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Displaying 37 - 72 of 4537 results

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Leaders

Havas acquire award-winning German agency

It was announced recently that The Havas Group has acquired the award-winning German agency, Bird & Schulte Advertising, a leading health and wellness communications agency which offers a full spectrum of services including advertising, digital...

Posted by: Creativepool Editorial
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Leaders

Publicis acquires a stake in Singaporean agency Arcade

It was announced yesterday that Publicis Worldwide has acquired a minority stake in Arcade, the home grown ad agency based in Singapore. The agency also has offices in Shanghai, Tokyo, Jakarta and Indonesia (the Indonesian office was opened recently...

Posted by: Benjamin Hiorns
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Leaders

Former M&C Saatchi CEO moves to MDC Media Partners agency, Assembly

Assembly announced yesterday that former M&C Saatchi CEO, Jeff Brooks, had joined them as the agency's chief commercial officer. The move, effective immediately, will see Brooks leading the forward-thinking, New York-based scaled media agency's...

Posted by: Benjamin Hiorns
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Inspiration

The agency founder who became her own client #BehindTheBrand

Sister Mary, a new strategic design agency founded by Leigh Chandler, has unveiled the design for a limited-edition run of intricately designed votive candles. The client? Leigh herself. Leigh, whose 20 year career has seen her design for major...

Posted by: Creativepool Editorial
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Inspiration

The fake agency pitching for the world’s largest oil and gas company

“Fake it until you make it” is a common adage in the creative industries but never before has it rang so true as with the spoof ad agency created to satirise the notoriously amoral oil and gas company Saudi Aramco. Climate collective...

Posted by: Benjamin Hiorns
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Workshop

Ten Red Flags to Look for When Hiring a Marketing Agency in 2024

UK businesses have been warned to look out for ten red flags when engaging with a digital marketing consultancy, such as guaranteed results, lack of transparency, a focus on vanity metrics and more. Despite current economic challenges, the first...

Posted by: outbloom
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Inspiration

The World’s First Augmented Performance Agency #CompanySpotlight

It’s one of those ideas that you’re amazed nobody had before. Will Scougal, however, was the one to finally give it wings as the Founder and MD at Make My Day. The idea in question was using augmented reality to bring brands into...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on Baggi, an agency born in lockdown

This week, we caught up with Mark Baxter, Founder at Baggi, to discuss his young agency’s beginnings and optimistic future. How was your company born and where are you based? BAGGI were born in the middle of lockdown. It felt like the right...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on former BBC in-house agency Red Bee Creative

Charlie Mawer, Executive Creative Director at Red Bee, discusses the journey of Red Bee Creative. How was your company born and where are you based? We’re an agency born in TV and we’re based in Broadcast Centre, White City. Red Bee...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on Obelisk Agency Creative Director, Silvia Bosoiu

A creative director with over a decade of experience, Silvia is a fascinating individual that loves to experiment with ideas and let her mind run wild. As Co-Founder and CD at the Obelisk Agency, she has worked for everyone from tiny startups to...

Posted by: Creativepool Editorial
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Workshop

How to Choose a VFX Agency

In today's world of cutting-edge technology and visual storytelling, Visual Effects (VFX) play a vital role in enhancing the cinematic experience. Whether you are producing a movie, a television show, a commercial, or any other visual media project,...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on Miami agency Might & Matter

This week, we’re talking to Milton Lebron, Co-founder & Executive Creative Director at Might & Matter, a relatively young agency based in Miami, Florida that are looking to establish meaningful connections that go beyond mere...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on JOAN, a very modern agency

This week we're shining our company spotlight on an award-winning creative company named Independent Agency of the Year by Campaign and Small Agency of the Year by Adweek. JOAN is all about inclusion and diversity and its Co-Founder and Chief...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on one-of-a-kind human experience agency Hawkeye

For this week’s company spotlight, we spoke to Brendan McKenna, Senior Vice President, Executive Creative Director at Hawkeye, a Publicis company. How was your company born and where are you based? Hawkeye is actually an amalgam of multiple...

Posted by: Creativepool Editorial
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Inspiration

How to Prioritise Wellbeing at Your Agency #PurposeMonth

In the increasingly fast-paced world of the creative industries, the relentless pursuit of innovation and success generally takes centre stage. However, amidst all the demands, pressures, and deadlines, it is essential to prioritise the wellbeing of...

Posted by: Benjamin Hiorns
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Inspiration

The agency of tomorrow focusing on the youth of today | #CompanySpotlight

We Are Futures is a brand and social impact agency, which specialises in the youth markets of tomorrow. They analyse how young people think, react, talk and behave, and help businesses connect with young people and their families. This week, we...

Posted by: Creativepool Editorial
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Industry

How to choose a social media agency

Social media has become a crucial part of any business’s marketing strategy. It’s an effective way to reach a large audience, build brand awareness, and engage with customers. However, managing social media accounts can be time-consuming...

Posted by: Creativepool Editorial
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Workshop

How to choose a direct marketing agency

Ever wish you could just cut all the middlemen out of marketing and get straight to the point? Direct marketing is your answer. As the name suggests, direct marketing is a means of marketing directly to your customers via multiple channels. Direct...

Posted by: Creativepool Editorial
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Industry

2023 Resolutions: Top tips from entrepreneurs & agency leaders

People use a new year as a fresh start, evaluating the past year with introspection and making goals for a better year ahead. Work-related new year’s resolutions for freelancers and business owners are created in this process. While many...

Posted by: Creativepool Editorial
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Workshop

How to choose a digital agency

The number of active internet users has increased every year for the last 20 years. The technological advancements of society have had a staggering effect on marketing. Marketing began as a simple job of posting an ad in your newspaper or buying a 30...

Posted by: Creativepool Editorial
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Industry

Diary of an intern – Emily Lofts on how agency life compares to Uni

Emily Lofts joined us in August as a paid design intern, after she wowed us in one of our portfolio review programmes. Halfway through her internship, we asked Emily to reflect on what she’s learnt so far, what students might find useful to...

Posted by: StormBrands
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Industry

The Tokyo agency that took on the world and won | #CompanySpotlight

Global design-driven creative agency monopo is an independent creative agency born in Tokyo, with offices in London, New York and Saigon that helps brands be their most inspiring selves. Their goal is to inject personality into digital design and...

Posted by: Creativepool Editorial
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Workshop

How to choose a web design agency

While social media might have become an incredibly important tool, nobody is going to take your business seriously without a website. Designing that website is a key task as it needs to find a perfect balance between form and function. It’s a...

Posted by: Benjamin Hiorns
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Workshop

How to choose a production agency

It takes literal seconds for a potential customer to form an opinion of your brand and opinions that are already formed can be almost impossible to change. That’s why advertising remains such a valuable tool and, while what you have to say (the...

Posted by: Creativepool Editorial
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Workshop

How to choose a PR agency

For all intents and purposes, your PR agency is your public face to the working world, at least in a B2B sense. It’s the middle ground between you and the wider world and it exists to contextualise and communicate your successes and your...

Posted by: Creativepool Editorial

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