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Features

LGBTQ+ representation deserves more than a yearly nudge

Stonewall’s legacy lives on today. Peaceful marches of Gay Pride movements all around the world, from Europe to the US and beyond, echo the days of riots and violence which erupted at the dawn of the Seventies. The LGBTQ+ community has come a...

Posted by: Antonino Lupo
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Workshop

Fighting the Rise in LGBTQ Abuse with The Gate London

Not all the consequences of COVID-19 make the headlines. A simple sentence, enough to have us focus in on one of the unspoken issues of the pandemic. LGBTQ abuse has risen tremendously during lockdown, and social distancing has pulled off the plug...

Posted by: Creativepool Editorial
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Leaders

BBH London and Absolut remind the LGBTQ community to Kiss With Pride

London Pride has been and gone, and was, by all accounts, a colossal success this year, firmly cementing the big smoke as a city of warmth and acceptance for the LGBTQ community. Absolut, however, wish to underline the fact that just because Pride is...

Posted by: Creativepool Editorial
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Industry

The Deep Dive Report: Rights Here, Right Now

Celebrity sells. It’s a marketing device that can be traced back to the 1760s when Josiah Wedgewood used Royal endorsements to create an aura around his pottery and make the Wedgewood name famous. Later, author Mark Twain licensed his name to...

Posted by: Creativepool Editorial
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Leaders

OMA win design rights on huge Manchester arts venue

OMA, the design firm founded by Rem Koolhaas, is to build its first major public building in the UK after winning an international competition to design The Factory in Manchester. The £110 million project will create a major new theatre and arts...

Posted by: Creativepool Editorial
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Leaders

The power of sport in brand activism

Throughout history, athletes have operated in the sphere of public good. From Mohammad Ali resisting the Vietnam War draft, Billie Jean King playing the now infamous 'Battle of the Sexes' match to promote women’s equality, or Colin Kaepernick...

Posted by: Brandpie
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Leaders

Dublin Bus drives The Long Road to Pride

Last weekend, public service provider Dublin Bus celebrated the people who made Pride in Dublin possible - the older LGBTQ+ generations - with a new activation called The Long Road to Pride. Working with creative agency ROTHCO, the bus company...

Posted by: Creativepool Editorial
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Inspiration

Brand Case Studies: Levi's & The 501 Jean

How do you make a brand timeless? It’s the million-dollar question in all branding conundrums. And folks trapped in the middle of the problem could do a lot worse than look to the Levi's 501 Case Study for inspiration. Levi's transition from...

Posted by: Kate Lewin
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Inspiration

#EachForEqual: What International Women’s Day Means to Photographers

See what #EachForEqual means to these photographers as they prepare for International Women’s Day 2020, and learn ways you can add gender diversity to your own portfolio. The theme for International Women’s Day 2020 on Sunday, March 8th...

Posted by: Creativepool Editorial
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Inspiration

Conscious consumerism and what it means for your brand - part I

Remember when we went mad for organic? In 2002 the UK industry was estimated to be worth £1 billion. Galvanised by a pesticide-free product that promised better taste and nutritional value, champions of organic produce threw serious shade on the...

Posted by: Southpaw
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Leaders

Adland shows off its true colours for Pride London

Adland has really got stuck in for Pride London this year. We've already covered the wonderful official “Love Happens Here” campaign by WCRS, but that was only the tip of the rainbow. Here, we've gathered a few of the more interesting...

Posted by: Creativepool Editorial
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Industry

Behind the Idea: Homosexuals are Still Revolting

If your first reaction to the headline above was of pure shock amidst some confusion, clearly Martin Firrell and Clear Channel have done an amazing job. ‘Still Revolting’ is a OOH project featuring three artworks by public artist Martin...

Posted by: Creativepool Editorial
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Workshop

How freelancers can prepare for Brexit today

And what the self-employed need to know about leaving the EU. That’s right, I used the dreaded ‘B’ word. As you can imagine, Brexit will have a certain impact on freelancers in the UK, and to an extent, to those working from Europe...

