Displaying 3313 - 3348 of 4037 results
TBWA, the Omnicom owned global advertising agency, has been named the global agency of record for Airbnb, the San Francisco-based hospitality website, which effectively acts as a social networking site for lodgers and landlords looking for short-term...
Posted by: Benjamin Hiorns
According to TBWA\South Africa CEO Derek Bouwer, TBWA is looking to acquire as many as six new agencies over the next year within the region. The group, which is owned by the Omnicom holding company recently acquired 80% of HDI Youth Marketers, the...
Posted by: Benjamin Hiorns
It was announced yesterday that the Publicis Groupe is to acquire the design agency Turner Duckworth on behalf of the Leo Burnett network, which it owns. Turner Duckworth is most known for its designs for Coca-Cola, particularly its 2012 redesign of...
Posted by: Benjamin Hiorns
You're probably familiar with the magazine Private Eye. If not, you just need to know it's the longest running satirical publication in the UK (maybe the world), is edited by Ian Hislop from 'Have I Got News For You', and is still remarkably fresh,...
Posted by: Magnus Shaw
Channel 5's new owners, Viacom, who bought the channel for £450 million back in May and will be taking it over later this month, has announced that they will not be shutting down the channel's in-house advertising sales team, likely...
Posted by: Benjamin Hiorns
In a completely bonkers (and utterly ingenious) move, Mr Kipling has teamed up with JWT London to create the latest part of its new-look ad campaign, which attempts to bridge the gap between print and experiential advertising. In this instance, the...
Posted by: Benjamin Hiorns
Tham Khai Meng, Ogilvy & Mather Worldwide's chief creative officer, recently announced that Cesar Agost Carreno, the vice president of creative at Ogilvy & Mather Mexico has been appointed to the agency's Worldwide Creative Council (WCC). Carreno...
Posted by: Benjamin Hiorns
Today, in the late afternoon, it all kicked off on Twitter. Was it despair at further appalling news seeping from the Middle East? Or fury over another catastrophic governmental decision? Of course not. It was the revelation that Twitter itself is...
Posted by: Magnus Shaw
Nationwide Mutual Insurance has decided to dig into its vaults as part of a complete corporate branding overhaul. The insurer will be debuting a redesign of its logo, which puts the soaring eagle back where it belongs, alongside a new campaign...
Posted by: Benjamin Hiorns
OnLive, the world leader in cloud gaming, announced today that they are to form a strategic partnership with TP Vision, the manufacturing arm of Philips, which will involve the OnLive Game Service being pre-installed on all new Android powered...
Posted by: Benjamin Hiorns
The teenage actress, recording artist and author Zendaya (known to her friends and family as Zendaya Coleman) has signed up to be the official spokesperson for this years Trick-or-Treat for UNICEF; an iconic, annual campaign, which asks kids in the...
Posted by: Benjamin Hiorns
Ogilvy & Mather's growing international leadership team added another string to its bow yesterday when it was announced that Antonio Nunez will be serving as the new head of planning of the agency's Chicago office, starting this month. Nunez, who is...
Posted by: Benjamin Hiorns
The Publicis Groupe has announced yet another new acquisition, this time in the shape of Nurun, the global technology consultancy based in Montreal, Canada. Publicis acquired the company for 125 million Canadian dollars from Quebecor, who said they...
Posted by: Benjamin Hiorns
Brands have forgotten what being ‘social’ actually means and need to put more effort into ‘working the room’ on social media, says Rena Varsani, head of copy. Bear with me for a moment while I ask a patronising question: can...
Posted by: Rufus Leonard
Toyo Tire & Rubber Co, the Japanese tire company, announced yesterday that they were to support AC Milan as a Premium Sponsor for the 2014-2015 Serie A, the Italian professional football league, which kicked off over the weekend. The company will...
Posted by: Benjamin Hiorns
It was announced over the weekend that Finnish mobile gaming company Rovio Entertainment's CEO, Mikael Hed is to leave the company after five years, which have seen him helm them through a genuine pop culture phenomenon in the shape of Angry Birds;...
Posted by: Benjamin Hiorns
Reports have been leaking in over the weekend that Liberty Global, the owners of Virgin Media, are looking at placing a takeover bid for ITV. The telecommunications and television company owned by billionaire John Malone has reportedly been...
Posted by: Benjamin Hiorns
Tata Sons Limited, the principal investment holding company of the Tata Group, recently appointed JWT as the creative agency for its global brand campaign. The three core messages that the agency, which is the world’s best-known marketing...
