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The Cannes Lions International Festival of Creativity is underway and tonight the first awards ceremony will take place at the Palais des Festivals where the first wave of winners will be announced. Ahead of the five awards shows taking place every...
Posted by: Creativepool Editorial
A new online video series from Shutterstock offers a behind-the-scenes look into the stories of photographers, illustrators, videographers and composers who contribute. Shutterstock Presents showcases how the platform fits into the artists' lives...
Posted by: Shutterstock
It’s been a busy week for French clothing brand Lacoste and its creative agency BETC Paris. As well as launching the second instalment of its Save Our Species campaign for Biological Diversity Day, it released a new ad capturing the deep...
Posted by: Creativepool Editorial
Most of us are guilty of (and feel guilty about) comparing ourselves and lives to what we see on social media. The stream of beautiful people, places and things can sometimes feel relentless, with everyday consumers and influencers alike feeling the...
Posted by: Creativepool Editorial
After speaking at the Brand Film Festival in London recently, I decided to share my approach when using video in a campaign with a cause (capital ‘C’, or otherwise). Film can be an incredibly powerful way of amplifying your brand purpose,...
Posted by: Creativepool Editorial
When it came to launching a new campaign for automotive brand ŠKODA recently, the client pointed to the success of its work with Paloma Faith last year for inspiration as it sent sales through the roof. But the Fallon creative team on the...
Posted by: Creativepool Editorial
I have always deeply revered nature. Growing up in Cornwall surrounded by the ocean on (almost) all sides has meant I’ve always been aware of the scale of the wild world outside. I am keenly aware of the beauty of nature, but never forget the...
Posted by: George P. Johnson UK
To mark the launch of the eighth and final season of Game of Thrones and a new limited-edition range of OREO cookies aligned with the series, New York-based digital agency 360i created a unique title sequence with US cable network HBO. The 50-second...
Posted by: Creativepool Editorial
UK reatailer Waitrose has issued an apology after receiving customer complaints about a trio of chocolate ducklings being sold in its stores. The set of ducks included three types of chocolate that were labelled as crispy, fluffy and ugly, with the...
Posted by: Creativepool Editorial
Tim Leary famously referred to virtual reality (VR) as "LSD for the 90s". And after my recent trip to the Virtual Cinema at SXSW, it became obvious why. Up until now, VR for me, had been a pretty shallow experience, rather like a ride on Space...
Posted by: Russell Schaller
The head of social at one of the world’s largest cereal brands believes advertising agencies are under increasing pressure from a new generation of social influencers. Joseph Harper, who looks after social campaigns in the UK & Ireland at the...
Posted by: Creativepool Editorial
Dutch Design Week is renowned for future thinking and concept-driven projects, making it one of the top design events of the year. This year’s exhibit revolved around something that’s top of the agenda for everyone from governments to...
Posted by: Pearlfisher
London, AI-powered social media marketplace, Lobster, announced on Monday that they have launched a crowdfunding campaign via Crowdcube to fuel their disruptive adtech platform and further their battle in fair and legal visual licensing. Enabling...
Posted by: Lobster
Mother - MoneySuperMarket MoneySuperMarket is back on our TV screens this week, as two Sindy dolls save money on their household bills and break out of “Sindyville,” in a humorous homage to “Thelma & Louise.” The 60-second...
Posted by: Creativepool Editorial
With summer over and the Christmas season just starting, it’s busier than ever at JJ Media Group. We have an incredible line-up of new exclusive events coming up over the next two months, starting with an epic free rave to celebrate the new...
Posted by: JJ Media Group
AKQA Chris Wallace joins AKQA as Client Partner of media in the San Francisco studio. Chris has 15 years’ experience in a variety of digital strategy and global client leadership roles focused on data-driven decision making, innovation and...
Posted by: Creativepool Editorial
Wieden+Kennedy - Nike Nike has released their full “Just Do It” ad featuring Colin Kaepernick. The ad has Kaepernick narrating over a series of inspirational athletes and their stories of struggle: from MLS star Alphonso Davies’...
Posted by: Creativepool Editorial
Great State - Aston Villa Great State has been appointed by Aston Villa to deliver a customer-first digital proposition to market, enriching fan enjoyment and participation with a modern approach to the club’s digital portfolio. The agency...
