Displaying 1 - 36 of 377 results
TBWA\MCR Executive Creative Director Gary Fawcett made his debut in the industry 25 years ago. In his years of experience, he's seen a number of changes shaking up the industry, from TV to digital media and beyond. This made him a perfect fit for the...
Posted by: Creativepool Editorial
Teamwork is at the essence of many jobs well done. Having been the DISRUPTION® company for decades, TBWA has a long record of amazing storytelling, disruptive design and a close, caring eye on social and community needs. But really, all of this...
Posted by: Creativepool Editorial
Advertising agency TBWA\Khanga Rue has launched a free 12-class series on entrepreneurship for young people in Tanzania called “Noa Ubongo” or “Sharpen Your Brain” in Swahili. The programme will be disseminated on social media...
Posted by: Creativepool Editorial
TBWA Worldwide, an advertising agency collective and an Omnicom Group company, has announced the acquisition of a majority stake in leading independent UK creative agency Lucky Generals. Lucky Generals' founders, Helen Calcraft, Andy Nairn and Danny...
Posted by: Creativepool Editorial
Cawley Nea\TBWA has rebranded as TBWA\Dublin, marking a bold new chapter in the company’s development. The move is intended to better reflect the “Re-founders” culture at the heart of the agency, which acknowledges the process of creative...
Posted by: Creativepool Editorial
The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with jones knowles ritchie, supported by Cogs Agency and with production support by 90...
Posted by: Creativepool
Despite its identity as a gaming brand, PlayStation is a brand that's always been actively involved in the world of sports, and the brand wanted to reaffirm its commitment this year by signing a three year partnership with the prestigious French...
Posted by: Creativepool Editorial
TBWA\Paris create a gender-free Christmas What worldview are we giving to our children? That's the question that food retailer Système U has tasked itself with answering over the 2015 Christmas period with an ambitious, and actually rather...
Posted by: Creativepool Editorial
Nissan has kicked off a campaign fuelled by the call of the open road and people who love adventure, bridging the gap between TV, social and real life experiences to highlight the 2015 Nissan Altima as the ultimate road trip companion. The fully...
Posted by: Creativepool Editorial
As part of World Suicide Prevention Week, Samaritans of Singapore (SOS) has partnered with TBWA\Singapore to launch a new campaign called “Wear a plaster End the Silence,” which encourages people to show their support by wearing an SOS...
Posted by: Creativepool Editorial
The TBWA Worldwide holding company has announced a major merger in Canada that will see TBWA\Toronto and Juniper Park become a single new agency called Juniper Park\TBWA. The Juniper Park partnership team of CEO Jill Nykoliation and Chief Creative...
Posted by: Creativepool Editorial
Hearts On Fire, the leading global multichannel manufacturer, marketer and designer of luxury branded diamonds and diamond jewellery, announced yesterday that it has launched a new, global brand platform called “Ignite Something,” which...
Posted by: Creativepool Editorial
The Auditoire marketing consultancy and TBWA’s Digital Arts Network China have launched a new fitness training device called the “SIXPAD,” which was co-developed with none other than football superstar Cristiano Ronaldo. It's well...
Posted by: Creativepool Editorial
TBWA\Worldwide president and CEO Troy Ruhanen, announced several key executive appointments among the global leadership team this week, in an effort to restructure around the strengths of the existing group. The move to a more focused versus...
Posted by: Creativepool Editorial
TBWA Worldwide has managed to hold on to one of the most coveted advertisers in Asia after it was announced yesterday that its Singapore Airlines (SIA) contract had been renewed without a pitch. There was speculation that the airline could be putting...
Posted by: Creativepool Editorial
Gary McCreadle and Wesley Haines, former board partners and creative directors at BBH London and global creative directors on the Axe/Lynx account, have been taken on board by Whybin\TBWA as executive creative directors for its Sydney office,...
Posted by: Benjamin Hiorns
TBWA, the Omnicom owned global advertising agency, has been named the global agency of record for Airbnb, the San Francisco-based hospitality website, which effectively acts as a social networking site for lodgers and landlords looking for short-term...
Posted by: Benjamin Hiorns
According to TBWA\South Africa CEO Derek Bouwer, TBWA is looking to acquire as many as six new agencies over the next year within the region. The group, which is owned by the Omnicom holding company recently acquired 80% of HDI Youth Marketers, the...
Posted by: Benjamin Hiorns
Haier India, the consumer durables and home appliances firm, recently named TBWA\India as their media agency of record, meaning the agency will be responsible for all creative communication in print, outdoor and TV/Radio, taking over the mandate from...
