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Workshop

Opinions - Freelancers work harder

by Ashley Morrison It's a bold statement, granted. And one which is certainly arguable. But I was chatting to a friend recently who maintained that freelancers definitely, definitely worked harder than permanent employees. I'm in a slightly unusual...

Posted by: Creativepool
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Workshop

Training is an investment, not an unnecessary cost.

by Mark Young, Academy Class. In difficult economic times employers can be forgiven for looking at their expenditure and deciding that some things are easier to do without than others. While utility bills and direct employment costs are unavoidable,...

Posted by: Creativepool
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Features

5 Minutes with... Euro 2012: flags with a twist

by Ashley Morrison As Euro 2012 draws to a close, and while we lick our wounds and I am constantly reminded that being called 'Ashley' is not exactly a blessing right now, thanks to Messrs Cole and Young you may find some artistic Euro 2012-based...

Posted by: Creativepool
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Workshop

Opinions - Carr trouble. Why bad news needn't be taxing.

by Magnus Shaw Jimmy Carr is recording an episode of the sweary panel show 'Eight Out Of Ten Cats' tonight. A week ago, that news would be no more intriguing than discovering your train has a filthy lavatory. But a week is a long time in a troubled...

Posted by: Creativepool
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Features

Spotlight: Rory McLeish

Rory McLeish is a 3D artist and concept designer from Glasgow, now based and working in Harrogate, North Yorkshire. A couple of years ago Rory moved back to the UK after spending 5 years in Los Angeles working in the visual effects industry, and is...

Posted by: Creativepool
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Workshop

Opinions - All in the name

by Ashley Morrison In the past, we bloggers at Creativepool have given our opinions, advice and guidance, whether you asked for it or not! Hey, that's blogging for you. The internet is a free-for-all where anyone can purport to be an "expert", but...

Posted by: Creativepool
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Workshop

Abstract product design: one bar of Hope, please

Being the product-loving and recession-conscious consumers that we are, we all want to get as much for our cash as we can. And in some ways, that even applies to giving to charity. People will admirably train themselves to death to run the London...

Posted by: Creativepool
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Inspiration

Land of the free. Has charging for things become taboo?

HM Government and Tesco must have thought they'd found the Holy Grail. In an era of high unemployment and a conspicuous absence of career opportunities, the idea that the jobless could somehow be coerced into working for the ubiquitous supermarket...

Posted by: Creativepool
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Workshop

Digital Design and Development - The amalgamation of skills sets

In this month's article we will be looking at the grey area these days between front end design and development. Most of Source's clients have restructured their creative and tech departments forcing people to be able to design and build projects and...

Posted by: Creativepool
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Inspiration

What a [lovely] load of rubbish

Question: if a piece of art can literally be mistaken for rubbish, does that make it rubbish? No, not necessarily '“ but it does raise an interesting and valid question about whether art can ever be called 'bad' (or 'good') and whether it...

Posted by: Creativepool
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Features

Tintin and the adventures of performance capture

Any regular movie-goer will be familiar with the use of CGI effects in sci-fi, fantasy and other animated movies. They can be as or even more visually stunning than a 'real' film because the only limit is the imagination of the director and the...

Posted by: Creativepool
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Workshop

Social Media and Recruitment

Social Media Week took place in London during February. For those who don’t know, Social Media Week is an annual event which is run all over the world. There are live streams to view and hashtags to follow, so you can keep up with the...

Posted by: Creativepool
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Features

Rob Lowe just looked right at me!

For me, going to the cinema is often a slightly nervy business. When I go, I go because I like to see films on big screens with big sound how they're meant to be seen. I certainly don't go for a meal of slimy hot dog, popcorn, Revels and Coke, for...

Posted by: Creativepool
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Features

What is the last taboo in advertising?

Pedro Simko, General Manager of Saatchi & Saatchi in Switzerland says: ‘I compare the advertising message to a conversation between friends. Everything that is said between friends can, in my opinion, be said in advertising.'

 It's a...

Posted by: Creativepool
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Features

Meet Dave Morris

30 years ago I was a student trying to get into the business and Dave Morris was one of my course lecturers. Today he visits the leading advertising colleges in Milan, Amsterdam and England and has luminaries such as Dave Trott singing his praises....

