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Leaders

FCB Inferno help Brits be better in bed for Holland & Barrett

Health food retailer Holland & Barrett wants to awaken the nation, as it launches its first big creative campaign with new agency FCB Inferno. The multi-channel campaign, spanning TV, press, digital, in-store, experiential and social, aims to improve...

Posted by: Creativepool Editorial
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Leaders

South Korean creatives lampoon Kim Jong Un with fake LinkedIn profile

Whilst the concept behind North Korean dictator Kim Jong Un is genuinely terrifying; a real-life King Joffrey with a god complex born of indoctrinated power and a revolving cabal of yes men, the man himself is rife for parody. One of my favourite...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

CHI&Partners - Argos CHI&Partners and Argos are set to unveiled an incredibly fast-paced new spot this Saturday to promote the speed of the Argos “Fast Track, Same Day Delivery” service, which allows customers to choose from four...

Posted by: Benjamin Hiorns
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J. Walter Thompson create bonkers “Fresher's Fortune” game for HSBC

When we think of University Freshers, it conjures up images of glorious debauchery, taxi cabs doused in teenage vomit and Jägerbombs. What it doesn't bring to mind, even remotely, is the concept of responsible banking. It is, however, one of the...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Leo Burnett - McDonald's McDonald’s has launched a dependably bold new TV spot from Leo Burnett promoting its Chicken Legend range. The spot features an incredibly intimidating Judo instructor at what appears to be a village hall and a man...

Posted by: Benjamin Hiorns
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Leaders

AD STARS 2016: The Big Winners

The winners of the 9th annual AD STARS awards were announced this weekend on Saturday, 27th August, at a gala ceremony held in Busan, South Korea. The winners were chosen from a shortlist of 1,680 finalists from 42 countries. Overall, AD STARS...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

FCB Inferno - Holland & Barrett Health food retailer Holland & Barrett International has added FCB Inferno to its UK agency roster. The majority of their spend will be placed with FCB Inferno who will support their shift to a more digital and...

Posted by: Creativepool Editorial
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Leaders

BMB launches £2 million “Fruity Fling” campaign for Rubicon Spring

BMB has launched a huge £2 million campaign for Rubicon's brand new product, Rubicon Spring. Rubicon Spring is the love child of sparkling spring water and fruit juice, shaking up the water category and containing a svelte 15 calories. The...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

McCann London - Shredded Wheat Shredded Wheat has launched a new brand platform with the message that, on a breakfast of 100% whole grain wheat, you will “Shred” life. We're talking the popular gym parlance here of course, not a...

Posted by: Benjamin Hiorns
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Leaders

Sadiq Khan and David Shrigley launch #LondonIsOpen campaign on the tube

British artist David Shrigley and London mayor Sadiq Khan have launched a series of artist-designed posters for the London underground, which declare that the city will not cut itself off from the rest of the world. Featuring artwork by the...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

BBH London - KFC BBH London and Giles Ripley from Partizan have cast “Randy O’Brien,” the bogus KFC Chief Apology Officer, in a tried and tested comedy classic, the faux corporate apology. Hand-crafted in a single shot, what starts...

Posted by: Creativepool Editorial
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Top 10 Ads of the Week

BBH London - KFC BBH London and Giles Ripley from Partizan have cast “Randy O’Brien,” the bogus KFC Chief Apology Officer, in a tried and tested comedy classic, the faux corporate apology. Hand-crafted in a single shot, what starts...

Posted by: Creativepool Editorial
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Leaders

Stinkdigital create The Flixtape mixtape maker for Netflix

A mixtape was a classic device used by well-meaning but ultimately lazy music fans who wanted to express their own individuality through songs written by other people. The idea was simple, but it was popular for a reason, as it allowed even those...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

Karmarama - Plusnet Plusnet, the award-winning Yorkshire based broadband provider, is launching a new brand campaign demonstrating Plusnet's “Can’t help but be helpful” brand positioning. The integrated brand and direct response...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From the BBC to Brighton Pier

Pentagram - Mastercard The Mastercard logo is arguably one of the most recognisable emblems worldwide, but for the first time in 20 years, Mastercard has thrown caution to the wind by undergoing a thorough rebrand, completed by Pentagram partners...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

CP+B - Fruit of the Loom In an effort to showcase Fruit of the Loom’s new Micro-Mesh Breathable Boxer Briefs, Crispin Porter + Bogusky Boulder has brought “Josh and Donny’s Supercool Superstore for Men” to lurid life. The...

