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Awards

Innocent 'energised' by Brand Team Annual win

Smoothie brand Innocent’s Annual Brand Team of the Year win in 2018 energised its whole creative team, according to Katie Rosen, group head of creative. The department has grown by 10 - from 8 to 18 - in her five-year tenure since she joined...

Posted by: Ryan Watson
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Trends

The Visualise team look ahead at VR in 2017

How will VR in 2017 play out and what existing and new trends will contribute towards its growth? There’s no denying it, 2016 was a major year for VR. The VR industry has moved so rapidly that VR in 2017 and beyond will only be limited by our...

Posted by: Visualise
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Entertainment

The BBC team up with AI company Thoughtly to enhance audience analysis

BBC Worldwide this week announced an exciting partnership with start-up company Thoughtly, leaders in artificial intelligence solutions. With the current rate and magnitude of content produced, consumed and disseminated, increasing the support of...

Posted by: Benjamin Hiorns
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Advertising

Grey London & Just So present the first Refugee Olympic Team

Last friday night at the opening ceremony of the 2016 Olympic Games in Rio, ten elite athletes walked out in front of a global audience of over a billion sports fans and got a well deserved standing ovation! These were not just exceptional athletes,...

Posted by: Industry Updates
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Advertising

krow and DFS celebrate Great Brits in Team GB brand film

Throughout the upcoming Rio Olympics, DFS will be promoting their official Team GB partnership by celebrating the hard work that goes into getting to the top of your game. The campaign is based around a new brand film, created by krow communications,...

Posted by: Industry Updates
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Design

Designjunction and Dwell on Design team up for NYCxDESIGN

For the first time this May 13-15, The UK’s leading design exhibition Designjunction and Dwell on Design, America’s largest design event, will partner during NYCxDESIGN this weekend (May 13 - 15) in a highly anticipated collaborative show...

Posted by: Industry Updates
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Design

Stella McCartney unveils triumphant and patriotic Team GB kit

Whilst it might not mean quite as much as their athletic achievements, there is something to be said for a team that looks good and (perhaps most importantly) like an actual team. As such, in order to make sure our athletes properly represent the...

Posted by: Industry Updates
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Inspiration

Building A Team: Prototyping at W12 Studios

W12 Studios is a young digital product design agency based in London. We’ve been designing digital interfaces, primarily for the TV, for almost 4 years. During that time the studio has grown close to 40 designers, cemented itself in the TV...

Posted by: W12 Studios
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Advertising

Jack Morton and Martin Lindstrom team up to challenge Big Data thinking

Global brand experience agency Jack Morton Worldwide and brand guru/international best-selling author Martin Lindstrom, have announced a partnership set to challenge the dominance of big-data thinking by helping brands to uncover the potential and...

Posted by: Industry Updates
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Trends

Paris Dispatch: Meet the team behind the quaint shop OMY

When you discover OMY’s shop fresco for the first time - nestled inbetween quaint, Parisian side streets - you're locked in a moment of childish awe. In front of you looms a giant map of Paris; it covers the whole of the building, and it's...

Posted by: Kate Lewin
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Design

The IKEA team explores innovation in their new lab Space 10

As a child, I always loved visiting IKEA, which I promise isn't half as odd as it sounds. Not only were the meatballs simply divine (they appear to have lost a little of their lustre of late though), but the IKEA closest to us featured not only a...

Posted by: Benjamin Hiorns
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Advertising

JWT team up with Instagram stars for Beringer Vineyards campaign

Beringer Vineyards, one of the most acclaimed producers in Napa Valley, California, has announced the launch of a new multichannel advertising campaign by JWT for 2016 called “Better Beckons,” in partnership with Instagram sensations...

Posted by: Industry Updates
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Trends

Print Lovin' for the Chicago team Tan & Loose

We love keeping an eye on the guys over at Tan & Loose, the Chicago based print team who are based out of an old funeral home. There's nothing lifeless about the work they represent. It's all colourful lines, bold colours and tongue-in-cheek humour....

Posted by: Jade French
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Advertising

Sir Terry Pratchett and Seth Rogan team-up to Fightback

Whilst beloved author and British institution Sir Terry Pratchett and professional Hollywood stoner icon Seth Rogan might not have a lot in common on paper, both have lent their support to a new campaign for Alzheimer's Research UK, which launched on...

Posted by: Benjamin Hiorns
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Technology

Supercharge Your Creative Studio With Team

Managing a creative studio isn’t easy. Studios and agencies who have survived the lean years are now facing the challenge of carefully navigating growth, if they’re to thrive. This improvement in the creative economy is great news, but...

Posted by: Thrive
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Technology

ClearPeople announce new Senior Leadership dream team

The award-winning independent, creative, digital and technology consultancy ClearPeople, has just announced a new Senior Leadership team that will include Wesley Hogg as digital strategy services director, Luke Smith as cloud services manager, and...

Posted by: Industry Updates
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Advertising

Toyota unveil first campaign from new multicultural marketing team

This weekend marked the debut of the first campaign created by Japanese automotive manufacturer Toyota's bespoke, multicultural marketing team, Toyota Total. The first two ads of the campaign, which is called “One Bold Choice Leads to Another"...

Posted by: Benjamin Hiorns
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Advertising

New Team Behind The Legendary New York Music Venue CBGB

CBGB was founded on the Bowery in New York City by Hilly Kristal in 1973. The New York music venue became a forum for American punk and new wave bands such as the Ramones, Television and Patti Smith Group. In 2013, the former location of CBGB was...

Posted by: Creativepool
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News

Saatchi & Saatchi London team up with Rahat to promote Toyota Aygo

Saatchi & Saatchi London have utilised the skills of notorious internet prankster, Rahat, to launch a new integrated, multichannel campaign promoting the Toyota Aygo. The campaign is entitled, “Go Fun Yourself,” and is a Pan-European...

Posted by: Benjamin Hiorns
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News

M&C Saatchi team up with QUIT and urge smokers to put their lights out

In order to raise awareness about the serious dangers of smoking on 'World No Tobacco Day', the global anti-smoking charity QUIT have teamed up with M&C Saatchi to create an integrated social media campaign which uses the micro-video site Vine to...

Posted by: Benjamin Hiorns
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Features

Spotlight - Team Hitchcock

Describe your work in one sentence. Two maverick idea ninjas change the world one brief at a time. What's the most important thing you've learnt in your line of work? That you never stop learning. Even when you're a ninja. What attracted you to...

Posted by: Creativepool
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Technology

How neurocreativity is changing the way content is made

Images in advertising have a bigger impact on our emotions than we may realise. But when brands set a brief for a photographer to make something look ‘premium’ or ‘powerful’, how is that achieved? Chris Christodolou, CEO at...

Posted by: Industry Updates
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Advertising

Ryan Giggs’ brother Rhodri signs for Paddy Power

Rhodri Giggs has been unveiled as the face of Paddy Power’s new ‘loyalty’ campaign via an ad which mocks his ex-pro footballer brother Ryan and the affair which shocked the UK. In the tongue-in-cheek spot, Rhodri pokes fun at...

Posted by: Industry Updates
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Advertising

Behind the Idea: Coca-Cola x Premier League

Coca-Cola launched a campaign to mark a new strategic partnership with the Premier League last week positioning the beverage and sport as things that bring people together. Alec Mellor, marketing manager at the brand, offers insight into the...

Posted by: Industry Updates

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