Posted by: Benjamin Hiorns
Whilst the 2014 “Apple Event” has been rumoured for a while now, the bombshell was finally dropped yesterday when the tech giants sent out invites for an event on the 9th of September with the tagline, “Wish we could say...
Posted by: Benjamin Hiorns
Leading North, the full-service boutique hospitality consulting firm, recently announced the launch of a brand new social media and digital marketing platform, which has been built from the ground up by a team of highly skilled and innovative digital...
Posted by: Benjamin Hiorns
As part of the PR surrounding the launch of Uncle Ben's new “Ben's Beginners” campaign, which is encouraging kids to get involved in the kitchen, Abbott Mead Vickers BBDO has launched a new two-minute online film called “Where's the...
Posted by: Benjamin Hiorns
Last night the Horseshoe Casino in Baltimore opened its doors to the public for the very first time, bringing a touch of Las Vegas glamour to “Charm City.” The ambitious entertainment complex promises to compare with the very best that...
Posted by: Benjamin Hiorns
It was confirmed yesterday that McCann Worldgroup have poached WPP's Jean-Michel Wu as chief talent officer. The move, effective from the 20th of October, will see Wu moving from his base in Shanghai to Singapore, where he'll be responsible for...
Posted by: Benjamin Hiorns
DigitasLBi, the Publicis Groupe's global digital marketing and technology agency, recently acquired a new digital agency of their own in the form of South African shop Liquorice, which will form part of DigitasLBi's Middle East & Africa region under...
Posted by: Benjamin Hiorns
Information has been trickling in over the bank holiday weekend to suggest that Ogilvy & Mather have won the consolidated global and North American accounts for Coke Zero. The agency had already been handling the brand outside the US, but until now,...
Posted by: Benjamin Hiorns
News has been trickling in through the grapevine over the last 24 hours, suggesting that online retail giants Amazon have purchased the streaming site Twitch for over $970 million (, edging out Google, who have reportedly been in talks to acquire the...
Posted by: Benjamin Hiorns
Haier India, the consumer durables and home appliances firm, recently named TBWA\India as their media agency of record, meaning the agency will be responsible for all creative communication in print, outdoor and TV/Radio, taking over the mandate from...
Posted by: Benjamin Hiorns
GoPro, the developers of the mobile HD video camera that has been taking the world by storm, recently unveiled a new device that allows GoPro owners to film from the perspectives of their dogs. The new 'Fetch' mount, which is the company's first pet...
Posted by: Benjamin Hiorns
Last week the California-based direct response advertising agency announces expansion by their new office in Nashville, Tennessee. The Creative Direct Marketing Group (CDMG) is a full-service direct response and digital advertising agency with...
Posted by: Creativepool
Andre Harrell, vice chairman of REVOLT, the multi-genre, multi-platform network, recently announced that the "REVOLT Music Conference" is to be renamed the "REVOLT Media Conference," in recognition of the growing convergence of media and music....
Posted by: Benjamin Hiorns
By the 1980s, it looked like Coca-Cola had maximised its growth potential. But it wanted more. The biggest soft drinks company in the world had two options: steal customers from other beverage companies or encourage its pre-existing loyalists to buy...
Posted by: bluemarlin
Gourmet chocolate makers Scharffen Berger recently launched a unique new out-of-home advertising campaign in San Francisco, which ties into social media by featuring everyday consumers as its stars at 50 digital boards located throughout the city....
Posted by: Benjamin Hiorns
AccuWeather, the internet's top global weather information company, recently announced that a new version of its “Weather for Life” app has been released for Windows Phone users. This iteration of the app, which is also available for...
Posted by: Benjamin Hiorns
The full-service, Floridian marketing agency BMI Elite, recently decided to arrange a company-wide Ice Bucket Challenge earlier this week, raising over $3000 for the ALS Association in the process. The Ice Bucket Challenge is the latest 'nomination'...
Posted by: Benjamin Hiorns
Electronics giants Samsung recently unveiled a new digital in-store display known as “Centre Stage,” in an effort to show off its vast portfolio of appliances to customers in true-to-life size. The display, which launched yesterday at a...
Posted by: Benjamin Hiorns
An internal announcement made yesterday has stated that Doug Scott, the president and founder of Ogilvy Entertainment, will be joining WME | IMG as the firm's New York-based executive vice president of marketing and brand solutions. A new role...
Posted by: Benjamin Hiorns