Displaying 937 - 972 of 1204 results
The interactive marketing company, FaceCake, has teamed up with the National Football League (NFL) to bring real-time Try-On to the travelling "NFL Fan Style Tour," a mobile interactive experience that offers the fans a firsthand look at this year's...
Posted by: Creativepool
Saatchi & Saatchi New York's video story "Trust Your Power" for Duracell was honored at the 8th Annual ADCOLOR Awards in Los Angeles on September 21 (Article on CP), the premier event for recognizing those working in mass media to champion diversity...
Posted by: Creativepool
The French luxury house Hermès anounced yesterday their new pop-up e-store, La Maison des Carrés, which is dedicated to the world of Hermès silk. Choosing from the myriad of prints, fabrics, colors, and designs is a difficult task, but...
Posted by: Creativepool
CBGB was founded on the Bowery in New York City by Hilly Kristal in 1973. The New York music venue became a forum for American punk and new wave bands such as the Ramones, Television and Patti Smith Group. In 2013, the former location of CBGB was...
Posted by: Creativepool
The Chrysler brand debuts three on-air new spots as part of its new advertising campaign celebrating the launch of the all-new 2015 Chrysler 200. The on-air campaign, featuring baseball MVP Miguel Cabrera, takes its cue from the iconic poem "Casey at...
Posted by: Creativepool
A big celebration of achievements of those working to champion diversity in the advertising, marketing, PR, media and entertainment industries took on place Friday 20th September in Beverly Hills, California 90210. In a night of celebration, the...
Posted by: Creativepool
Sew Branded, the brand image and marketing consultancy based in New York, has recently been honoured with a Clio Music Award for their “Together Against Bullying” public service announcement, which featured the boy band phenomenon One...
Posted by: Benjamin Hiorns
Anheuser-Busch, the brand behind the ubiquitous American beer Budweiser, recently announced a partnership with the award-winning experiential marketing platform Gratafy. The partnership will enable the world's largest beer brand to connect with its...
Posted by: Benjamin Hiorns
Ogilvy & Mather has developed a TV spot urging Indians to get involved with the Hero Indian Super League with an official TV campaign called “C'mon India, Let's Football!” The TV spot forms the basis of an extensive, 36-day, 360 degree...
Posted by: Benjamin Hiorns
The South Korean electronics firm LG recently announced its first Ultra HD 4K OLED TV, which is due to hit shelves in the US. The cutting-edge, market leading TV is available in 65-inch and 77-inch classes and offers a picture that combines the...
Posted by: Benjamin Hiorns
Comedic actor Paul Rudd, who is perhaps best known for his roles in comedy hits such as Anchorman, I Love You, Man and This Is 40, and is currently filming a role as the superhero Ant Man in the Marvel film of the same name, has been named as the new...
Posted by: Benjamin Hiorns
TBWA, the Omnicom owned global advertising agency, has been named the global agency of record for Airbnb, the San Francisco-based hospitality website, which effectively acts as a social networking site for lodgers and landlords looking for short-term...
Posted by: Benjamin Hiorns
Old El Paso, the brand famous for providing Britain with fast Mexican food, will be promoting its new “Stand 'N' Stuff Tortilla” soft taco range through Facebook and Buzzfeed in a new digital campaign engineered by UM London. The idea of...
Posted by: Benjamin Hiorns
You're probably familiar with the magazine Private Eye. If not, you just need to know it's the longest running satirical publication in the UK (maybe the world), is edited by Ian Hislop from 'Have I Got News For You', and is still remarkably fresh,...
Posted by: Magnus Shaw
Channel 5's new owners, Viacom, who bought the channel for £450 million back in May and will be taking it over later this month, has announced that they will not be shutting down the channel's in-house advertising sales team, likely...
Posted by: Benjamin Hiorns
Papa John's, the internationally renowned pizza chain and official “Pizza Sponsor” of the NFL, has launched a new integrated advertising and social media campaign to coincide with the start of the 2014/2015 NFL season, which kicks off...
Posted by: Benjamin Hiorns
The teenage actress, recording artist and author Zendaya (known to her friends and family as Zendaya Coleman) has signed up to be the official spokesperson for this years Trick-or-Treat for UNICEF; an iconic, annual campaign, which asks kids in the...
Posted by: Benjamin Hiorns
Ogilvy & Mather's growing international leadership team added another string to its bow yesterday when it was announced that Antonio Nunez will be serving as the new head of planning of the agency's Chicago office, starting this month. Nunez, who is...
