Displaying 649 - 684 of 3087 results
It’s been a great and unique year for web design. Even as the world started opening up again, the best websites of 2021 demonstrated the need for brands and individuals to jump on the Digital Transformation ship, showcasing their capabilities...
Posted by: Antonino Lupo
Where do you get inspiration from? The typical answer here is to say ‘from everywhere’ but that’s really flipping unhelpful to those reading thinking, I really need some inspiration, where do I look. I was once in a meeting with...
Posted by: Simon Manchipp
We’re certainly not short of new trends in creativity as we approach the new year. But now more than ever, as the world turns more sustainable by the minute, packaging is here to impress, innovate and surprise both end consumers and...
Posted by: Antonino Lupo
If you’re among those who believe print is dead (or dying), you clearly haven’t seen the best print campaigns of 2021. Print is certainly far from dead, and in fact, it may stick around for a very long time still, in one form or...
Posted by: Antonino Lupo
With a style between narrative and conceptual with some delightful surreal tones, Jeremi Durand walks a fine line between storytelling and visuals, bending the language of cinema to his will and the necessities of his stories. Jeremi won a Bronze in...
Posted by: Creativepool Editorial
Imagine the wonder if an outsider suddenly came down upon the Earth to admire all its beauty. Endless oceans, creatures and colours stretching out thousands of miles - something so precious that anyone would want to protect it. With an interesting...
Posted by: Creativepool Editorial
WARNING: CONTAINS OFFENSIVE LANGUAGE* *Unless you don’t get offended by words like ‘fuck’. In which case, the warning should read: contains language. “Daddy, when are you going to teach me how to cut with a sharp knife and...
Posted by: Matt Batten
After the terrific display of creative prowess from the industry in 2020, 2021 could only be a further step up for advertising campaigns all over the creative & mar-comms field. With campaigns to push vaccinations and groundbreaking ideas from brands...
Posted by: Antonino Lupo
It is known that viewers retain 95% of what they watch on video. Brand videos are a powerful tool for any marketer out there - a medium with which audiences resonate now more than ever. There is an opportunity out there for marketers wanting to...
Posted by: Creativepool Editorial
Matt Batten, ECD at Momentum Worldwide Australia, describes his country as a "small and insular market." When your agency knows that and still manages to secure, create and produce groundbreaking work, you know there must be something really special...
Posted by: Creativepool Editorial
It’s been a year! Wherever the past 11 months went, we are now in December and it’s time to start looking back on everything good that happened this year. What better way to start than by listing the best animations from 2021? Top 5...
Posted by: Antonino Lupo
"People want tech to be helpful in their lives, but they see the futuristic tech as something unreachable today." It is with such simplicity that the team at PunchBBDO describes the premise and the idea behind their campaign for Ford Turkey, named...
Posted by: Creativepool Editorial
The lighting designer coordinates heavily with the director and artistic director to determine what sort of lighting-related visuals will craft the desired result on stage. This can include anything from deciding what sort of lighting will create a...
Posted by: Creativepool
Music is powerful. It can bring people together as much as empower them, leading them on the path to greater things. So it's no wonder Yamaha's focus is on people as much as on music. In a partnership with independent consultancy Zag, Yamaha...
Posted by: Creativepool Editorial
While 2021 is almost history, I hope you are ready, willing, and able to celebrate the best days yet to come. Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...
Posted by: The Darnell Works Agency
All the 2021 Christmas campaigns in one place As we all know, there’s no Christmas without a heartwarming, tear-duct-shattering series of lovely Christmas campaigns. Brands and agencies line up every year to release a stream of Christmas ads...
Posted by: Antonino Lupo
Unless you have a little kid with an interest in horseriding games, you may have not heard of Star Stable before. It was our case when we were approached by Star Stable with a much interesting story indeed. Before Star Stable arrived in 2011, no one...
Posted by: Creativepool Editorial
Executive Producer Gemma Conway believes in hard work as much as in embracing one's own differences. Now living and working as part of a world in which no two days are ever the same, Gemma started from much humble beginnings - "a Media degree from a...
