Leaders
Bulletproof - PizzaExpress Artisana
Bulletproof has designed the packaging for a new frozen supermarket range by PizzaExpress. The “Artisana” range is an exclusive for supermarket Iceland, and follows on from the restaurant’s...
Posted by: Creativepool Editorial
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Y&R - UEFA EURO 2020
As the universal symbol of connection the bridge will be at the core of the UEFA EURO 2020 branding created by Young & Rubicam. The tournament will be celebrating its 60th anniversary and to mark this special edition, it will...
Posted by: Creativepool Editorial
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Base Design - Terminal 4 at JFK Airport
Originally opened in 1957 and known as International Arrivals Building, Terminal 4 at JFK Airport in New York received a $1.4 billion redevelopment with its new building designed by Skidmore, Owings and...
Posted by: Creativepool Editorial
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Supple Studio - D.R.A.W Recruitment
Supple Studio has designed an identity system for D.R.A.W. Recruitment based around an interlocking “D” device and the strap line “The Art of the Perfect Fit.” The new company was formed...
Posted by: Creativepool Editorial
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Kontrapunkt - Jalm&B & Orkla Foods
Danish consultancy Kontrapunkt has designed the branding and packaging for new frozen bakery goods brand Jalm&B, which aims to combine frozen food with fine craftsmanship. Kontrapunkt created the name, visual...
Posted by: Creativepool Editorial
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Ondrej Bachor/Jan Horčik - Karolina Jurikova
Ondrej Bachor’s fresh visual identity for fashion designer Karolina Jurikova is a collaboration with fellow designer Jan Horčik. The project started as an academy project at UMPRUM in Prague and...
Posted by: Creativepool Editorial
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Sagmeister & Walsh - Milly
Sagmeister & Walsh has completed a rebrand and visual campaign for New York fashion label Milly. The team has applied its rich and vivid art direction trademark to create a campaign that will be produced in print,...
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Pentagram - Berry, Bros. & Rudd
Pentagram has designed a series of 16 bottle labels for wine seller Berry, Bros. & Rudd, exploring themes of visual puns, dingbats and conundrums. One such label for Leap in the Dark shows the word “leap”...
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Beardwood & Co - Iron-Tek
Beardwood & Co took inspiration from a classic American poster by Harold Von Schmidt for a packaging and ID rebrand of the Iron-Tek protein supplement range, in what its agency is referring to, rather boldly, as a...
Posted by: Benjamin Hiorns
Leaders
Studio Science - Octiv
Studio Science, a leading design and innovation consultancy, has designed a comprehensive rebranding and repositioning initiative for Octiv, a sales productivity solutions platform formerly known as Tinderbox. The Octiv...
Posted by: Creativepool Editorial
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Pentagram - Mastercard
The Mastercard logo is arguably one of the most recognisable emblems worldwide, but for the first time in 20 years, Mastercard has thrown caution to the wind by undergoing a thorough rebrand, completed by Pentagram partners...
Posted by: Benjamin Hiorns
Leaders
Brand Union - Race Against Dementia
Brand Union has created the brand identity for Formula 1 legend Sir Jackie Stewart’s new charity, Race Against Dementia. Race Against Dementia aims to fund research to find a cure for the disease and search...
Posted by: Creativepool Editorial
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Branch - Forever Hope Foundation
The Branch consultancy has worked on the development strategy and brand identity for the charity startup Forever Hope Foundation (FHF), which was set up to partner with other charities and run high-end events for...
Posted by: Creativepool Editorial
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Bompas & Parr - Propercorn Institute of Flavour
Bompas & Parr has designed popcorn brand Propercorn’s new month long pop-up, “Institute of Flavour.” Based in Soho, London, the pop-up features a popping room and kitchen where...
Posted by: Creativepool Editorial
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Monotype - Transport for London
Monotype, the font and technology specialist, has updated the iconic Transport for London typeface to coincide with its centenary, featuring new hashtag, @ and ampersand signs. The new typeface, called...
Posted by: Creativepool Editorial
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The 63rd Cannes Lions International Festival of Creativity officially threw open the doors of the Palais des Festivals on Saturday (June 18), delivering its largest ever content programme, alongside some exciting new initiatives for attendees. Lions...
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Greenspace - Anthology Deptford Foundry
The Greenspace consultancy has created the branding for a new London housing development, and is hoping to tell the story of the area through its work. The Deptford Foundry in south-east London is made up of...
Posted by: Creativepool Editorial
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Spin - Ministry of Sound
Spin has created a surprisingly sparse new identity for the Ministry of Sound nightclub brand, which aims to highlight the spiky, irreverent qualities of the brand, while respecting its heritage and embracing its future....
Posted by: Creativepool Editorial
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Design Army - Harper Macaw
Ahead of this year's heavily publicised and unprecedentedly divisive US presidential election, the creative gurus at Design Army are encouraging American citizens to chose their chocolate bars based on their political...
Posted by: Benjamin Hiorns
Leaders
Pearlfisher - Havana Club
Pearlfisher has partnered up with a team of Cuban artists to reposition the Havana Club rum brand as a hand-crafted product designed to appeal to rum connoisseurs and first time drinkers alike. A new identity and visual...
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jones knowles ritchie - Irn-Bru
The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...
Posted by: Benjamin Hiorns
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MultiAdaptor - Shakespeare Lives
MultiAdaptor has created the identity for the British Council’s Shakespeare Lives campaign, which marks the 400th anniversary of the playwright’s death. Shakespeare Lives is an international programme of...
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Leon&Chris: Way Out West
Stockholm-based design studio Leon&Chris has created the identity for this year’s Way Out West festival (also in Sweden), around the theme of throwing paint. The Way Out West festival is a three-day music festival held...
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JKR - Domino's
I love me some Domino's Pizza, but have always considered their box designs to be a little on the plain side, especially when compared to competing brands. JKR obviously agree, as the consultancy has decided to go big with their...
Posted by: Benjamin Hiorns
Leaders
Wolff Olins - Oi!
Wolff Olins has launched a new brand identity for the spectacularly named South American telecoms company Oi, which is centred on a a user-generated logo that reacts to the sound of the customer’s voice. In creating the...
Posted by: Benjamin Hiorns
Leaders
The Clearing - Ascot
Ascot has been rebranded by The Clearing, which has sought to make the racecourse a destination brand in a bid to stop regular race meetings being overshadowed by flagship event Royal Ascot. Although Ascot attracts high profile...
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Wolff Olins - Enel
Wolff Olins has created a bold new brand identity for electricity and gas company Enel, which aims to mimic the idea of moving energy. To convey this message, each letter in the new logo includes a cursor that echoes a light bulb...
Posted by: Creativepool Editorial
Leaders
Bulletproof - Maynards Bassetts
Confectionery brands Maynards and Bassetts have been brought together under one identity to form a new more “Adult” candy brand as part of a rebranding strategy by Bulletproof set to roll out next month....
Posted by: Creativepool Editorial