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Leaders

Top 5 Ads of the Week: Christmas Special

It's that time of year again when brands start milking our emotional connection to Christmas, so here I'll be looking at a few of the more interesting Christmas-themed ads to debut in recent weeks. I won't be featuring the annual John Lewis spot from...

Posted by: Benjamin Hiorns
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Leaders

The Latest Highlights & Trends in Tech

The first VR musical instrument is backed by Abbey Road A virtual reality musical instrument has been developed that can potentially mimic thousands of instruments through a unique (and really rather clever) 3D sensor. The design of the boldly named...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

MEC MEC has promoted Marc Pearson to the newly created role of managing director of its Performance division, Jason Dormieux, the agency’s joint CEO announced today. His promotion reflects a doubling in size of MEC Performance across both its...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Computing goes horizontal Altwork, a US design company, is set to release an adaptable office chair that lets users sit, stand or lie down while using their computers. The concept is aimed at high-intensity users, meaning people who spend at least...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

McCann London McCann Worldgroup has announced Alex Lubar as CEO of McCann London. Currently McCann Worldgroup's New York-based Global Chief Marketing Officer, Lubar will transition to his new role beginning January 2016. He succeeds Zaid Al-Zaidy,...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Facebook has your back! Just when we were all quite content in picturing Facebook as an irredeemable, voyeuristic cess pit, (not that it would stop us using it of course) they’ve only gone and revealed themselves as bastions of the revolution!...

Posted by: Benjamin Hiorns
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Leaders

IAB UK Digital Upfronts: Twitter push video in a big way

Twitter showcased a selection of exciting new mobile video applications and tools during their lunchtime session at the IAB UK Digital Upfronts last Thursday (October 22), while guests enjoyed cocktails and canapés at the BEAT nightclub in...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Frequency540 Independent digital marketing agency Frequency540 has hired veteran creative talent Tom Quish to oversee creative content and campaign development for a number of its ambitious clients. Quish, former Razorfish creative director, will...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BBH New York - Playstation The latest edition of the Star Wars Saga, The Force Awakens, won't hit cinema screens until December 17 in the UK, but the marketing frenzy has begun already. Toys have hit already hit store shelves, and the final official...

Posted by: Creativepool Editorial
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Leaders

How brands are celebrating Back to the Future Day

It's October 21st 2015, which any self-respecting 80's cinema fanatic will tell you with no small amount of enthusiasm is the date Marty McFly arrives in the future in Back to the Future 2. Of course, this isn't the first time we've caught up with a...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

Leo Burnett India Leo Burnett India has appointed Sachin Das Burma as Group Executive Creative Director at its Delhi office. Sachin comes to the team having built his credentials across several marquee brands. Sachin joins from Draft FCB Ulka where...

Posted by: Creativepool Editorial
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Leaders

Feed move to the Tea Building in Shoreditch

This week Feed moves into the Tea Building, the jewel in the crown of Shoreditch High Street, which will give them the room to grow into one of London’s top tier digital agencies. The new office, four times the size of its former location in...

Posted by: Creativepool Editorial
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Leaders

JWT and Kantar Media work to understand Gender Diversity

With traditional (and some might argue antiquated) gender roles in a state of rapid flux, it's more important than ever to understand clearly what society as a whole feels about the notion of gender equality. JWT London and media intelligence...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Frequency 540 - Lincoln Park Zoo Frequency540, an independent digital marketing agency, has been selected by Lincoln Park Zoo as its new agency of record. The zoo sought a strategic partner to optimise their brand to seed awareness and clarify its...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week

Leo Burnett London - Freeview Freeview unveiled its biggest ever advertising campaign from Leo Burnett London this week to launch its connected TV service Freeview Play. The new “Set Yourself Free” TV spot launched as a premiere ad break...

Posted by: Creativepool Editorial
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Leaders

Would you drive a cardboard Lexus?

In the wake of VW-gate, car makers are now making even more of an effort to design vehicles that are as eco-friendly as possible. Something tells us that this cardboard Lexus might be a one-off though. The luxury car makers typically work with sheet...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: AMV BBDO

AMV BBDO help Nicorette achieve the incredible AMV BBDO has brought a unique and powerful story to life for Nicorette in a campaign that launched this week on the company's YouTube channel, website, digital and mobile channels in the UK. After years...