Posted by: Benjamin Hiorns
“Misunderstood,” the Christmas themed ad that TBWA released over the holiday season last year, was recently named “Most Outstanding Commercial” at the Creative Arts Emmys on Saturday (the 16th). The ad, which was put together...
Posted by: Benjamin Hiorns
MDC Partner Network agency, Kirshenbaum Bond Senecal (KBS) recently named Jonathan Mackler, formerly of TBWA, and Dan Kelleher, erstwhile executive creative director at Grey, as its new co-chief creative officers in an announcement that marks a...
Posted by: Benjamin Hiorns
There were some quite exciting moves in LA adworld yesterday. For starters, it was announced that Mark Peters has joined TBWA\Chiat\Day's LA office as creative director. Peters joins TBWA\Chiat\Day from Deutsch LA, an agency he joined in 2010 after...
Posted by: Benjamin Hiorns
In another new ad for the iPhone 5s, Apple has decided to remind their users that they are more powerful than they think by encouraging them to “Dream” up ways in which they could be using their smartphones in their respective jobs. The...
Posted by: Benjamin Hiorns
A new campaign will be launched by Nissan this week for their line of rugged commercial vans in conjunction with TBWA/Chiat Day, which stars American rockstar and Poison frontman, Bret Michaels. The campaign, called “Tough Love”, is...
Posted by: Benjamin Hiorns
Even with Apple moving more and more of their ads in-house, and the rumour mill all but convinced that the tech giants will be getting shot of them altogether sooner rather than later, it seems that TBWA\Media Arts Lab still have a little creative...
Posted by: Benjamin Hiorns
Blackpool Council and The Merlin Entertainments Group have teamed up with TBWA\Manchester in order to help put Blackpool back on the map as a legitimate holiday destination suitable for families this summer holiday. The campaign will be capitalising...
Posted by: Benjamin Hiorns
A report recently released by Bloomberg seems to suggest that Apple's decision to outsource less of their creative marketing to TBWA\Chiat\Day and take care of more of its marketing 'in-house' might not have been the brightest move. Results pulled...
Posted by: Benjamin Hiorns
TBWA\Chiat\Day Los Angeles has been hired by the popular Californian lifestyle accessories brand, Nixon to develop a broader awareness of the brand. Nixon is best known its watches, but also sells light jackets, shirts, hats, bags, belts wallers and...
Posted by: Benjamin Hiorns
The “100% Real 2014” campaign for McDonald's, designed by TBWA\ANG, an advertising agency based in Gzira, Malta, has recently 'gone viral' online, with its sheer ingenuity and creativity picking up kudos from many of the world's major...
Posted by: Benjamin Hiorns
In the first of a stream of new hires and appointments announced over the past week, London-based agency, AMV BBDO has named the creative team of Mike Crowe and Rob Messeter from adam&eveDDB as creative partners. Together, they will be running some...
Posted by: Benjamin Hiorns
It was announced yesterday that TBWA has been appointed as the global strategic and creative agency partner for Sotheby's, the fine art auctions and private sales corporation based in New York. The agency's London office will be leading the account,...
Posted by: Benjamin Hiorns
The 'Crash Test Drive' campaign for NRMA Insurance by Whybin\TBWA is officially the only Australian campaign to be nominated for an award in the 'Innovation' category at the 2014 Cannes Lions. The campaign, which is one of 30 pieces shortlisted for...
Posted by: Benjamin Hiorns
It was announced yesterday that the advertising network TBWA Worldwide has acquired leading independent advertising agency Heimat, having taken a majority share. The German agency was founded in 1999 by partners Matthias von Bechtolsheim, Guido...
Posted by: Benjamin Hiorns
Keith Smith, the international president of TBWA, announced earlier this week that Dave King was to be appointed as chief creative officer at Whybin\TBWA New Zealand. King will be joining the Auckland-based team in July, replacing Toby Talbot, who is...
Posted by: Benjamin Hiorns
It has been revealed over the weekend that ad man Rohan Young is to take the role of executive creative director at TBWA\Raad Dubai. Young has been working on a freelance basis in Amsterdam for the past 12 months, as well as filling the creative...
Posted by: Benjamin Hiorns
M&C Saatchi has recently appointed to handle all creative services for NRMA Insurance, the biggest insurance creative account in the Australian market, which also includes their SGIC and SGIO brands. The agency won the deal (which is rumoured to be...
Posted by: Benjamin Hiorns