundry’s founder has received numerous awards and accolades including: a Certificate of Excellence from the New York Type Directors Club; being accepted as a...
Posted by: Kate Lewin
Whilst Microsoft might have made a name for itself as a software company, in recent years it's really been striving to make a big dent in the hardware market. This was underlined in dramatic fashion this week during the company's event on October 26,...
Posted by: Benjamin Hiorns
For those of us who love a good puzzle, but have grown tired of bog-standard brain teasers, a new puzzle from marketing lending platform Funding Circle could be the answer to our prayers. The puzzle takes the form of a boldly colourful collage, which...
Posted by: Benjamin Hiorns
CHI&Partners is launching a new entry-level recruitment scheme called SPARK; which encourages ambitious people from all backgrounds to apply to come and work at the top 20 agency, which was the UK’s most-awarded independent creative agency at this...
Posted by: Creativepool Editorial
The Ding smart doorbell launches on Kickstarter How many times have you missed the doorbell because you were either out of earshot or otherwise indisposed? And how many times have you wished you could simply tell that nuisance caller to jog on...
Posted by: Benjamin Hiorns
“Here Are All The Black People” is a one-day event funded by the proceeds raised annually at The One Show, which was originally created following a panel discussion between Jimmy Smith and Jeff Goodby. The pair were discussing the lack of...
Posted by: Creativepool Editorial
Zeitguised is a German design studio that produce amazing hyper-real animation and CGI and have worked with some of the worlds biggest brands and broadcasters producing highly-stylised films and graphics, including: Absolut, Adobe IBM, Mercedes Benz,...
Posted by: Creativepool Editorial
Worldwide VR & AR is set to grow from $5.2 billion in 2016 to $162 billion in 2020 according to research by the International Data Corporation (IDC). But what does that mean for your business? Is it just another fad? Not according to Goldman Sachs...
Posted by: Creativepool Editorial
The annual London Design Festival has become one of the most expansive and impressive celebrations of design in the world, with hundreds of things to do and see. The festival kicked off in earnest over the weekend, and it's certainly hit the ground...
Posted by: Creativepool Editorial
Food is becoming more and more a central part of our global culture. A recent survey of 2,000 people by IKEA has found that the influence of celebrity chefs and their recipes are fueling the nation’s love of food, with Great British Bake Off...
Posted by: Alexandra Schott
The socially responsible lifestyle brand Lokai recently launched “Walk with Yeshi,” a first of its kind immersive journey built specifically for Facebook Messenger that provides the global community with a completely new way to experience...
Posted by: Creativepool Editorial
Donald Trump’s positions change so often that the simple task of asking, “Did he really just say that?” can be genuinely exhausting. So, SS+K and messaging bot platform Dexter have brought The Donald's most hurtful, damaging, and...
Posted by: Benjamin Hiorns
BBC Worldwide this week announced an exciting partnership with start-up company Thoughtly, leaders in artificial intelligence solutions. With the current rate and magnitude of content produced, consumed and disseminated, increasing the support of...
Posted by: Benjamin Hiorns
Studio Murugiah is an award-winning multidisciplinary creative studio based in London, specialising in illustration, art direction, typography and design. Having produced work for Disney, Marvel, Lucasfilm, Little White Lies, Scribbler and LEON, as...
Posted by: Kate Lewin
Jalila Essaïdi, a 35-year-old Eindhoven designer and entrepreneur, has found an answer to the manure problem in her ongoing search for solutions to major social issues. She has developed a revolutionary technology, which effectively transforms...
Posted by: Creativepool Editorial
The Week in Pokémon We already reported last week on the rather nifty Pokédrone, but in the wake of Pokémon Go's phenomenal success, there have been many more products announced to capitalise on the game's current ubiquity. Nintendo's...
Posted by: Creativepool Editorial
J. Walter Thompson London has reinvigorated its famous grad scheme by opening it up to everybody and extending the disciplines on offer. Called JWT Pioneers, the new scheme is still looking for the brightest range of talent for Account Management,...
Posted by: Creativepool Editorial
Fresh from Cannes and by popular demand, the Straight 8 industry shootout is set to premier in London next week. The screening will be presented by APA in association with Creature of London and with support from and Kodak, Cinelab London,...
Posted by: Creativepool Editorial
Member Agency and storytelling studio Nucco Brain created an animation-led internal comms campaign for John Lewis, to educate partners about a new pension scheme. We spoke to Managing Director, Stefano Morrone, about how the agency approached the...
Posted by: Nucco