ad: Annual 2024 Now Open For Entries!

Displaying 685 - 720 of 3202 results

*

Leaders

#GettingtoKnow COLLINS Designer Dev Valladares

Tell us a bit about your role! Is there a “typical” day? That’s a tricky one! I am part of both the design and the motion teams at COLLINS. So, one day I’m freely sketching new visual concepts for an R1 presentation; the next...

Posted by: Creativepool Editorial
*

Industry

The role of customer service in protecting brand reputation

Customer service is the face of a brand. The ease and speed of communications and how customers are spoken to and treated by advisors, helps them decide whether that company values their loyalty and repeat business. When customers have a negative...

Posted by: Creativepool Editorial
*

Inspiration

#CompanySpotlight on Industry-leading DAM software company Bynder

Through its technology, Bynder is a company that helps all types of brands - including Spotify, Puma, Five Guys, and Icelandair - create timely and culturally-relevant marketing content for its advertising campaigns and branding efforts. Working at...

Posted by: Creativepool Editorial
*

Industry

How to choose a social media agency

Social media has become a crucial part of any business’s marketing strategy. It’s an effective way to reach a large audience, build brand awareness, and engage with customers. However, managing social media accounts can be time-consuming...

Posted by: Creativepool Editorial
*

Inspiration

#MemberSpotlight on freelance sound designer Toby Griffin

How did you get into the industry? I had a fascination with drumming as a child, bought my first kit when I was 14 and formed a local band the following year. I turned professional with The Meteors in ‘87 and spent a couple of years touring...

Posted by: Creativepool Editorial
*

Workshop

How to hire a product designer

A product designer's role is to create products that are both eye-catching and easy to use. To do this, they must work with developers, engineers, marketing managers and other parties involved in the project to determine the desired outcomes. They...

Posted by: Creativepool Editorial
*

Inspiration

#MemberSpotlight on Freelance Director & Cinematographer Louis English

How did you get into the industry? Movies played a big part in my childhood. I would have Disney marathons with my sister and watch the classics on TCM with my dad. As a kid it was a big deal to go to the cinema, so I never took the experience for...

Posted by: Creativepool Editorial
*

Features

The age of equality and diversity? Not quite…

By Rachel King, founder and EP, Parkview Creative March often feels like a month of transition. Winter slowly disappears behind us and feelings of hope and optimism are rekindled. There’s a renewed energy for change. March is also the month we...

Posted by: Creativepool Editorial
*

Features

The rise of the machines: How AI can make creatives more…creative

Artificial Intelligence is changing the way we in the creative industries work at every level. But rather than getting carried away with talk of machines replacing people, we’re finding the technology is taking human creativity to the next...

Posted by: Creativepool Editorial
*

Industry

A new kind of storytelling: harnessing immersive AR in the Metaverse

There are multiple factors behind any paradigm shift, but consumer behaviour is arguably one of the biggest for marketing. When audience habits and mindsets change, so too must the way marketers consider and approach their communications. As demand...

Posted by: Creativepool Editorial
*

Inspiration

Avoiding papercuts with A+C stop-motion studios | #CompanySpotlight

A+C are specialists in stop-motion and animation for advertising and social content that can produce anything from paper-craft to motion design. For over 15 years, they’ve been creating award-winning work for some of the world’s...

Posted by: Creativepool Editorial
*

Workshop

How to Get a Job in Advertising

There is a lot of competition in the advertising industry. If you want to make a living as a marketing professional, whether as a graphic designer, copywriter, creative director, or something else entirely, you'll need a lot of practice, natural...

Posted by: Creativepool Partner
*

Inspiration

#MemberSpotlight on Belgian freelance illustrator Steven Van Hasten

How did you get into the industry? As soon as I could hold a pencil I started drawing on every surface. All my studbook, walls of my parental home, tables… nothing was safe. I never wanted to do anything else. They were therefore happy when I...

Posted by: Creativepool Editorial
*

Inspiration

Devotion to doing a job well with Parkview Creative | #CompanySpotlight

Parkview is a London-based independent creative studio, working with brands to tell stories across film, photography, animation, and podcast production. This week we spoke to Rachel King, Founder and EP, to discuss how they work directly with brands,...

Posted by: Creativepool Editorial
*

Inspiration

M&S make a serious style statement | #BehindTheIdea

January marked the end of Future Publishing and M&S’s four-month campaign titled, ‘Make a Style Statement.’ Running since September 2022, the campaign built on the retailer’s already high brand awareness with a strategic approach to raising...

Posted by: Creativepool Editorial
*

Features

Global creative calendar: March 2023

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
*

Inspiration

#MemberSpotlight on conceptual creative and speechwriter Doug Crossley

How did you get into the industry? I started out as a writer performer. Then when I began writing TV treatments I hustled my way into the creative industries on charm and by cutting my teeth on some tough briefs with some sharp words and very steep...

Posted by: Creativepool Editorial
*

Industry

Why your "confident and charismatic" CEO still needs media training

You wouldn’t let an employee loose on your core IT systems without training, so should your media outreach be any different? Amy Stone, Senior Communications Consultant at Hard Numbers discusses her surprise and frustration at how many times...

Posted by: Creativepool Editorial
*

Features

How to hire a great multimedia designer

Whereas graphic designers operate solely with stationary media and animators literally like to keep things moving, multimedia designers need to effectively be masters of both trades. Multimedia designing combines different media formats to send...

Posted by: Creativepool Editorial
*

Industry

WRG launches second annual Year ONE internship programme

LONDON. February 21, 2023: Global experience agency WRG, the events and experiential division of The Creative Engagement Group, today announced the launch of the second year of its 12-month paid internship scheme ‘Year ONE’. The internship gives...

Posted by: The Creative Engagement Group
*

Inspiration

#MemberSpotlight on freelance designer and illustrator Kimberly Carpenter

How did you get into the industry? Creativity and image making pulls at me like a magnet. I’ve tried out other paths but it’s the only thing that I feel like I truly connect with. When I was a kid I was obsessed with all the illustrated...

Posted by: Creativepool Editorial
*

Inspiration

You are your own worst enemy in new Bulk campaign | #BehindTheIdea

With the start of 2023 just behind us and new year’s resolutions in full swing, consumers are looking for brands like Bulk to help them along their fitness journey. Through the launch of the new campaign, Initials was tasked with helping Bulk...

Posted by: Creativepool Editorial
*

Industry

The motion designer that's also a Glastonbury VJ | #MemberSpotlight

A senior motion and digital designer with over 10 years of experience in the industry, Nor Mira Canales is a man loaded with total dedication and passion for what he does. From brief to render, he takes care of every part of the process and is also...

Posted by: Creativepool Editorial

Back to Magazine

ad: Annual 2024 Now Open For Entries!