Displaying 505 - 540 of 785 results
Thoughts on the immediate future of AI and robotics, and our role within it, appear to be something of a running theme for me this week. I have already commented on Elon Musk and his thoughts on how human beings must become cyborgs in order to remain...
Posted by: Benjamin Hiorns
Technology is all around us. From the cars we drive to work in to the computers we spend our days glued to and the machinations that keep our global infrastructure in check. It's an unavoidable part of all our lives whether we want it to be or not....
Posted by: Benjamin Hiorns
MEC and the data start-up DATAA have announced a competition for Data Science Master's students with the participation of the University College of London as well as a range of Belgian Universities (Vrije Universiteit Brussel, Ghent University,...
Posted by: Creativepool Editorial
Wolf of Wall Street and Suicide Squad actor Margot Robbie has been revealed as the new face of Nissan's electric and zero emission cars in a staged midnight race around the glamorous streets of Monaco. Robbie tested the Nissan BladeGlider (which can...
Posted by: Creativepool Editorial
The Rodina was founded in 2011 by Tereza and Vit Ruller, two Czech-born, Amsterdam-based graphic designers, interested in connections between culture, technology and aesthetic. The Rodina designs events, objects and tools as well as videos,...
Posted by: Kate Lewin
Dyson opens first research and development centre outside UK Dyson has opened a new Technology Centre in Singapore, its first research and development site outside of the UK. The £330 million investment will see 1,300 staff from the centre...
Posted by: Creativepool Editorial
A new free, postgraduate design university programme has been established by the design consultancy Nelly Ben Hayoun Studios, which hopes to attract young designers excited by politics and social activism. With classes split between London’s...
Posted by: Benjamin Hiorns
Consumer goods brands are increasingly looking at direct-to-consumer (DTC) opportunities, according to Warc, the global marketing intelligence service. Research suggests that cutting out or minimising the retailer 'middleman' allows brands that...
Posted by: Creativepool Editorial
Virgin Trains on the east coast is launching an innovative data-driven, dynamic Digital Out-of-Home (DOOH) campaign aimed at car drivers to remind them that there is a stress free, fast, viable alternative. The reactive campaign automates messages...
Posted by: Creativepool Editorial
The psychology of persuasion - what makes us buy one product over another - has been widely researched and the importance of visual triggers in influencing buying decisions is widely understood. However, the importance of what we hear is often...
Posted by: Chris Turner
The smartphone-enabled home fertility test A new sperm testing device allows men to check on their reproductive health without having to go to the doctor. The Yo Sperm Test, developed by Medical Electronic Systems (MES), works through a smartphone...
Posted by: Creativepool Editorial
Pablo - MQ Having launched on the 16th January, the “We Swear” campaign from mental health research charity MQ is calling time on the unacceptable lack of progress in tackling young people’s mental health. New figures from the...
Posted by: Creativepool Editorial
In a move that will delight anyone who has ever seen Back to the Future 2 or The Fifth Element, Airbus is reportedly planning to test self-piloted personal aircraft by the end of the year, primarily as a means of reducing traffic on inner-city roads....
Posted by: Creativepool Editorial
We are ushering in the new year with our first CS Presents of 2017 and it’s all about Creative Super Powers… Do you remember what it was like to be a child. Go find a LEGO set and start to build off plan. Remember what it was like to be...
Posted by: Creative Social
Digitisation, robotics and globalisation mean the labour market is in constant change, and the Swedish Part Model (the collaboration between trade unions and employers' organisations) is part of that journey. TCO, The Swedish trade union...
Posted by: Creativepool Editorial
The scooter that aims to shift perceptions around ageing PriestmanGoode has designed a scooter for older people, which aims to change perceptions around ageing and promote physical activity in later life. The Scooter for Life is a partly...
Posted by: Benjamin Hiorns
The finalists for the seventh annual FDM everywoman in Technology Awards, which celebrates women that are changing the face of technology in the UK, have been announced this week. From entrepreneurs and engineers driving the business agenda to...