Posted by: Creativepool
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Ikea vs. Idea

A friend of mine is trying to buy his first flat, finally getting on to the property ladder in his mid-thirties. Not his fault, of course - he works like a B-word - but such is the cost of living in London. So anyway, last weekend, I accompanied this...

Posted by: Creativepool
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Leaders

Graffiti wars

There is a grand tradition of animosity and grudge amongst any era's foremost artists. Just think of the squabbles between Picasso and Matisse or even Michelangelo and Leonardo. But these cultural showdowns rarely take place on the towpath of the...

Posted by: Creativepool
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Features

This Is The Man - but what is the point?

I'm blogging this week from sunny Malta. I'm not showing off (well, maybe just a bit - I did brush shoulders with La Toya Jackson in the marina this afternoon, as it happens) but I'm mentioning that I'm in Malta because I was interested and slightly...

Posted by: Creativepool
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Leaders

Regenerating London’s Commercial Quarter #BehindTheBrand

This week, we spoke to longtime Creativepool friend and SomeOne Founder Simon Manchipp, to discuss his agency’s visual identity for a bold new regenerative programme in London. What was the brief? Create a new comprehensive visual and verbal...

Posted by: Creativepool Editorial
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Features

Creative Freedom vs Cultural Sensitivity: The England Kit Controversy

As creatives, we’re always treading a fine line between letting our creative souls run free and pleasing not only our clients but our audiences. Never is this more apparent than when a piece of creative stirs controversy and we’re forced...

Posted by: Benjamin Hiorns
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Leaders

The Elephant In The Conference Room

Overcoming Confirmation Bias To Improve Business Outcomes Of all the cognitive biases that affect business, confirmation bias might be the most insidious. It’s a challenge for many companies that can negatively impact performance. Smart...

Posted by: Lysle Wickersham
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Inspiration

15 Typical Content Mistakes Marketers Often Make #MarketingMonth

Content marketing has become an indispensable aspect of digital marketing strategies, offering businesses a powerful means to connect with their audience and drive engagement. However, amidst the complexities of content creation and distribution,...

Posted by: Taker | Maker
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Industry

Are agencies ready for true AI disruption in 2024? #PredictionsMonth

What better way to celebrate the “most depressing day of the year” than by pontificating over the collective demise of the creative industries? I jest, of course, but there is a surprising amount of doom mongers out there who would have...

Posted by: Benjamin Hiorns
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Features

The future of influencer marketing #YearInReview

Keith Foggan, Founder of social agency System, on what 2024 has in store for us across social media and digital marketing. Although many people think that influencer marketing is a relatively new phenomenon, borne out of the social media boom,...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpotlight on children’s artist and illustrator Floris Eloff

How did you get into the industry? After completing my Art & Design studies at the Durban University of Technology, I dived with youthful enthusiasm into my first attempt at illustrating a children’s book, written (dutifully) by my mother back...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on UX/UI Designer & Art Director Emilio Cid

How did you get into the industry? My journey into this exciting industry began as a freelance Storyboard artist for an advertising agency. Armed with a degree in Advertising and Marketing, I was eager to make my mark. Back in 1996, online...

Posted by: Creativepool Editorial
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Inspiration

When Branding, Politics & Capitalism Collide

We live in a dangerously divided world where politics, branding, and capitalism continue to collide. Fueled by social media’s immediacy, vast reach, and influence, and a society stoked by activism, we’ve never been more socially...

Posted by: Lysle Wickersham
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Leaders

#GettingToKnow the “creative partners of the future”

This week, we sat down with Ghost Robot and it’s far less confusing than it sounds. CEO and Founder and Zach Mortensen and CCO Mark DePace form the creative partnership at the heart of the Brooklen-based content studio that’s won more...

Posted by: Creativepool Editorial
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Inspiration

Coming face-to-face with the risks of rebranding

When undertaking a rebranding process, it is essential to be aware of the potential risks of rebranding and plan for solutions in case any issues arise. What can rebranding do? The best branding are those that become a part of our day-to-day...

Posted by: Think Design Manchester Ltd

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