Posted by: Antonino Lupo
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Features

Being a creative woman in Covid times

To us men, sitting at a desk and sipping hot drinks from our favourite mug, this pandemic sure felt a bit strange. No more taking the Tube to go to work, no more spending huge chunks of our day to commute and so on. So much time saved. Most...

Posted by: Antonino Lupo
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Inspiration

The Best 30 Websites for Creative Inspiration

Of course we are in the list. Any creative professional will need some daily inspiration to overcome the occasional roadblock at work. It’s just the way things are - we need to look at art to remain inspired. Whether you are a designer, an...

Posted by: Antonino Lupo
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Industry

Supporting underrepresented talent with Daniella's Guestbook

There is clearly a problem with representation in the creative industry. With mostly white males and females holding a position of power, Asian, Latinos and Black creatives are very few and far in between. This leads to a plethora of underrepresented...

Posted by: Creativepool Editorial
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Inspiration

Appreciating the inclusive whimsy of Mason Griffiths

Sometimes, in this increasingly uncertain and conflicted world, all it takes is a little helping hand to get the ball rolling. Such is the case with the Salford-based artist Mason Griffiths, who left University a couple of years ago and found...

Posted by: Creativepool Editorial
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Workshop

Augmented Pride with AMV BBDO and GSN

What to do when a global pandemic risks to wipe out all the Pride celebrations (and, indeed, it almost does)? You ask for help to one of the best inventions of the decade: AR filters. Artists in the LGBTQ+ community and beyond have been using AR...

Posted by: Creativepool Editorial
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Inspiration

The Grounded Realism of Samantha Edwards

Meditation, curiosity, empathy - these the key ingredients that make the life of freelance illustrator Samantha Edwards so varied, interesting and inspiring. Sam's career really started in fashion design, but you can tell she would much rather chase...

Posted by: Creativepool Editorial
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Leaders

Why being a queer creative puts me at more mental health risk

Michael Stephens, former creative director, recounts his own struggles with mental health. Ever since I was young, I’ve been outwardly known as a ‘creative’ child. I was artistic, loved dressing up and of course making dens. I knew...

Posted by: Michael Edward Stephens
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Inspiration

The Blind Passion of Augusto Correia

"Don't learn advertising. Learn people." Associate creative director Augusto Correia has an ardent passion for creativity. You can easily get that from his words, and how vehemently he talks about his craft. Born a musician and grown in advertising,...

Posted by: Creativepool Editorial
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Inspiration

The Art of Change with Jabeen Qadri

We hear it all the time - art can change people. Creativity in itself can change people, but we did not know to which extent until we've had a chance to speak with freelance illustrator Jabeen Qadri. Jabeen was stuck in a field of study which made...

Posted by: Creativepool Editorial
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Features

Member Spotlight: The Dreams of Ashley Gray

Ashley Gray has a dream. That we start respecting the creative industries as much as they respect and include all of us, nurturing our ambitions and making us grow as human beings. Ashley is an excellent 3D artist with his own, cryptic and somewhat...

Posted by: Creativepool Editorial
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Features

Three tips on how to write through the crisis

In a crisis, good communication matters more than ever. From supermarkets to airlines, brands are having to find the right words to set out their position and help customers make sense of the world right now. As a copywriter, I know how quickly...

Posted by: Creativepool Editorial
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Member Spotlight: Perou's Piercing Photography

Anarchic bonfire nights don’t come up often in modern civilisation, but they are said to ignite sparks of creativity in willing minds. Mr Perou’s photography has secured a special place in our hearts since we first laid eyes on it, crisp...

Posted by: Creativepool Editorial
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Features

Asterix and Obelix: the magic potion behind Albert Uderzo's success

Creative success is often about chasing dreams, determination, and just the right amount of luck. It is also about teaming up with people in line with your creative vibe; and sometimes, in the case of Asterix and Obelix co-creators Albert Uderzo and...

Posted by: Antonino Lupo
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Inspiration

10 digital marketing trends to watch in 2020

Ten years ago, display advertising was in its infancy and Promoted Tweets were yet to make their debut. Times have changed considerably. Intelligent and automated technologies have increasingly super-charged digital marketing efficiency - so much so...

Posted by: Caroline Burgess-Pike

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