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Workshop

Preparing for the Post-COVID Jobs Market

“This too shall pass” is a popular saying derived from ancient Persia that reflects rather elegantly and succinctly on the ephemerality of the human condition. It’s a mantra that many of us have undoubtedly been muttering under our...

Posted by: Benjamin Hiorns
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Features

400 BBC jobs to leave London; are big city centres dead post Covid?

How long has it been since the last Industrial Revolution? I can’t remember the exact dates, but around a century for sure. It’s been even longer since the first Industrial Revolution, moving people around the world from the countryside...

Posted by: Antonino Lupo
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Industry

75% of the industry will keep supporting remote working post-pandemic

Being one of the world’s largest creative communities, Creativepool is in a unique position to understand to what extent the creative industry is recovering from the COVID-19 outbreak. We had the power to make a difference by asking about the...

Posted by: Creativepool Editorial
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Features

How AR can save the travel industry post-COVID

It is no surprise that the pandemic has had drastic effects on travel across the globe, with thousands having holidays cancelled. While many still have the travel bug and would love to rebook, they remain anxious to leave the country. Travel...

Posted by: Poplar
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Leaders

Life post-COVID might be worse than we expect

Well that was quick, wasn’t it? A few months stuck at home, non-stop doomscast for a couple of weeks, then at some point the industry got used to it (or got bored enough) and started to cope, one way or another. We’ve heard of both...

Posted by: Antonino Lupo
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Features

What will happen to Consumer Trust in a post-COVID world?

Remember the Cambridge Analytica breach in 2018? Also known as the greatest scandal in Facebook's history, loud enough to send dear Mark straight to the Supreme Court. It doesn't matter that he was confronted by people who clearly didn't know how...

Posted by: Antonino Lupo
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Features

Experience Will Drive the New Normal Post-COVID-19

With all the stress over COVID-19, my daughter and I had a conversation last night regarding what the world will look like when things go “back to normal.” The bigger question being what the "new normal” will look like. What...

Posted by: David Shulman
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Inspiration

Behind the Idea: Committing to Europe in a post-Brexit world

The Guardian recently launched a new dedicated series entitled "This is Europe" which pledges its ongoing commitment to Europe in the wake of Brexit. To support This is Europe, the Guardian is running a multi-layered marketing campaign in...

Posted by: Creativepool Editorial
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Leaders

Dealing with deepfake technology in a post-truth era

We've moved from having little to no concern about our personal privacy to a state of questioning everything when it comes to submitting our details to corporations and platforms. Facebook data breaches and the vulnerability of its systems to...

Posted by: Creativepool Editorial
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Leaders

Global post-production studio Smoke & Mirrors launches in Amsterdam

The studio will be led by Executive Producer David Michaels, who is an integral part of the Smoke & Mirrors family and in recent years has played an instrumental role in the success of the company’s New York operation. Smoke & Mirrors...

Posted by: Tag Collective Arts
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Leaders

Loco marks it's 9th year as Post Production Partner of the UKMVAs

The UK Music Video Awards 2016 is gearing up for a star-studded ceremony on Thursday, October 20 at the legendary Roundhouse venue in London. This year sees banner names such as Radiohead, Coldplay, Beyoncé and the late, great David Bowie nominated...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Catching up with Annie Atkins post-Budapest

Before she worked on The Grand Budapest Hotel, the only e-mails Annie Atkins ever got were reminders about outstanding invoices. Now though, Wes Anderson’s lead graphic designer has an inbox swamped with questions about working in art...

Posted by: Kate Lewin
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Leaders

Post-Brexit Update: A Silver Lining

Consider this a devil's advocate piece, as I genuinely believe that the Brexit has been, for the most part, a tremendous blow to the UK's creative industries and the country in general, with spending forecasts set to fall this year and next in the...

Posted by: Benjamin Hiorns
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Industry

Post Cannes Comedown: What we can learn, #IPA #4As & World wise women

I was honoured to be asked to share a stage with a rather fabulous line-up: Tamara Ingram, CEO Worldwide, J Walter Thompson, Lauren Connolly, EVP, Executive Creative Director, BBDO New York, Nancy Hill, President and CEO, 4A’s, Kate Stanners,...

Posted by: Becky
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Leaders

Agencies share rejected Remain posters post-Brexit

I've waffled on enough already about the unmitigated disaster that has been the Brexit, and it's unlikely that a better advertising campaign could have saved us from the gallows, but it's still fun sometimes to ask ourselves “What If?” In...

Posted by: Benjamin Hiorns
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Inspiration

Focal Point: Exploring the big ambitions at Common Industry post-pencil

From the beginning, Common Industry's mission was to build an independent communications company. One that blurred the lines of traditional disciplines and agency structures. Now the proud owners of a D&AD award as well as a client base including...