Posted by: Creativepool Editorial
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Leaders

Adobe unleash their connected creative canvas

Adobe recently announced some major upgrades to its range of creative products as it bids to turn its Creative Cloud into a “Connected Creative Canvas” by forging stronger connections between its various desktop and mobile apps, most of...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights in Tech

Apple file a patent for the Smart Ring In a week that saw the iPhone 6S sell 13 million units in just three days during its launch weekend (compared to 10 million for the iPhone 6 last year), Apple has also filed a patent for a “Smart...

Posted by: Benjamin Hiorns
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Leaders

Airbnb aquire a Russian wearables start-up

Lapka, a small Russian hardware start-up devoted to turning sensors (such as Geiger counters) into luxury items, has caught the eye of Airbnb, who snapped up the company this week for an (as yet) undisclosed sum. Lapka is now based in San Francisco,...

Posted by: Creativepool Editorial
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Leaders

Live streaming from AdWeek: Liberty Theater: Wednesday

Live Stream: 9:00 - Native Ad Forum We have arrived at a turning point for advertising on the modern Internet. A moment where we lay to rest the notion that interruption is the core tactic to produce attention and commit to a future built on...

Posted by: Creativepool
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Leaders

London Design Festival 2015: The Highlights

Somerset House At this year’s festival, Somerset House, which is often seen as one of the main hubs of the event, exhibited a range of exciting design innovations. From tree-shaped furniture to a piano played by light and a virtual reality...

Posted by: Creativepool Editorial
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Leaders

Kate Moss becomes an interior designer

There are few things more infuriating than when a celebrity suddenly decides to change lanes and try their hand at something else, just because they know they can. Every rapper thinks they can be an actor and ever actor thinks they can be a rockstar,...

Posted by: Benjamin Hiorns
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Inspiration

Focal Point: Advice from Tim Jarvis on how to get your work noticed

As one of the driving forces behind the design-led portfolio website Fabrik, Tim Jarvis is no stranger to presenting his work in a beautiful way. He's created brand identities for the likes of The Pressery, London's first almond milk producer, as...

Posted by: Jade French
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Leaders

The Week in Tech

Visa Europe imagine the future of wearable payments Visa Europe has been working with industrial design students from Central Saint Martins College of Art and Design to develop concepts for new wearable payment devices. They were tasked with...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week

Forsman & Bodenfors – H&M H&M looks set to break all the fashion rules in a new campaign from Forsman & Bodenfors featuring punk icon (and walking leather pin cushion) Iggy Pop. It hinges on a film narrated by the Stooges frontman, which carries a...

Posted by: Creativepool Editorial
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Leaders

LDF Spotlight: Tom Dixon’s Pop-up Department Store

British lighting and furniture designer extraordinaire Tom Dixon has been one of the major talking points of the London Design Festival this week with his one-of-a-kind pop-up department store. The “Multiplex” is said by Dixon himself to...

Posted by: Benjamin Hiorns
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Leaders

Zimmerman win with fitness at Global Fashion Battle

Earlier this month, Zimmerman sent a pair of Digital Innovation team members to the Miami Startup Weekend, part of the wearables and fashion tech Global Fashion Battle powered by Google for Entrepreneurs. They ended up taking first place with their...

Posted by: Creativepool Editorial
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Leaders

Marking 60 years since the first TV Advertisement

TV advertising might have been largely supplanted by online ads and social media in the last few years, but as long as television adheres to the same model (in others words, before Netflix-style streaming on-demand becomes the rule rather than the...

Posted by: Benjamin Hiorns
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Industry

Compelling country showcases & engaging installations at Tent London

Remaining in our iconic ex-industrial building at the Old Truman Brewery for the 9th year, Tent & Super Brands London will host over 440 diverse and inspiring independent designers, global brands and installations from 29 countries. Tent London 2015...

Posted by: London Design Fair
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Leaders

Top 5 Account Wins of the Week

BBH London – London Fashion Week ZAG, the branding and venturing division of BBH London, has been appointed by the British Fashion Council (BFC) to be the lead creative agency for London Fashion Week (LFW) after a competitive pitch. Coinciding...

Posted by: Creativepool Editorial
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Leaders

Inaugural UK Agency Award winners announced

The first ever UK Agency Awards (a joint venture between The Art of New Business and Don’t Panic Events) was held in a glamorous ceremony at the Emirates Stadium last Thursday (September 10), which was attended by 200 industry professionals...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: MVM talks iconic portraits and minimalism

Norwegian designer Magnus Voll Mathiassen (aka. MVM) has been working in design for over ten years. In that time he's amassed an impressive bulk of work. Whether it's sketchy minimalist portraits of pop culture icons like Kanye, or sketching for...

Posted by: Jade French

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