Posted by: Creativepool Editorial
According to Warc, the global marketing intelligence service, developments in Virtual Reality (VR) and Augmented Reality (AR) will offer viable ways for brands to engage emotionally with consumers in 2017. VR, which immerses consumers in a 360-degree...
Posted by: Creativepool Editorial
Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...
Posted by: Benjamin Hiorns
Team Eleven - Explore Learning The award-winning private learning centre, Explore Learning, has appointed marketing agency, Team Eleven to develop its communication strategy for 2017 and beyond. Team Eleven has been tasked with reviewing Explore...
Posted by: Creativepool Editorial
Sophie Harris-Taylor is an emerging photographer from London whose work explores both the relationships we have with ourselves and those we have with others. Truth and honesty are common themes in her work, as reflected in her decision to shoot only...
Posted by: Kate Lewin
When it comes to the world of design in 2016, many will look back on it as a year where the digital and physical worlds finally began to blend in earnest thanks to the advent of affordable VR and the perpetual advancement of design technology. It's...
Posted by: Benjamin Hiorns
For centuries, human beings have dreamt of automated companions that to carry out our wants and whims and take care of the jobs we'd rather not do ourselves. From the campy robot helpers of 1950s golden age science fiction through to the more...
Posted by: Benjamin Hiorns
AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...
Posted by: Creativepool Editorial
SCPF - TOUS TOUS, along with SCPF, presents the fifth instalment of the well-known Tender Stories series. A comprehensive communication campaign with the aim of depicting tenderness from a new angle, as well as revealing the new Autumn/Winter 16-17...
Posted by: Creativepool Editorial
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Following negative global media coverage about Romanians in recent years, an unbiased voice was needed to speak for them and show the world the true colours of Romania. ROM chocolate (a traditional chocolate bar wrapped in the national flag) and...
Posted by: Creativepool Editorial
Proverb Proverb welcomed Alisa Blanter as Senior Art Director this week. Blanter will work on a variety of the agency’s accounts. Blanter joins Proverb after spending 10 years with Viacom’s Nickelodeon in New York where she began as a...
Posted by: Creativepool Editorial
Amazon Go store allows you to literally pick up things and leave with them Amazon has launched a physical shop where people can literally just pick up things up and leave with them. Amazon Go uses a range of technologies to watch over people and see...
Posted by: Creativepool Editorial
GroupM, the media investment management group of WPP, recently announced the global launch of [m]PLATFORM; an advanced technology suite of flexible media planning applications, data analytics and digital services. The platform will improve...
Posted by: Creativepool Editorial
In a move which further marks the emergence of digital out of home as a platform for branded content, premium digital out of home operator Ocean Group has been named the first UK player to join the Branded Content Marketing Association (BCMA)....
Posted by: Creativepool Editorial
Will.i.am gets into the jack-less iPhone headphone game Music producer, TV host and Black Eyed Pea, Will.i.am, has made another foray into the design world, this time with a pair of wireless headphones inspired by the shape of vinyl records. The...
Posted by: Creativepool Editorial
Chi&Partners - McVitie's/Godiva CHI & Partners has won the international advertising accounts for McVitie's and Godiva, fending off competition from MullenLowe London and Havas London in both pitches. WPP shop Geometry Global pitched for both brands...
Posted by: Creativepool Editorial
The Calmingstone uses technology to prevent panic attacks The Calmingstone is a pebble-shaped, handheld device originally designed in 2014 by Ramon Telfer, who, after suffering with anxiety himself, found that there wasn't a tangible product on the...
Posted by: Creativepool Editorial
B-Reel help launch the world’s first 'Dimensioning Instrument' Creative agency B-Reel has helped launch the first product from innovation start-up InstruMMents; a company founded by the creators of fitness and lifestyle tracker Misfit Shine....
Posted by: Benjamin Hiorns
Taylor Herring - The Week Junior The Week Junior magazine have hired creative PR agency Taylor Herring to promote the brand in its debut year. The campaign will highlight Britain’s “Knowledge Gap” on current affairs and will see...
Posted by: Creativepool Editorial