Posted by: Creativepool Editorial
3D artists are in high demand these days. We live in a three-dimensional world that demands accurate representation and that’s true whatever corner of the creative industries you find yourself in right now. The need to hire skilled and...
Posted by: Creativepool
We’re approaching a somewhat more ‘normal’ Christmas for the first time in about two years, with restrictions being lifted and the vaccine being successfully rolled out across the world. Yet, a simple look will be enough to realise...
Posted by: Antonino Lupo
Online shopping is here to stay. A global healthcare and social crisis has changed drastically the habits of consumers worldwide, and particularly in the UK, it has become clear that nearly 1 in 2 people will shop mostly online this...
Posted by: Creativepool Editorial
Pet food is responsible for around a quarter of the negative environmental impact of meat production worldwide. The answer to that problem isn't always as easy as having your dog go vegan. Most pets will find a vegan diet inappropriate for their...
Posted by: Creativepool Editorial
I’ve been married 21 years this year. That’s apparently celebrated via the gift of Brass things (which seems a bit mean). But it’s rare to see a design agency celebrate past paper (1 year) or cotton (2) or leather (kinky - but also...
Posted by: Simon Manchipp
Furniture designers are proficient in designing and creating furnishings, taking into consideration both functionality and fashion. They design both exterior and interior furnishings, often keeping in mind things like customer preferences,...
Posted by: Creativepool
To Beckie Underwood, the most important feature of character any creative professional should have is pure and simple humanity. Beckie dreams of an industry with a 3-day work week and was never scared by not having a typically creative background or...
Posted by: Creativepool Editorial
This article is 2238 words. If you don't expect to zone out for at least 40% of them, I want you to stop reading now because you are probably not in a creative field, so this is not meant for you. Ironically, this article is for the few who have...
Posted by: Matt Batten
As a concept, experiential marketing is all about taking risks and doing whatever it takes to create a bond between the consumer and the brand. An experience, after all, can be a thousand different things to a million different people but it’s...
Posted by: Creativepool
Mark Evans has been with Direct Line Group for nearly 10 years. In all his time working for the brand, he's had the chance to work on a number of campaigns and truly develop the voice of Direct Line - always working with bold, confident agencies from...
Posted by: Creativepool Editorial
Among the winners of The Annual 2021 this year, Ted Vesania certainly has one of the most colourful entries across the entire board. It is also one of the most distinctive. Our judges in the Web panel were impressed by the clean and modern design of...
Posted by: Creativepool Editorial
There’s been an ever increasing sense of unease around the industry in the past few weeks, as a number of retailers announced that supplies have been slow to come, and there is a labour and stock shortage in the UK expected to last until...
Posted by: Antonino Lupo
Google Chrome has announced that it will drop support for third-party cookies entirely by 2023. That may sound like a long time, but it's truly behind the corner - and other tech giants are mostly moving in the same direction. Apple has been taking...
Posted by: Creativepool Editorial
Facebook is... peculiar. Some users don't love it, but know they have to be there to avoid missing out. As a result, it has become a huge platform with growing numbers every year, a multi-billion dollar company which would do anything to protect its...
Posted by: Creativepool Editorial
The Annual 2021 winners have been revealed over summer, with some of the most exciting companies in the history of Creativepool. Who are these amazing teams and why do they represent the best of the best in the realm of creativity? Delightfully...
Posted by: Creativepool Editorial
The pandemic has driven a long-term shift in consumer behaviour, says STB’s Lois Blackhurst - and brands must respond accordingly. Food shopping during the pandemic has been an ongoing source of stress and anxiety for many. While demand for...
Posted by: Stocks Taylor Benson
As it appears, everybody in Australia loves Caramilk, the new golden caramel chocolate bar by Cadbury. All you need to do is ask an Aussie about it. Which is what VCCP did for the release of Caramilk in the UK. Tasked with promoting the launch of...
Posted by: Creativepool Editorial
How do you redesign an entire brand portfolio to drive forward a 120-year-old business? Rawnet may have a few tips to share in that regard. Hornby Hobbies is a reputable business with a good 12 brands and 28 domains in total. Just like most brands...
Posted by: Creativepool Editorial