Posted by: Benjamin Hiorns
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Leaders

ZenithOptimedia and Google bring the BFG Dream Jar Trail to the UK

As a young buck, I was all about Roald Dahl, and of all the great author's beloved children's books, The BFG was my favourite. Dahl perfectly managed to capture that impossible middle-ground between sheer terror and war fuzziness, and this same...

Posted by: Benjamin Hiorns
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Leaders

Rise of the Machines: Examining the robotic landscape in 2016

OK I'll level with you, that headline is more than a little clickbaity, as we're still decades away from an actual, potential robotic uprising. The last few years have seen a marked increase, however, in the use of robotics in not only manufacturing,...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From Forever Hope to Netflix

Branch - Forever Hope Foundation The Branch consultancy has worked on the development strategy and brand identity for the charity startup Forever Hope Foundation (FHF), which was set up to partner with other charities and run high-end events for...

Posted by: Creativepool Editorial
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Leaders

Tech Hacks: Ink mapping technology brings tattoos to life

Tattooing is a varied art form, the oldest tattoos ever discovered were found on the body of Ötzi the Iceman who lived sometime around the late 4th millennium BC. And over the centuries tattooing has been used by clans, oriental cultures,...

Posted by: Kate Lewin
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Leaders

Rebrand Roundup: From Pride to Popcorn

Bompas & Parr - Propercorn Institute of Flavour Bompas & Parr has designed popcorn brand Propercorn’s new month long pop-up, “Institute of Flavour.” Based in Soho, London, the pop-up features a popping room and kitchen where...

Posted by: Creativepool Editorial
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Leaders

North rebrands Tate to attract young audience

In an effort to not only unify the numerous galleries, but to engage a younger audience with the museums, North has refreshed the logo for cultural organisation (and institution) the Tate. The new visual identity is being rolled out across all...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

McCann HumanCare - Docusol How could I not begin this week's run of creative excellence with a spot involving a singing nappy? The online film, by McCann HumanCare, is part of children's constipation brand Docusol's “Make a Nappy Happy”...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Jersey, Whisky, the Roundhouse & More

Monotype - Transport for London Monotype, the font and technology specialist, has updated the iconic Transport for London typeface to coincide with its centenary, featuring new hashtag, @ and ampersand signs. The new typeface, called...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: BBDO

Maltesers & AMV BBDO win Channel 4's £1 million Superhumans Wanted Prize Channel 4 has announced that Maltesers and AMV BBDO have won £1 million of the broadcaster’s commercial airtime, staked as part of its Superhumans Wanted...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Taylor Herring - Pimms Jelly Good Show Whilst not technically an ad, I couldn't possibly help but kick things off this week with this wonderful activation by Taylor Herring for Pimms. It would be unpatriotic of me to do otherwise! What the summery...

Posted by: Benjamin Hiorns
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Leaders

Jelly London and RKCR/Y&R go 'Shwopping' with M&S

Commissioned by RKCR/Y&R, Jelly London’s in-house animation team; The Kitchen, has produced a series of quirky animations to promote Marks & Spencer's latest Shwopping campaign to raise money for Oxfam. Featuring Absolutely Fabulous star, Oxfam...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Just So - DFS DFS UK - Ambassador Adam Peaty DFS launched the second phase of its Rio 2016 Olympic sponsorship campaign this week with profiles of three of Great Britain’s Olympic medal-winning hopefuls; cyclist Laura Trott, swimmer Adam...

Posted by: Benjamin Hiorns
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Inspiration

Focal Point: Working in chalk and cheese with Studio C&C

Studio C&C is design duo Adam and Donal, who complement each other's strengths to produce collaborative design, art, publishing and fashion pieces. Their trippy, tropical style caught our eye... First off tell us who you guys are, what you create...

Posted by: Kate Lewin
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Leaders

Top 5 Ads of the Week

Grey London - Go Ahead! #SnackSmart This lively new spot for Go Ahead! Biscuits is directed by Blink Production's The Bobbsey Twins from Homicide, and supports the brand’s relaunch, encouraging consumers to make smart snacking choices through...

Posted by: Benjamin Hiorns
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Leaders

DDB NY get sexually creative for the Wildlife Conservation Film Festival

Sex is a natural part of life that advertising largely ignores because it's not 'clean' or 'safe' enough for many brands, but the DDB New York has thrown caution to the wind with a new campaign for the Wildlife Conservation Film Festival, which...

Posted by: Creativepool Editorial

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