Posted by: Kate Lewin
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Leaders

J. Walter Thompson free the nipple for mums post-birth with Bepanthen

In a new global campaign called “10th month,” Bepanthen, the Bayer skin care brand, aims to speak to new mums and bring them the support and attention they need in the critical post-birth period. The campaign is based on the insight that...

Posted by: Creativepool Editorial
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Leaders

CHI&Partners opens applications for graduate scheme

CHI&Partners has now opened applications for its 2016 graduate scheme, which calls for entrepreneurial, creative and ambitious young people from diverse backgrounds across the world to get in touch and earn a career at the agency. The full-service...

Posted by: Creativepool Editorial
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Leaders

Bold new Huffington Post redesign unveiled by Code and Theory

Pulitzer Prize-winning news site The Huffington Post has unveiled a preview of a bold new site design, with CEO Jared Grusd presenting the redesign yesterday as part of Advertising Week New York, and announcing that the new site will go live in 2016....

Posted by: Creativepool Editorial
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Leaders

The New York Times shifts to "Paid Post" for London

The New York Times announced yesterday that its innovative creative marketing agency T Brand Studio, will be expanding to London, offering international clients access to its content marketing services expertise and award-winning “Paid...

Posted by: Creativepool Editorial
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Inspiration

Looks: engaging a post-human existence

The new ICA show Looks is a group exhibition presenting work by the likes of Wu Tsang, Stewart Uoo, Juliette Bonneviot and Morag Keil opening 22nd April until 21st June. It’s an investigation into our contemporary relationship with technology,...

Posted by: Jade French
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Leaders

Whatever happens, I urge you NOT to read this blog post

I'm serious. Quit while you're ahead. Or rather, quit while you're not as far behind as you will be if you keep reading. Apart from its arguable entertainment value, it will not enrich your life, make you cleverer, funnier or wealthier. Or even feel...

Posted by: Ashley Morrison
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Leaders

The Huffington Post and Leo Burnett make it exclusive

Influential online news blog The Huffington Post recently announced an exclusive partnership with advertising network Leo Burnett, which promises to completely transform the relationship between creative agencies and publishers. This is the first...

Posted by: Benjamin Hiorns
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Features

Pillar Box Post

Website: pillarboxpost.com When did you start out blogging? I started blogging just over 3 years ago in the summer of 2009...which happened to be about 3 years after I resolved to start a blog! How did you choose your blog name? One of the (many)...

Posted by: Creativepool
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Leaders

Top Hires of the Week

Mother Design Mother New York has announced that Mark Sloan has been named Head of Mother Design. He came over from TBWA\Chiat\Day, where he served for over three years as its director of design. Mark’s prior experience included working on a...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Sonic Union NYC-based audio studio Sonic Union announces the addition of composer/experiential sound designer/mixer Rob Ballingall. Working out of both its Bryant Park and Union Square locations, Rob offers his talents in music and audio post, with...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

We Are Disrupt - Women's Sport Trust Women’s Sport Trust has appointed We Are Disrupt for an initial six-month contract to manage its PR and communications, with a primary focus on their main annual event, the #BeAGameChanger Awards....

Posted by: Creativepool Editorial
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Leaders

JWT London handed the digital reigns by Rowntree's

Leading advertising agency JTW London has recently been named as the agency responsible for all digital business (marketing, social media and more) for confectionary brand Rowntree's. The partnership will commence in earnest this coming spring. The...

Posted by: Benjamin Hiorns
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Inspiration

CP Loves... Heatherwick Studio. Designing the Extraordinary at the V&A

by John Fountain After a two-year post-graduate course at The Royal College of Art, the young architect/designer named Heatherwick didn't think twice about his career path. Directly after graduating in 1994, he founded his studio and burst almost...

Posted by: Creativepool
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Leaders

Malcolm Poynton on why you should nurture your ambitions

"It’s always incredibly exciting to build creative teams and inspire them to achieve things greater than they ever expected." Malcolm Poynton is a leader many professionals in the industry would envy. Grown up in New Zealand with sports and...

Posted by: Creativepool Editorial
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Inspiration

The Fluidity of Structure with Gordon Greaves

You'll often hear writers say that structure is important. Structure is what holds a story together. Structure is sometimes what propels a story forward. Structure is loved, but also much hated. But even within the strict rigidity of structure,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

McCann Bristol Jade Delaney, who dressed up as the Fearless Girl statue to convince McCann Bristol to give her a work placement, has bagged a full-time job at the agency. Delaney was offered a month-long placement on the spot when she stood outside...

Posted by: Creativepool Editorial

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