Posted by: Creativepool Editorial
SomeOne - Wolverhampton Wanderers Design studio SomeOne has developed a new brand identity for the Wolverhampton Wanderers (Wolves) football club. The new branding was created to reflect the new era of the club under the leadership of the Fosun...
Posted by: Creativepool Editorial
WCRS - Royal Marines Commandos The Royal Navy has launched a new recruitment campaign for the UK’s world renowned amphibious force, the Royal Marines Commandos. The campaign gives new meaning to the Royal Marines’ long running line...
Posted by: Creativepool Editorial
Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...
Posted by: Creativepool Editorial
TMW Unlimited - Simple The glamorous girls of Little Mix star in the new advertising campaign for Unilever’s skincare brand Simple, created by TMW Unlimited. Part of a tie-up between the award-winning band and Unilever, the activity also...
Posted by: Creativepool Editorial
Etcetera - Ben Dutch telecom provider Ben, and Amsterdam-based creative agency Etcetera, have launched the Ben-branded phone-condom - an eye-catching stunt to kick-off their “Better in Bed” campaign - and a radical solution to some of...
Posted by: Creativepool Editorial
Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...
Posted by: Creativepool Editorial
Cannes Lions 2018 was a more reserved affair than perhaps we were used to, but it was no less inspiring. Indeed, many found the atmosphere this year to be a little more relaxed and a little more open. Whether this was by happenstance or design, it...
Posted by: Benjamin Hiorns
I’ve been to Cannes. I’ve had a good time, sipping rosé and downing hideous alcohol combinations at the Google Beach. But for me, the most important part of the festival is the creative inspiration it provides. The parties hosted...
Posted by: Lily Fletcher
With Cannes Lions closing its doors last Friday, we asked five creative leaders, to share their thoughts on this year’s Cannes Lions. They will also be speaking at ‘Creative Stories…from Cannes’ 18 July for a more in-depth overview of the...
Posted by: Creative Social
We completed our annual pilgrimage to the South of France this year with Connect Cannes, brought to you by Creativepool and Blutui. At Creativepool, it is our mission to connect people online, offline and in person through a number of different...
Posted by: Creativepool
Creativepool Creative Debates are the tonic to the endless one-way talks that we have an abundance of in our sector. We teamed up with Dare during Cannes Lions 2018 to tackle a controversial question, ‘What’s the point of traditional...
Posted by: Creativepool
DixonBaxi - DNEG (Double Negative/Prime Focus World) Branding and creative agency DixonBaxi has created a new identity for the merger of VFX companies Double Negative and Prime Focus World. Double Negative has brought home an Oscar three times in...
Posted by: Creativepool Editorial
In the lead up to this year's FIFA World Cup, I was lucky enough to speak with John McKenna, CEO of Noah Media Group, the specialist sport production company who are delivering the creative campaign for the ITV coverage. Below, we discuss the...
Posted by: Benjamin Hiorns
With adland set to descend on the French Riviera any day now in preparation of the biggest week in the industry calendar, I caught up with a host of industry experts and influencers and quizzed them on the continued relevance of the Cannes Lions...
Posted by: Benjamin Hiorns
TBWA\China Ronnie Wu, executive creative director, TBWA\Shanghai has been promoted to the role of Chief Creative Officer of TBWA\China with immediate effect. Ronnie joined TBWA\Shanghai at the end of 2015 as executive creative director, and during...
Posted by: Creativepool Editorial
The FIFA World Cup creates some pretty valuable opportunities for advertisers. TV coverage of its matches attracts gigantic audiences across the world (about 3.5 billion people viewing at home in more than 200 countries) during a season when TV...
Posted by: Benjamin Hiorns
With the 2018 FIFA World Cup kicking off this very afternoon, we've scoured the internet to bring you the best ads, campaigns, brand activations and more that have sprung up in the last few weeks in honour of the tournament known to those who...
Posted by: Creativepool Editorial
The big theme for Cannes Lions 2018 is change. Out with the old, bloated, elitist festival of old and in with the more svelte, measured and inclusive festival of new. The major changes Cannes Lions is instituting for 2018 are as follow:- The...
Posted by: Benjamin Hiorns