Displaying 145 - 174 of 174 results
Foster’s make a Good Call on Brad and Dan’s replacement Having officially sent the popular Australian agony aunts Brad and Dan packing in their last campaign, Foster’s finally introduced its new brand campaign by Adam&EveDDB...
Posted by: Benjamin Hiorns
Mother - Atom Atom, the digital App based bank that’s set to launch later this year, has asked Mother, the world’s largest independent marketing agency to be their strategic creative partner. The partnership is the result of a...
Posted by: Creativepool Editorial
Havas Media – Ubisoft Havas Media has been named as the media agency for video game publishers Ubisoft, with a contract spanning across 17 countries in Europe and Australia, which will incorporate Havas Media's full range of media, digital and...
Posted by: Creativepool Editorial
Ogilvy & Mather own Cannes. Again On the final evening of the Cannes Lions 2015 last week, Ogilvy & Mather was crowned as Network of the Year for the fourth year in a row. Highlights of Ogilvy & Mather's Cannes Lions 2016 included 1 Titanium Lion -...
Posted by: Creativepool Editorial
AMV BBDO retains Google FAB Agency of the Year title The 17th Annual International Food and Beverage Creative Excellence Awards (The FAB Awards) were held last week at the quintessentially British “Hurlingham Club” in London. The black...
Posted by: Creativepool Editorial
New York Festivals International Advertising Awards competition announced the 2015 award-winners last week at the New York Show gala held at the renowned Jazz at Lincoln Centre's Frederick P. Rose Hall in New York City. New York Festivals is...
Posted by: Creativepool Editorial
The Australian advice gurus Brad and Dan have become iconic characters over the last few years, with their lightly comedic antics promoting Foster's lager bringing a spot of personality to the often bland or pretentious world of alcoholic beverage...
Posted by: Creativepool Editorial
TBWA\Chiat\Day LA TBWA\Chiat\Day LA has announced Renato Fernandez as Worldwide Creative Director at the agency, with responsibility for the Gatorade brand. Previously Creative Director for Gatorade in the U.S., Renato's promotion extends his role...
Posted by: Creativepool Editorial
During the first day of Advertising Week Europe in London yesterday (March 23), Publicis Groupe head honcho Maurice Lévy spoke about his longstanding rivalry with WPP boss Martin Sorrell and dropped some not-so-subtle hints about his succession...
Posted by: Creativepool Editorial
Modern television has long been heralded as “The new cinema.” With hit dramas such as Breaking Bad, Game Of Thrones and Broadchurch redefining what is possible in the medium of long-form drama, a medium which might lack the funding of its...
Posted by: Benjamin Hiorns
Jack Morton Worldwide Jack Morton Worldwide has appointed Keith Chamarette as the new director of digital at its London office. Chamarette has over 17 years of experience in digital, with time served at agencies such as Positive Digital, Publicis...
Posted by: Creativepool Editorial
GSD&M Texan agency GSD&M has announced the appointment of husband and wife team Kris and Alisa Wixom as group creative directors, effective immediately. The 7-time Cannes Lions winners who have worked together for 16 years in “A harmonious union...
Posted by: Creativepool Editorial
Havas Media Group Atlas, Facebook's ad serving and measurement platform, recently signed a partnership deal with the Havas Media Group, a global deal that will focus heavily on the US and Western Europe. The partnership will see Havas offering Atlas...
Posted by: Creativepool Editorial
Though Newcastle Brown Ale, the Heineken-owned British beer brand that is surprisingly popular across the pond, lack the finances to buy a national TV ad during the 2015 Super Bowl, they have struck upon an ingenious way in which to buy regional TV...
Posted by: Creativepool Editorial
White Lodge, the award-winning creative direction and production house for the fashion, luxury and lifestyle industries, recently announced that Dutch director Menno Fokma has been added to their growing roster of clients and unveiled the first piece...
Posted by: Creativepool Editorial
Cider Heineken, the brand behind Bulmers cider (amongst countless other alcoholic beverages, including their own globally successful lager), is positioning Bulmers as a festive drink for the winter season in a new digital campaign. Itself part of...
Posted by: Creativepool Editorial
The inaugural “Klout 50” was announced yesterday, ranking the top 50 global brands by their social influence and engagement. The list, ranked by Lithium Technologies, the software company that “Helps companies reinvent how they...
Posted by: Benjamin Hiorns
At the IPA Effectiveness Awards ceremony last night, which was held at the London Hilton on Park Lane, the big winner was Adam & Eve DDB's Foster's “Good Call” campaign, which has become synonymous with Channel 4 comedy over the last...
Posted by: Benjamin Hiorns
After a while in limbo, Saatchi & Saatchi, the Publicis Groupe owned global communications and advertising agency network, has finally filled its chief marketing officer role. The agency has been without a CMO since Ben Bittman left in 2010, but...
Posted by: Benjamin Hiorns
Heineken unveiled their premium, design-focused lounge bar at London Design Festival last week, the latest chapter of its open innovation journey. The ‘Pop-up City Lounge’ is the second edition in the brand’s ‘Open Design...
Posted by: Creativepool
The Warc 100 database, which tracks international winners of effectiveness and strategy awards, recently named Ogilvy & Mather New York as the Americas top creative agency, PepsiCo as the top advertiser and Samsung Galaxy as the top brand, according...
Posted by: Benjamin Hiorns
It was announced this morning that Lucy Knowles had been appointed to the role of business director at Starcom MediaVest Group. She joins Starcom from Neo@Ogilvy, where she served in the same role, and will be leading a team of eight at Starcom for...
Posted by: Benjamin Hiorns
Though world renowned weight loss brand Weight Watchers have been with McCann Erickson New York for seven years now, it was announced late last week that their advertising business will now be covered by Widen + Kennedy, the independently owned,...
Posted by: Benjamin Hiorns
It has been revealed over the weekend that ad man Rohan Young is to take the role of executive creative director at TBWA\Raad Dubai. Young has been working on a freelance basis in Amsterdam for the past 12 months, as well as filling the creative...
Posted by: Benjamin Hiorns
In a bold move earlier today that they feel will lead to significant increases in digital marketing solutions space in India, the 'DDB Mundra' group announced today that it had acquired the digital marketing firm '22feet'. The firm is renowned in the...
Posted by: Benjamin Hiorns
We Love is a strategic creative agency with digital at its heart. We offer a smarter way to connect and create resonance with audiences, across multiple digital platforms. At We Love our imaginations have no limits and we work collaboratively to make...
Posted by: Creativepool
How did you get started in the industry? Foundation Art, Graphics Degree, followed by much trudging around London with another Steve and a black portfolio, hearing ‘Come back with some more ideas next week' which eventually led to a 1st Job at...
Posted by: Creativepool
by Jessica Hazel Letman, aka Job Wouters is a Dutch-born illustrator and graphic designer who confesses he is "cuckoo about letters". Mostly painstakingly hand drawn or painted, Letman's letters are transparent, imperfect and say things far...
Posted by: Creativepool
Art director, designer, copywriter, illustrator, artworker, creative director - I have a question for you. When you first started in the business, were you lucky enough to sit at the feet of an expert? Did someone give you a helping hand and teach...
Posted by: Creativepool
I bet there are many things your agency can claim to be good at. But is one of them writing a creative brief? I was reading the adliterate blog the other day and there was a post about how clients should go about writing creative briefs. That got me...
Posted by: Creativepool