Posted by: Benjamin Hiorns
Toyo Tire & Rubber Co, the Japanese tire company, announced yesterday that they were to support AC Milan as a Premium Sponsor for the 2014-2015 Serie A, the Italian professional football league, which kicked off over the weekend. The company will...
Posted by: Benjamin Hiorns
In a new TV spot created by BBDO New York for Snickers' “You're Not You When You're Hungry” campaign, rookie Cleveland Browns quarterback Johnny Manziel (known as “Johnny Football” by fans) is transformed by sheer hunger into...
Posted by: Benjamin Hiorns
Marketing Evolution CEO, Rex Briggs presented new findings and new analytic capabilities at the Association of National Advertisers (ANA) Innovation Day hosted by Disney. Briggs' presentation, entitled ACCELERATING THE TRANSFORMATION AND INNOVATION...
Posted by: Creativepool
The full-service, Floridian marketing agency BMI Elite, recently decided to arrange a company-wide Ice Bucket Challenge earlier this week, raising over $3000 for the ALS Association in the process. The Ice Bucket Challenge is the latest 'nomination'...
Posted by: Benjamin Hiorns
Electronics giants Samsung recently unveiled a new digital in-store display known as “Centre Stage,” in an effort to show off its vast portfolio of appliances to customers in true-to-life size. The display, which launched yesterday at a...
Posted by: Benjamin Hiorns
As the first American brand to bring modular, computerised steam shower systems to the US, Ariel Bath is looking to set Ariel at the standard in luxury for in-home steam showers with its 2014-2015 brand campaign. The "Healthy Living at Home" campaign...
Posted by: Benjamin Hiorns
Publicis Worldwide North America has announced that CEO Andrew Bruce has chosen Julie Levin, a rising star in the advertising industry, to round out his new executive team as chief marketing officer at the agency. Levin will be joining the agency's...
Posted by: Benjamin Hiorns
Boutique Los Angeles creative agency Omelet announced recently that Shannon McGlothin has been signed as the shop's group creative director. McGlothin, who is a veteran of the industry with time spent at several prominent agencies, will be leading...
Posted by: Benjamin Hiorns
Regular readers of the Creativepool blog will know that, although I am no artist, I like nothing more than to spend several hours at an exhibition, having a good moan. True, I don't need to be in an exhibition to do that; Ed Reardon lives - he's 42...
Posted by: Ashley Morrison
The American Honda Motor Company announced yesterday that it would be consolidating the lion's share of the digital marketing for both its primary Honda brand and its Acura luxury brand into a new team drawn from Razorfish and other members of the...
Posted by: Benjamin Hiorns
The London-based Soho House brand, which specialises in offering refined, luxury social facilities and accommodation, recently unveiled its latest venue in the famous windy city of Chicago. The 40-room boutique hotel and social club has been under...
Posted by: Benjamin Hiorns
There were some quite exciting moves in LA adworld yesterday. For starters, it was announced that Mark Peters has joined TBWA\Chiat\Day's LA office as creative director. Peters joins TBWA\Chiat\Day from Deutsch LA, an agency he joined in 2010 after...
Posted by: Benjamin Hiorns
A new digital project by AKQA seeks to “Explore the stories of Levi wearers” and invite users to add their own. “Live In Levi's” is a digital experience that has been designed to “Engage and activate the expansive global...
Posted by: Benjamin Hiorns
A new campaign will be launched by Nissan this week for their line of rugged commercial vans in conjunction with TBWA/Chiat Day, which stars American rockstar and Poison frontman, Bret Michaels. The campaign, called “Tough Love”, is...
Posted by: Benjamin Hiorns
DigitasLBi Chicago will be bringing in writers from Buzzfeed, the web's foremost social news and entertainment website, to help generate more effective social advertising campaigns. Writers will be brought in through the “Buzzfeed in...
Posted by: Benjamin Hiorns
The Publicis Groupe customer engagement agency, Rosetta announced yesterday that Steve Libenson has been hired as Partner at Rosetta Consulting. This is a key hire, which will serve to strengthen the industry-leading practice. Libenson will be based...
Posted by: Benjamin Hiorns
The Ad Council, North America's largest PSA producer, announced yesterday at its 61st Annual Public Service Award Dinner, which is to be hosted by comedian and satirist Stephen Colbert, will be honouring FedEx chairman and CEO, Frederick W. Smith....
Posted by: Benjamin Hiorns
The Advertising Club of New York, a professional organisation that represents the vision and mission of the global advertising industry, honoured 12 members for Outstanding Support and named 6 new board directors at the 118th Annual Meeting of the...
Posted by: Benjamin Hiorns