Displaying 577 - 612 of 1057 results
The 'personal cargo droid' that could replace your suitcase and walk your dog The company behind the Vespa scooter has made its first move into autonomous transportation with a robotic personal helper that carries your stuff for you in the most...
Posted by: Benjamin Hiorns
m/SIX m/SIX has hired Alistair MacCallum, former CEO at Omnicom’s M2M, as its UK Chief Executive, allowing Jess Burley to focus on her role as Global CEO. m/SIX, which is a joint venture between The&Partnership and GroupM, experienced strong...
Posted by: Creativepool Editorial
Digitisation, robotics and globalisation mean the labour market is in constant change, and the Swedish Part Model (the collaboration between trade unions and employers' organisations) is part of that journey. TCO, The Swedish trade union...
Posted by: Creativepool Editorial
2016 was not, as many industry figures predicted, the year of VR. It was the year of political upheaval and celebrity death. 2017, on the other hand, already seems like a brighter prospect (forgetting politics of course) for the medium, with many of...
Posted by: Benjamin Hiorns
The scooter that aims to shift perceptions around ageing PriestmanGoode has designed a scooter for older people, which aims to change perceptions around ageing and promote physical activity in later life. The Scooter for Life is a partly...
Posted by: Benjamin Hiorns
Studio Output - BBC Three Studio Output has created a new brand refresh for BBC Three, which aims to help them reconnect with their audience by defining the brand's character and designing a new visual toolkit that's more relevant for the digital...
Posted by: Creativepool Editorial
David Fraser made great waves in the PR industry last year when he left the established Frank PR after 12 years at the agency, having worked up the ranks from an entry-level role to the position of Deputy Managing Director. He has worked alongisde...
Posted by: Creativepool Editorial
Saatchi & Saatchi Magnus Djaba has been appointed by Publicis to take on the newly created Global President role at Saatchi & Saatchi, with current global CEO, Robert Senior, departing to pursue personal plans. Djaba, the UK CEO of Saatchi & Saatchi...
Posted by: Creativepool Editorial
Hailed by The New York Times as "the Internet's highest honor," The Webbys has been celebrating the best of the Internet since 1996 (in other words, since the days of dial-up). That includes everything from individual digital projects like Humans of...
Posted by: The Webby Awards
As a nation of hypochondriacs, it's become all too common for us to reach for Google to analyse our health concerns before actually booking a doctor's appointment. The problem is that Google often only serves to underline our worst fears, so before...
Posted by: Creativepool Editorial
Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...
Posted by: Benjamin Hiorns
Note that if you want to hear our thoughts regarding this year's Consumer Electronics Show, you can check out our Top 10 Stories from the show and our examination of the Top Trends revealed at the event. The Empathy Bridge uses AR and sweets to help...
Posted by: Creativepool Editorial
Team Eleven - Explore Learning The award-winning private learning centre, Explore Learning, has appointed marketing agency, Team Eleven to develop its communication strategy for 2017 and beyond. Team Eleven has been tasked with reviewing Explore...
Posted by: Creativepool Editorial
How will VR in 2017 play out and what existing and new trends will contribute towards its growth? There’s no denying it, 2016 was a major year for VR. The VR industry has moved so rapidly that VR in 2017 and beyond will only be limited by our...
Posted by: Visualise
Discussions about chatbots have been doing the rounds for a while now, they're usually encased within a ‘will they/won’t they?' hit the mainstream-type discussion, in which marketers like to tell us we’re on the cusp of THE next big...
Posted by: Kate Lewin
AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...
Posted by: Creativepool Editorial
When discussing the trends that will take hold in advertising next year, it's important to understand what a polarising year 2016 has been. As we approach year's end, we've all no doubt grown tired of the generic “I'll be glad when this year is...
Posted by: Creativepool Editorial
Nokia sue Apple over design patents Mere weeks after the tech giant lost out to Samsung in a gigantic patent court case over design, another competing company, Nokia, has now accused Apple of infringing more than 30 of its design patents, filing...
Posted by: Benjamin Hiorns
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
It’s no secret that virtual and augmented reality technologies are going to conquer the market in the coming years and change our media usage in increasingly 'Black Mirror'-esque ways. Just like social media and the widespread use of mobile...
Posted by: Kate Lewin
Snapchat, the early darling of the millennial social media world just turned five and entered big school with the announcement of its IPO last month. The original platform for horny teenagers with short attention spans has matured into a broader...
Posted by: Creativepool Editorial
At K7, our role is to help creatives find, create and sell the hottest content around the world. Historically, our focus within that has always been with in what we’d now define as ‘classical television’; that largish screen we...
Posted by: Creativepool Editorial
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Speaking at The Future of Food conference in Stockholm last week, Johan Rockström, professor of environmental science at Stockholm University, urged attendees to think about the implications of society’s next 10,000 years by focusing on...
Posted by: Kate Lewin
Extending the beloved campaign beyond the seasonal TV epic, MPC Creative developed a groundbreaking interactive VR experience in collaboration with adam&eveDDB and John Lewis. Launching exclusively in the flagship Oxford Street store, this is the...
Posted by: Creativepool Editorial
Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...
Posted by: Creativepool Editorial
The Science Museum and Samsung launch the Digital Lab research project The Science Museum and Samsung have announced the launch of Digital Lab; a pioneering research project undertaken with the help of Cheil London, which will explore new ways to...
Posted by: Creativepool Editorial
Hidden Cities: Dublin, the latest immersive project from Visualise for The Financial Times, in collaboration with Google, has launched for December 2016. The 3D 360° documentary, titled ‘Dublin in the Dark: The Story of Emerald...
Posted by: Visualise
Liquid - Haymarket Media Group Haymarket Media Group has announced that creative agency Liquid, have been appointed as the creative and strategic partner for the British Style Collective 2017, presented by The Clothes Show. Following a competitive...
Posted by: Creativepool Editorial
The Institute of Practitioners in Advertising (IPA) Sarah Golding, CEO and Partner of CHI & Partners, was today nominated by IPA Council members as the preferred candidate to succeed Tom Knox as President of the IPA in March 2017. Golding will be...
Posted by: Creativepool Editorial
Hailed by The New York Times as "the Internet's highest honor," The Webbys has been celebrating the best of the Internet since 1996 (in other words, since the days of dial-up). That includes everything from individual digital projects like Humans of...
Posted by: Creativepool Editorial
Foxtrot Papa Foxtrot Papa, the London-based content marketing agency, has announced the appointment of Ryan McNamara as Deputy Managing Director. Ryan will be overseeing client services at Foxtrot Papa to help the ambitious strategic content agency...
Posted by: Creativepool Editorial
It's been 2 weeks now since D-Day (Donald Day) and our divided world has grown even more so in the ensuing noise, chaos and horror. The creative industries, however, prove ever resilient, and whilst my previous piece from last week regarding the...
Posted by: Benjamin Hiorns
Honeycomb, the revolutionary video advertising delivery platform, announced its expansion into France at the Effie France Awards Gala awards earlier this week. Refreshingly transparent and user-friendly, Honeycomb was launched earlier this year and...
Posted by: Creativepool Editorial
With the year winding down, it's time for us to look back on what has been a particularly strong year for creative work with the announcement of a global judging panel, new categories, and the opening of early bird submissions for the 2017...
Posted by: Creativepool
Omnicom recently announced the launch of “We Are UNLIMITED;” a new full-service advertising agency specifically created to service McDonald’s in the US. Unlimited, as the agency will be referred to, integrates strategic, creative and analytical...
Posted by: Creativepool Editorial