Leaders
Droga5 - MINI Electric
Droga5 London has been appointed to MINI Electric’s global advertising account, following a five-way competitive pitch organised by The Observatory GE. The agency has been briefed on a three-year assignment to develop a...
Posted by: Creativepool Editorial
Leaders
The amphibious garment that could let humans breathe underwater
Royal College of Art graduate Jun Kamei has built a garment that functions like gills, which could allow humans to survive when sea levels rise up and submerge the earth. Called...
Posted by: Creativepool Editorial
Leaders
Taylor Herring - Westworld (NOW TV)
Streaming service NOW TV has glimpsed into the future of marketing by promoting the return of dark odyssey Westworld using a hyper-realistic humanoid robot, inspired by the show’s artificially intelligent...
Posted by: Creativepool Editorial
Leaders
Nintendo Labo makes paying £50 for cardboard seem like a good idea
Nintendo is aiming to introduce children to the world of coding and engineering with its latest deceptively ambitious product, Nintendo Labo. Designed to be used with the...
Posted by: Creativepool Editorial
Leaders
There's lots to enjoy and soak up at the Cannes Lions festival, so much so that it can all be a little overwhelming. This is especially true when it comes to the various talks happening throughout the week. Here, we've collected a few of the more...
Posted by: Creativepool